Instagram Stories launched Tuesday, and brands are already using the Snapchat-like feature, which lets marketers and the digital platform's 500 million monthly users curate daily moments that disappear after 24 hours. In fact, General Electric is using its first Instagram story to push a video series on Snapchat that features a data-driven exploration into Masaya Volcano in Nicaragua. Check out the following six stills from GE's first Instagram story (which also includes video but is not embeddable on third-party publisher sites). The brand is collecting much of its footage with drones. Other brands are also using Instagram Stories, including Arby's and Red Bull. Arby's campaign references the recent release of Harry Potter and the Cursed Child with a series of hyper-lapse clips of the book's Golden Snitch character being made with the sandwich slinger's packaging. The story runs on Instagram through 1 p.m. today. Here are a few stills from the brand's virgin effort: The GIF on the right is one we created from the stills in Red Bull's first Instagram Stories clip. And on a business-to-business level, here's DigitasLBi simply saying "sup" in its first go at Instagram Stories: Tech industry watchers have noted similarities between Instagram's new offering and a couple of Snapchat features. Snapchat's Stories offer users a personal way to share photos and videos with followers, and the mobile app was a pioneer in disappearing content. Continue reading at 'AdWeek'
[ AdWeek | 2016-08-03 00:00:00 UTC ]
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We're spotlighting some of the best science fiction and fantasy series concluded in 2021. Dive into them now, no waiting required! Continue reading at Book Riot
[ Book Riot | 2021-12-24 11:33:00 UTC ]
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The writer’s signature style of ending—a final, thrilling note—has the touch of magic that distinguishes the form at its best. Continue reading at New Yorker
[ New Yorker | 2021-06-28 10:00:00 UTC ]
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Andersen Press is to relaunch its weekly online children's storytime sessions in partnership with Seven Stories, the National Centre for Children's Books. Continue reading at The Bookseller
[ The Bookseller | 2021-01-15 10:26:35 UTC ]
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The Boston Book Festival has announced that a short story by Grace Talusan is the 10th annual selection for its One City One Story initiative. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-07-24 04:00:00 UTC ]
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THE STARLESS SEA, Erin Morgenstern’s sophomore fantasy novel, takes effort to read, but there are countless narratively complex works of science fiction and fantasy that amply reward such effort: N. K. Jemisin’s The Fifth Season comes to mind as one recent, prominent example of the type. The... Continue reading at Los Angeles Review of Books
[ Los Angeles Review of Books | 2020-06-20 17:00:48 UTC ]
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The Edmund Kemper, audiobook narrator story is sensational. The work of The Blind Project, though, is vital, important, and worth knowing. Continue reading at Book Riot
[ Book Riot | 2019-10-14 10:35:39 UTC ]
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In pushing the romance genre aside, Australia’s publishing industry sent its most successful writers to pursue their careers abroadNalini Singh is trying to convince me to read a love story starring bears. The tiny author is tucked up under a huge scarf in a cafe on a freezing August day in... Continue reading at The Guardian
[ The Guardian | 2019-08-17 22:00:54 UTC ]
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In his new book, former F.C.C. Chariman Tom Wheeler deftly explores 500 years of network revolutions, and offers an invaluable take on the challenges we now face. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-03-11 00:00:00 UTC ]
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First Story and the University of Cambridge are the new partners of the BBC’s short story awards, replacing BookTrust, in a three-year collaboration starting in 2018. Continue reading at The Bookseller
[ The Bookseller | 2017-09-29 00:00:00 UTC ]
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Police detective Harry Bosch is the protagonist in Michael Connelly's series, the most recent installment of which is 'The Burning Room.' Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2015-02-19 00:00:00 UTC ]
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The novelist traded a finance career to pursue fiction. It just may have saved his life. Continue reading at Publishers Weekly
[ Publishers Weekly | 2024-04-26 04:00:00 UTC ]
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Launched earlier this year, PW Content Studio is devoted to creating new experiences and offerings for the professional publishing community, including custom content and events. Murray has been with 'Publishers Weekly' for 25 years, most recently serving as v-p of sales and associate publisher. Continue reading at Publishers Weekly
[ Publishers Weekly | 2024-04-17 04:00:00 UTC ]
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The v-p and chief diversity officer at Hachette Book Group has been promoted to senior v-p of culture and diversity, equity, and inclusion at both HBG and Hachette UK, effective immediately. She will report to HBG and HUK CEO David Shelley. Continue reading at Publishers Weekly
[ Publishers Weekly | 2024-04-16 04:00:00 UTC ]
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I have always loved the versatility of the short story, how it can so easily take on the forms of other things. There are playlist short stories, recipe short stories, diary and epistolary-style short stories. There are flash fiction stories, short short stories, and long short stories that... Continue reading at Electric Literature
[ Electric Literature | 2024-04-15 11:00:00 UTC ]
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Disney just pulled a fast one. Star Wars movies and shows are typically announced years before being released, but the company just revealed a new TV program that premieres next month. Tales of the Empire is an animated show produced by Dave Filoni, the man who cut his teeth on cartoons like... Continue reading at Engadget
[ Engadget | 2024-04-04 19:00:07 UTC ]
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By Dr Oliver Tearle (Loughborough University) ‘The Electric Ant’ is a short story by the American writer Philip K. Dick (1928-82), written in 1968 and published in The Magazine of Fantasy and Science Fiction in October the following year. The story is about an ‘electric ant’ or robot which has... Continue reading at Interesting Literature
[ Interesting Literature | 2024-03-29 15:00:43 UTC ]
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Short stories can do things novels cannot because they’re short. They’re limber and can dart in and out of close-fitting places. They can be weird and daring in ways that novels cannot always sustain. Joy Williams writes in, “8 Essential Attributes of the Short Story (and one way it differs from... Continue reading at Electric Literature
[ Electric Literature | 2024-03-28 11:00:00 UTC ]
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This afternoon, ADWEEK CEO Will Lee announced the appointment of Conde Nast veteran Mike Beyman as chief of staff/head of strategy and business operations, a new role at the brand. In a memo, Lee also shared a number of promotions across the newsroom as well as the... Continue reading at AdWeek
[ AdWeek | 2024-03-27 21:00:35 UTC ]
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'The Hive and the Honey' is the winner of this year's Story Prize, which was presented at a ceremony March 26 at the Lotos Club in New York City. Continue reading at Publishers Weekly
[ Publishers Weekly | 2024-03-27 04:00:00 UTC ]
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Scholastic has acquired 100% of the economic interest in 9 Story Media Group, a Toronto-based creator, producer, and distributor of children’s content. Continue reading at Publishers Weekly
[ Publishers Weekly | 2024-03-12 04:00:00 UTC ]
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