GfK MRI Launches Digital Ad Measuring Service

To address the growing need for accountability in digital marketing, GfK MRI has launched a syndicated service called Starch Digital. Continue reading at 'Folio Magazine'

[ Folio Magazine | 2012-02-09 00:00:00 UTC ]
News tagged with: #digital marketing #gfk mri

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Browns launches ebook platform

Book supplier Browns Books for Students is to launch an ebook platform especially for schools... Continue reading at The Bookseller

[ The Bookseller | 2012-02-03 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #ebook platform


Now and Then Jumps into Digital Short Pool

In early 2011, Amazon launched Kindle Singles, and among those who saw the potential of the short-form digital content model were Chandos Erwin, managing director of the digital agency Oatmeal Beach, and Ivan Dee, founder of Ivan R. Dee Inc. (now an imprint of Rowman & Littlefield) and then... Continue reading at Publishers Weekly

[ Publishers Weekly | 2012-02-03 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #chief editor #rowman littlefield


WHS launches R&J children's promotion

W H Smith has launched its new Richard & Judy Children’s Book Club promotion with a... Continue reading at The Bookseller

[ The Bookseller | 2012-02-02 00:00:00 UTC ]
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Digital-only short story trails Fforde novel

Random House has released the first direct-to-digital fiction title by bestselling author Katie... Continue reading at The Bookseller

[ The Bookseller | 2012-02-02 00:00:00 UTC ]
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Amazon launches India e-commerce site

Amazon has this morning launched an e-commerce site in India called Junglee.com. The platform... Continue reading at The Bookseller

[ The Bookseller | 2012-02-02 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #e-commerce site


January book spend falls as digital bites

Printed book sales fell 12% year on year in January, with spending falling to its lowest point... Continue reading at The Bookseller

[ The Bookseller | 2012-02-01 00:00:00 UTC ]
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Big names lose print traction in digital 2011

Despite another sterling year for Jamie Oliver, Britain's bestselling authors generated their... Continue reading at The Bookseller

[ The Bookseller | 2012-01-30 00:00:00 UTC ]
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Bloomberg to Launch Luxury Lifestyle Magazine

Users of the Bloomberg Terminal are among the richest demographic in the world, and advertisers will soon be able to reach them via a new luxury lifestyle magazine. The first issue of Bloomberg Pursuits launches next month and will reach most of the ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-01-27 00:00:00 UTC ]
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Bloomsbury launches high-flying Circus

Bloomsbury is to launch a new literary imprint, Bloomsbury Circus, to accommodate its expanding... Continue reading at The Bookseller

[ The Bookseller | 2012-01-27 00:00:00 UTC ]
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'Agile' publishing at Digital Book World

Publishers may be falling out of love with apps, but they need to fall in love with their... Continue reading at The Bookseller

[ The Bookseller | 2012-01-24 00:00:00 UTC ]
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Move to Digital: Lose Your Unwanted Books

Want to replace your traditional library with ebooks? Here are some sites and tools that can help you make your physical books disappear. Continue reading at PC World

[ PC World | 2012-01-23 00:00:00 UTC ]
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Post-Christmas digital sales rocket

Publishers have reported ebook sales surging by up to 355% post-Christmas, as Nielsen BookScan... Continue reading at The Bookseller

[ The Bookseller | 2012-01-23 00:00:00 UTC ]
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Faber launches online project hub for YA readers

Faber and Faber has set up a social media hub, The Spark, for teenagers to get involved in Faber... Continue reading at The Bookseller

[ The Bookseller | 2012-01-23 00:00:00 UTC ]
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Digital Books: ‘Enhanced’ — But for Whom?

Today's Wall Street Journal takes a look at a new lineup of "enhanced" digital books that incorporate music, video and high-tech graphics. But as one Wharton expert notes, the market for these elaborate productions remains to be seen. Continue reading at Knowledge@Wharton

[ Knowledge@Wharton | 2012-01-21 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #digital books


US Online Ad Spending to Top Print by $5.7 Billion in 2012

U.S. online ad spending is set to eclipse that of print this year by 15.5 percent, according to eMarketer, suggesting that the long-awaited print-to-digital inflection point may now be here for both content creators and marketers. Continue reading at Folio Magazine

[ Folio Magazine | 2012-01-21 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #content creators


Panarea Digital Debuts Nearpod For Schools

Panarea Digital is an ebook, app, and mobile technology developer with a focus on education. The firm has produced interactive ebooks for Barnes & Noble and other companies, but Panarea Digital is now focused on Nearpod, a mobile learning platform that uses the iPad and other mobile devices... Continue reading at Publishers Weekly

[ Publishers Weekly | 2012-01-20 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #mobile devices #barnes noble


National Geographic to Launch Content Archive for Library Use

National Geographic will debut its version of the content archive this spring. Positioned as a resource for libraries and researchers, the National Geographic Magazine Archive will includes every issue of the publication from 1888 to 1994 (such as the June 1985 issue, pictured). Continue reading at Folio Magazine

[ Folio Magazine | 2012-01-20 00:00:00 UTC ]
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Electrik surges into digital publishing

A group of children's authors has formed a collective called Electrik Inc to publish their... Continue reading at The Bookseller

[ The Bookseller | 2012-01-19 00:00:00 UTC ]
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Apple launches self-publishing app, partners with textbook publishers

Apple has announced a new multimedia app called iBooks Author, allowing writers to create their... Continue reading at The Bookseller

[ The Bookseller | 2012-01-19 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #allowing writers #textbook publishers


New York Post Launches New Kindle Fire App

Add the New York Post to the growing list of publications that are releasing apps optimized for the Kindle Fire and in this case, other seven-inch Android tablets too. “This app adds to our array of critically-acclaimed and successful app ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-01-18 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #kindle fire #growing list #york post