From Bloomberg to Quartz: five attempts to tackle our attention deficit

We look some of the innovative techniques online publishers are using to hold the attention of their readers for longerIn a world of finite time and apparent infinite choice, how are publishers encouraging readers to stick around? And how, especially, are they persuading them to stay for the longish reads? One answer is to provide visual or text-based cues to indicate how much time readers will need to invest in a particular article.Here are five innovative approaches. Continue reading... Continue reading at 'The Guardian'

[ The Guardian | 2015-07-30 00:00:00 UTC ]

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Bloomberg to plunge $500M into clean energy effort

Former New York City Mayor Michael Bloomberg is plunging $500 million into an effort to close all of the nation's remaining coal plants by 2030 and put the United States on track toward a 100% clean... To view the full story, click the title link. Continue reading at Crains New York

[ Crains New York | 2019-06-07 11:10:45 UTC ]
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Facebook says it will blow whistle on attempts to interfere in election

Facebook will take down accounts that try to interfere with the upcoming federal election and make it public regardless of whether the government decides to advise Canadians of an attempt to interfere, says Facebook's head of public policy for... Continue reading at CBC

[ CBC | 2019-05-27 20:13:21 UTC ]
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Bloomberg’s TicToc Plans to Launch on OTT Streaming Services This Year

Bloomberg’s goal to turn TicToc, its 24/7 news brand, into a fully fledged media network is taking shape. Launched on Twitter December 2017, Continue reading at Editor & Publisher

[ Editor & Publisher | 2019-05-21 18:30:13 UTC ]
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Bloomberg’s TicToc plans to launch on OTT streaming services this year

"The mission is to live across all platforms that make up someone’s daily news diet," said Jean Ellen Cowgill, md of TicToc. The post Bloomberg’s TicToc plans to launch on OTT streaming services this year appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2019-05-21 04:01:14 UTC ]
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Bloomberg LP expands parental leave for primary caregivers, regardless of gender

is expanding its parental leave policy effective immediately, the company said in a release. Founder Michael Bloomberg made the announcement Tuesday to his employees to expand the gender-neutral... To view the full story, click the title link. Continue reading at Crains New York

[ Crains New York | 2019-05-15 22:01:31 UTC ]
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Attention, Publishers: Vendor Models Aren't Everything

Why publishers may not be getting what they think they’re getting from their vendors. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-04-19 00:00:00 UTC ]
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Global attention span is narrowing and trends don't last as long, study reveals

Research combed from everything from movie tickets to social media finds more to focus on but less time to do soIt’s just as you suspected; the information age has changed the general attention span. A recently published study from researchers at the Technical University of Denmark suggests the... Continue reading at The Guardian

[ The Guardian | 2019-04-16 00:00:00 UTC ]
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Pullman and SoA call on government to tackle online book piracy

Society of Authors president Philip Pullman and 32 other leading writers have called on the government to tackle “the blight” of online book piracy. Continue reading at The Bookseller

[ The Bookseller | 2019-04-09 00:00:00 UTC ]
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The Guardian view on fiction vending machines: attention seekers | Editorial

If they succeed in distracting commuters from their smartphones, short story dispensers will be a welcome addition to the landscapeCan fiction miniatures dispensed through slots lure commuters away from their smartphone apps and social media feeds into the imaginary worlds created by authors... Continue reading at The Guardian

[ The Guardian | 2019-04-02 00:00:00 UTC ]
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UK publishers urged to tackle library crisis

Big UK publishers need to lobby councils over the importance of their libraries in a “last ditch stand” to save the service, campaigner Tim Coates has claimed. Continue reading at The Bookseller

[ The Bookseller | 2019-03-19 00:00:00 UTC ]
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Bloomberg Ends the Tease, Decides Not to Run for President

Strike another one off the long list of possible Democratic 2020 hopefuls: Michael Bloomberg announced Tuesday that he will not run for president. “I believe I would defeat Donald Trump in a general election,” the former New York City mayor wrote in an op-ed published by the news outlet that... Continue reading at Slate

[ Slate | 2019-03-06 00:00:00 UTC ]
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PRH Children’s tackles toxic masculinity with ‘eye opening’ YA

Penguin Random House has acquired a YA novel tackling teen mental illness and toxic masculinity by debut author and mechanic James Goodhand. Continue reading at The Bookseller

[ The Bookseller | 2019-02-01 00:00:00 UTC ]
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Bloomberg Media's CRO thinks it's a great time to be a publisher

Subscribe to us on iTunes, check us out on Spotify and hear us on Stitcher, Google Play and iHeartRadio too. This is our RSS feed. Tell a friend!It is, to hear Bloomberg Media's Keith Grossman tell it, both the best of times and the worst of times to be a publisher, depending on who you ask. On... Continue reading at Advertising Age

[ Advertising Age | 2019-01-17 00:00:00 UTC ]
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Publishers react as cyber criminals attempt to pilfer manuscripts

A spate of global phishing scams attempting to access agencies’ and publishers’ manuscripts and other sensitive information prompted Penguin Random House North America to issue an urgent warning to all staff as the Frankfurt Book Fair began. Continue reading at The Bookseller

[ The Bookseller | 2018-10-12 00:00:00 UTC ]
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Bloomberg becomes a Democrat again, looks at presidential run

A production crew filming the season two finale of the Amazon Studios original series "Goliath" at the Biltmore Hotel in downtown Los Angeles in December. Continue reading at Los Angeles Times

[ Los Angeles Times | 2018-10-10 00:00:00 UTC ]
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Apple hits back hard at Bloomberg over Chinese spying report

The company posted its strong rebuttal of a disturbing Bloomberg exposé. Bloomberg Businessweek this morning published a bombshell story that had all the juicy elements: spying, tech giants, foreign intrigue. According to the report, tiny microchips were found hidden on servers sold to top tech... Continue reading at Fast Company

[ Fast Company | 2018-10-04 00:00:00 UTC ]
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Gothenburg bans far-right exhibitors as fairs tackle populism

Following criticism, protests and arrests at its 2017 instalment, Gothenburg Book Fair has banned populist exhibitors this year, while public money dictates Frankfurt must take a different approach.   Continue reading at The Bookseller

[ The Bookseller | 2018-10-01 00:00:00 UTC ]
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Reporter Denies Bloomberg Was Source for Trump’s Explosive Canada Quote

Toronto Star reporter Daniel Dale is contradicting President Trump’s claims that Bloomberg journalists leaked off the record comments on NAFTA negotiations. Trump had told Bloomberg reporters in an interview that he wasn’t going to compromise with Canada. The remarks weren’t part of the... Continue reading at Slate

[ Slate | 2018-09-02 00:00:00 UTC ]
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