Hearst's first iPad-only magazine, CFG: Cosmo for Guys, has just been released. And to promote it, they released this little video of a girl walking through Bryant Park in New York with her head replaced by iPads. It's a pretty nifty setup, with four iPads surrounding her head, all projecting the image of her head. The concept is by Thinkmodo, and the metaphor is clear: The app will help you get inside a girl's head. The thing was actually created by Clockwork Apple, which had to rig up a camera in the woman's purse that sent a live feed to video glasses inside her iPad head, so she wouldn't walk into anything. Written by women for men, with articles like "Would She Cheat?" and "3D Sexual Positions," Cosmo for Guys seems prepared to prey on the same fears of sexual inadequacy and relationship failure that regular Cosmo has made its bread and butter for years. Well done, Cosmo, well done. Continue reading at 'AdWeek'
[ AdWeek | 2011-08-01 00:00:00 UTC ]
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Singularity & Co aims to rescue near-extinct 20th century sci-fi titles to ensure they still exist in the next one. Established from a Kickstarter campaign, the small team has already digitized and published A Plunge Into Space and The Torch, both with new cover art, while its third title... Continue reading at Engadget
[ Engadget | 2012-09-04 00:00:00 UTC ]
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Woman's Own, IPC Connect's weekly women's title, is set to revamp its print edition and launch a standalone website. Continue reading at Media Week
[ Media Week | 2012-09-03 00:00:00 UTC ]
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Penguin’s Viking imprint has teamed up with digital developer TradeMobile to create an... Continue reading at The Bookseller
[ The Bookseller | 2012-09-03 00:00:00 UTC ]
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Amazon has today (30th August) launched its Appstore in Europe, including in the UK, Germany,... Continue reading at The Bookseller
[ The Bookseller | 2012-08-30 00:00:00 UTC ]
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Amazon has also begun piloting a UK discounted daily deals website, AmazonLocal, to rival sites... Continue reading at The Bookseller
[ The Bookseller | 2012-08-29 00:00:00 UTC ]
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Barnes & Noble has formed its first partnership with Hasbro to create My Little Pony ebooks... Continue reading at The Bookseller
[ The Bookseller | 2012-08-29 00:00:00 UTC ]
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Hachette Children’s imprint Orchard Books is to launch a Beast Quest spin-off series,... Continue reading at The Bookseller
[ The Bookseller | 2012-08-23 00:00:00 UTC ]
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Indian consumers haven't been cut off from Amazon's world of ebook goodies, but their experience is about to get a lot more native with the launch of a local Kindle Store. The prices of over a million books are now available in rupees, and if you're in need of hardware, the latest bare-bones... Continue reading at Engadget
[ Engadget | 2012-08-22 00:00:00 UTC ]
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Amazon has opened an India Kindle store on Amazon.com, as well as launching the device for sale... Continue reading at The Bookseller
[ The Bookseller | 2012-08-22 00:00:00 UTC ]
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vjoon, a leading provider of cross-media publishing solutions and global reseller of Adobe® Digital Publishing Suite, announced today that Vechernyaya Moskva, one of the most popular Moscow newspapers with a rich heritage, was re-launched suc ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2012-08-21 00:00:00 UTC ]
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There is no doubt that it is easier to publish a tablet edition if your publication is a monthly, as opposed to either a daily or weekly. That is why most daily newspapers have chosen to either go the replica edition route, or else build apps that ta ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2012-08-21 00:00:00 UTC ]
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Well, our English friends, today is a good day. Your choice in e-readers is about to get that much better as Barnes & Noble has decided to make your homeland the first stop on its highly-anticipated international tour. The Nook and its associated store will be making their big debut in the... Continue reading at Engadget
[ Engadget | 2012-08-20 00:00:00 UTC ]
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Michael Joseph is launching a digital campaign to support publication of The Mystery of Mercy... Continue reading at The Bookseller
[ The Bookseller | 2012-08-17 00:00:00 UTC ]
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Romance specialists Mills & Boon has launched its first billboard advertising campaign,... Continue reading at The Bookseller
[ The Bookseller | 2012-08-17 00:00:00 UTC ]
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Kobo's Android app recently enjoyed a brief stint of global superiority, but that playing field has been leveled with the company's latest update for iOS. Like the Android version, Kobo for iOS now includes support for Dutch, French, German, Italian and Spanish. Additionally, users will also... Continue reading at Engadget
[ Engadget | 2012-08-16 00:00:00 UTC ]
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Libraries could face closure as Sheffield City Council looks to make savings in its annual budget... Continue reading at The Bookseller
[ The Bookseller | 2012-08-15 00:00:00 UTC ]
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The Booksellers Association has created a search button for host websites which will direct book... Continue reading at The Bookseller
[ The Bookseller | 2012-08-15 00:00:00 UTC ]
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Rupert Murdoch's News Corporation has launched a review of anti-corruption controls in several of its publishing arms, including News International in London. Murdoch told News Corp staff in a memo on Wednesday that the company recently launched ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2012-08-15 00:00:00 UTC ]
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International publisher Pearson is setting up a college in the UK to teach degree courses, a first for a FTSE 100 company. Continue reading at BBC News
[ BBC News | 2012-08-14 00:00:00 UTC ]
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Transworld Ireland has launched a new imprint, Doubleday Ireland, aiming to "discover... Continue reading at The Bookseller
[ The Bookseller | 2012-08-13 00:00:00 UTC ]
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