We look some of the innovative techniques online publishers are using to hold the attention of their readers for longerIn a world of finite time and apparent infinite choice, how are publishers encouraging readers to stick around? And how, especially, are they persuading them to stay for the longish reads? One answer is to provide visual or text-based cues to indicate how much time readers will need to invest in a particular article.Here are five innovative approaches. Continue reading... Continue reading at 'The Guardian'
[ The Guardian | 2015-07-30 00:00:00 UTC ]
Written By: Charlotte Williams Publication Date: Mon, 15/08/2011 - 10:26 Hachette UK is trying to close a pension deficit gap of about £36m, closing its two final salary pension schemes to new accruals next month but denying suggestions this move could lead to an exodus of staff. read more Continue reading at The Bookseller
[ The Bookseller | 2011-08-15 00:00:00 UTC ]
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Written By: Charlotte Williams Publication Date: Wed, 15/06/2011 - 14:03 Random House author Katie Price is to attempt to break the Guinness World Records title for the largest book signing by a single author. Price's attempt will take place at the O2 Academy, Leeds, at 11 a.m. on 27th July,... Continue reading at The Bookseller
[ The Bookseller | 2011-06-15 00:00:00 UTC ]
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Written By: Benedicte Page Publication Date: Tue, 24/05/2011 - 15:30 Tonight's edition of the BBC2 current affairs programme Newsnight will feature the "ongoing fight by local communities to save their libraries", focusing on the campaign for London's Kensal Green library. The piece will... Continue reading at The Bookseller
[ The Bookseller | 2011-05-24 00:00:00 UTC ]
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Bloomberg Businessweek's new app gives Apple the terms it wants -- and gives subscribers a reasonably-priced magazine. Imagine that. Continue reading at AllThingsD
[ AllThingsD | 2011-04-11 00:00:00 UTC ]
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As convenient as they are, I've long worried about the many ways in which ebook purveyors restrict readers' rights. You can't resell the books you purchase for the Amazon Kindle, and you can't read them on most other e-readers. We also don't really own ebooks in the same way we own... Continue reading at Slate
[ Slate | 2011-03-23 00:00:00 UTC ]
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