Getting the Word Out: Audio Book Marketing 2011

The Audio Publishers Association is set to kick off its 14th annual June Is Audiobook Month campaign, designed to celebrate the industry and bring greater awareness of audiobooks. As formats and consumer habits have changed over the past 10 years—sometimes dramatically—audio publishers have kept pace with evolving marketing efforts. We checked in with the APA and publishers to see how they've been getting audio titles heard. Continue reading at 'Publishers Weekly'

[ Publishers Weekly | 2011-05-16 00:00:00 UTC ]
News tagged with: #consumer habits

Other Publishing stories related to: 'Getting the Word Out: Audio Book Marketing 2011'


Romania’s Elefant Aims To Be a ‘Destination for Foreign Books’

Online retailer Elefant.ro dominates Romania's online book and ebook sales. Now, the company has plans to expand to other regional markets. The post Romania’s Elefant Aims To Be a ‘Destination for Foreign Books’ appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-11-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post romania #foreign books #online book #ebook sales


Kids' books surge 'could cause problems' for China's publishers

Chinese publishers are rushing to capitalise on the growth in the country’s children’s books market, with book sales data company Open Book citing a 15% year-on-year rise in value terms in 2016 to date, following double-digit surges in recent years. Continue reading at The Bookseller

[ The Bookseller | 2016-11-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #chinese publishers #books market


Goodhart's book probing Brexit Britain to Hurst

Hurst is set to publish a book about the political and moral values which are “sharply dividing Brexit Britain”, by David Goodhart. Continue reading at The Bookseller

[ The Bookseller | 2016-11-29 00:00:00 UTC ]
More news stories like this |


Women Lead The Five Costa Book Award Shortlists

Two-thirds of the shortlisted candidates in the UK's Costa Book Awards are women. And three in one category are former winners. The post Women Lead The Five Costa Book Award Shortlists appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-11-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #shortlisted candidates


Ukazoo Books to Test Smaller Store Model

After losing its lease, the Towson, Md. used and new bookstore is downsizing to less than one-third of its original size, or 2,800 sq. ft., and trying to create a workable model to add more stores. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-11-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ukazoo books #original size


Shelley: audio is 'growing force' in publishing

Audio is a real “growing force” but the formulaic nature of publishing is “crippling” for the industry, the Society of Young Publishers (SYP) Conference has heard. Continue reading at The Bookseller

[ The Bookseller | 2016-11-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #growing force


How Instagram recruits college football teams to market Stories

Instagram has recruited seven colleges to use Instagram Stories as part of a new initiative to show the behind-the-scenes atmosphere on game days through the rest of the college football season. For the program, Instagram is also providing training and insights on Instagram Stories. The approach... Continue reading at Digiday

[ Digiday | 2016-11-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #instagram stories #media companies #year -- #stark difference


Catching Their Ad Tech in Bed With Fake News, Marketers Ask Fraud Fighters for Help

Ad buyers are joining the fight against the "fake news" that many people blame for misinforming voters during the presidential campaign.Although the focus intially fell on Facebook and Google, where made-up headlines became easy to find, pressure has also come to bear on lesser-known companies... Continue reading at Advertising Age

[ Advertising Age | 2016-11-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #presidential campaign #programmatic advertising #false stories #fake traffic


S&S Children's Hires Jason Wells, Expands Publicity and Marketing

Simon & Schuster Children's Publishing Division has named Jason Wells to the newly created role of v-p of marketing and publicity, effective December 7, the first in a number of planned hires. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-11-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ss children #publishing division


Kate Garraway pens book on ageing for Blink

TV and radio presenter Kate Garraway is to publish her first book with Blink Publishing. Continue reading at The Bookseller

[ The Bookseller | 2016-11-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #blink publishing


'Bold and brilliant' book from Dawn O'Porter to HC

HarperCollins has acquired the debut adult fiction novel from broadcaster and columnist Dawn O’Porter. Continue reading at The Bookseller

[ The Bookseller | 2016-11-27 00:00:00 UTC ]
More news stories like this |


Syrian girl thanks JK Rowling for sending Harry Potter books

A seven-year-old girl who reads "to forget the war" has been sent the Harry Potter books by the author. Continue reading at BBC News

[ BBC News | 2016-11-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #syrian girl #jk rowling


Little Toller Books opens gallery for Christmas

Independent Dorset-based publisher Little Toller Books is to open a gallery showcasing the work of its collaborators. Continue reading at The Bookseller

[ The Bookseller | 2016-11-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #toller books


Book Deals: Week of November 28, 2016

The editorial director of Macmillan Higher Ed sells a debut novel to Kensington, Caitlyn Dlouhy buys a first novel for her imprint at Atheneum, Sourcebooks acquires a German bestseller, and more in this week's notable book deals. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-11-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book deals #german bestseller


Surfing memoir Barbarian Days wins William Hill Sports Book of the Year Award

Surfing memoir Barbarian Days: A Surfing Life by New Yorker journalist William Finnegan (Corsair) has scooped the 28th William Hill Sports Book of the Year Award. Continue reading at The Bookseller

[ The Bookseller | 2016-11-25 00:00:00 UTC ]
More news stories like this |


The Good Immigrant crowned Britain's favourite book of 2016

The Good Immigrant has been voted as the British public’s favourite book of 2016 at the Books Are My Bag Readers Awards. Continue reading at The Bookseller

[ The Bookseller | 2016-11-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #favourite book #good immigrant #british public


Weyman and Roper win at Audio Production Awards

Actor Daniel Weyman and producer David Roper were the winners in the audiobook categories at the Audio Production Awards. Continue reading at The Bookseller

[ The Bookseller | 2016-11-25 00:00:00 UTC ]
More news stories like this |


Religion Book Deals: November 2016

Peter Enns re-signs with HarperOne, Baker nabs Ernie Johnson, Jr.’s memoir, and more in this month’s religion and spirituality book deals. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-11-23 00:00:00 UTC ]
More news stories like this |


Religion and Spirituality Books Preview: December 2016

A conversation about God between an atheist and a theologian, Adam Hamilton’s newest title, and blogger Bekah Jane Pogue’s debut are some of the big religion and spirituality books publishing in December. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-11-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #big religion #newest title


Brazilian Publishers Gravitate to Mexico’s Guadalajara Book Fair

With Brazil still immersed in an economic crisis, Brazilian publishers attend the Guadalajara Book Fair in Mexico to make deeper connections across Latin America. The post Brazilian Publishers Gravitate to Mexico’s Guadalajara Book Fair appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-11-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #economic crisis #latin america