Gonzales, currently director of integrated marketing at Simon & Schuster, has been been appointed v-p, associate publisher, trade books at Rodale, effective June 15. Continue reading at 'Publishers Weekly'
[ Publishers Weekly | 2015-05-18 00:00:00 UTC ]
News tagged with:
#associate publisher
#integrated marketing
#simon schuster
#appointed v-
#trade books
Video advertising is a bright spot for many online publishers, which is why they’re increasingly experimenting with ways to get as much video as possible in front of their audiences. One recent tactic: using “sticky&rdq ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2015-12-15 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#video advertising
#bright spot
#online publishers
#increasingly experimenting
Publishing books for the Star Wars franchise requires a understanding of interlocking multiverses, authorized storylines — and it hasn't always gone smoothly. The post Understanding the Complex World of Star Wars Publishing appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-12-15 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#publishing books
Former Condé Nast publisher brought on to help shepherd the young company's growth. The post Carolyn Kremins Named President of Skift appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2015-12-14 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#young company
The graphic adaptations of 'How to Talk to Girls at Parties,' with art by Gabriel Bá and Fábio Moon, and 'Troll Bridge,' with art by Colleen Doran, will be released in 2016. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-12-14 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#dark horse
The absence of any black, Asian or minority ethnic writers on next year’s World Book Night list provoked an outcry and a Twitterstorm. We asked writers and leading figures within the industry what can be done to encourage greater diversity in British publishingLatest work: Meatspace (Friday... Continue reading at The Guardian
[ The Guardian | 2015-12-11 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#black girl
#leading figures
#problem lies
Publishers are trying different marketing techniques to differentiate their audiobooks in a crowded market. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-12-11 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#crowded market
Since its highly publicized decision to stop selling books through Amazon, sales at EDC have skyrocketed. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-12-11 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#sales soar
Facebook is updating its policies for Instant Articles, per a rep with the company, which could mean up to 40 percent more ads for publishers on the platform. Starting today, publishers utilizing Instant Articles will be able to place an ad every 350 words instead of every 500 words, according... Continue reading at AdWeek
[ AdWeek | 2015-12-10 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#starting today
#smaller percentage
#editorial content
#mobile web
#android apps
#android users
#daily basis
As a wrap up to 2015, Publishing Perspectives is running lists of our our favorite books of the year from our contributors, starting with Editor-in-Chief Ed Nawotka. The post Publishing Perspectives’ Top Books of 2015: Ed Nawotka appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-12-10 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#top books
#ed nawotka
Greenberg, who is currently executive editor at Grand Central Publishing, will join Random House on January 11. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-12-10 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#random house
For the first time since the end of the World War II, Adolph Hitler’s Mein Kampf will be available in bookstores in Germany. The post For the First Time Since WWII, Mein Kampf Published in Germany appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-12-10 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#germany appeared
#adolph hitler
#mein kampf
Email marketing is still very good for books — particularly ebooks — and has arguably never been better, argues HaperCollins' Jim Hanas. The post The Persistence of Email Marketing for Book Publishers appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-12-10 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#email marketing
#book publishers
After being turned down by ‘every major publisher in London’ for his Portico winning novel Beastings, the author says landing the £10,000 prize ‘felt like a vindication’ Benjamin Myers, who has beaten Alan Garner to win the £10,000 Portico prize for literature for his novel Beastings, has spoken... Continue reading at The Guardian
[ The Guardian | 2015-12-09 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#bother chasing
#big publishers
#major publisher
#benjamin myers
#book deal
Facebook is changing the advertising policies for its Instant Articles platform, after publishers said restrictions made it too hard for them to generate revenue from content they posted to the social network’s new feature. & ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2015-12-09 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#advertising policies
#generate revenue
Mental Floss incorporates a Toyota-sponsored takeover into its December issue, boosts revenue over a standard issue by almost 40 percent. The post How One Publisher Handles Native Ads in Print appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2015-12-08 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#print appeared
#december issue
Children's books play a leading role in the fragmented and state-controlled publishing industry in China, and titles in translation are an important part of the mix. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-12-08 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#leading role
#important part
A group of booksellers and publishers have launched the Asociación de Librerías de México, aimed at uniting, protecting and promoting the sector. The post Bookseller Association Launches in Mexico appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-12-08 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#mexico appeared
A 60-year-old publication will be one of the new kids on the NewFronts block in 2016. Playboy will be among the 37 presenters during the fifth Digital Content NewFronts, where publishers make their case for a slice of the $3 billion digital-video advertising pie. Joining Playboy as first-time... Continue reading at AdWeek
[ AdWeek | 2015-12-08 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#waiting list
#general manager
Springer has become the latest publisher to offer ebook bundles to readers through Vancouver's BitLit. In an announcement made today (7th December), BitLit personnel tell The Bookseller that the new arrangement will add more than 100,000 titles to BitLit's "Shelfie" app. Continue reading at The Bookseller
[ The Bookseller | 2015-12-07 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#latest publisher
Man Booker Prize winner Marlon James says there are "huge sections of the population who don’t read because no one is telling the stories that they want to read". Continue reading at The Bookseller
[ The Bookseller | 2015-12-07 00:00:00 UTC ]
More news stories like this |