Firm Offers Insight into Tablet Mag Sales

Publishers have big hopes that tablet editions will help offset what have been soft sales of their ink on paper magazines. But digital magazine sales have been slow to take off. Some are testing a new service that could help them get more out of their sales efforts, though. A New Jersey-based company called eMagazines.com is launching Sept. 22 with a network of websites that is designed to give publishers another outlet to promote their digital editions. Ads for the digital editions will run on the sites, with publishers paying a 20 percent commission for each sale that’s generated by the ad. In an effort that could provide valuable information for publishers, the firm will also track the returns on the ads. The firm said it tracks how many people click on the ad, if they make a purchase, whether they buy a single copy or subscription, and which digital device they bought it on, such as Apple’s iPad or the Barnes & Noble Nook. The firm is run by the founders of Value Mags, an agent that sells discounted subscriptions. Among those testing the service are Popular Science publisher Bonnier Corp., Better Homes and Gardens publisher Meredith, and Maxim. Publishers have for years been able to measure the performance of print subscription sales efforts. But participants in the beta test said this was the first tool they were aware of that measured the effectiveness of digital magazine sales campaigns. “It’s another piece of the puzzle we haven’t had yet,” said Gregg Hano,... Continue reading at 'AdWeek'

[ AdWeek | 2011-09-22 00:00:00 UTC ]
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Amazon's Kindle falls back to $80 in e-reader sale

The season of sitting outside in the sun and reading is upon us — and, fortunately, so is a sale on Kindle e-readers. Amazon is running a deal on its adult and kids Kindles, with the original model down from $100 to $80 — a 16 percent discount. At this price, the base model is just short of its... Continue reading at Engadget

[ Engadget | 2023-06-12 10:55:39 UTC ]
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One in three say books offer best form of escapism when having a bad day

A survey by the Publishers Association found reading to be more popular than going to the cinema or browsing social media, coming second only to watching TVMore people plan to escape into books than go to the cinema this summer, new polling from the Publishers Association has found.The survey by... Continue reading at The Guardian

[ The Guardian | 2023-06-08 08:00:00 UTC ]
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Print Book Sales Declined 6.1% Last Week

With only young adult fiction posting a small increase, unit sales of print books fell 6.1% last week compared to the week ended June 3, 2022, marking one of the biggest declines this year. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-06-08 04:00:00 UTC ]
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Amazon Fire Kids tablets are up to 50 percent off right now

Amazon is having a big sale on its Fire Kids tablets just in time for summer break. The Fire 7 tablet 16GB boasts one of the best discounts (along with normally being the cheapest option), with a 45 percent off sale bringing it to $60 from $110. However, for only $5 more, the 32GB model is on... Continue reading at Engadget

[ Engadget | 2023-06-06 10:35:03 UTC ]
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Twitter's ad sales have reportedly dropped by 59 percent since last year

Twitter's advertising revenue is down 59 percent during a five week stretch between April 1st and early May compared to the same period last year, The New York Times has reported. It regularly falls short of sales projections, and things aren't likely to change soon (apparently despite the... Continue reading at Engadget

[ Engadget | 2023-06-06 09:25:43 UTC ]
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Dosdoce: Growing Sales in Spanish-Language Audiobooks

Ahead of this week's Readmagine, Dosdoce's Javier Celaya issues a new report on Spanish-language audiobooks and ebooks in 2022. The post Dosdoce: Growing Sales in Spanish-Language Audiobooks appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2023-06-05 14:37:57 UTC ]
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Nintendo officially halts all eShop sales in Russia

Last year, Nintendo put its eShop in "maintenance mode" in Russia, which prevented access to the eShop for customers in the country. Now, the company is making it official: Nintendo is halting all sales in Russia.Nintendo of Europe announced that as of May 31st, 2023, the company will halt all... Continue reading at Engadget

[ Engadget | 2023-06-01 20:45:48 UTC ]
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APA Report: US Sees Double-Digit Audiobook Sales Growth for 11th Year

The Audio Publishers Association finds in its annual report that audiobook sales generated $1.8 billion in the United States in 2022. The post APA Report: US Sees Double-Digit Audiobook Sales Growth for 11th Year appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2023-06-01 15:27:14 UTC ]
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Print Book Sales Fell 5.5% Last Week

More softness in all categories except adult fiction and the lack of big new titles combined to drop unit sales of print books 5.5% last week compared to the week ended May 28, 2022, at outlets that report to Circana BookScan. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-06-01 04:00:00 UTC ]
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Bloomsbury reports sales surge as people buy books as ‘affordable diversion’

Harry Potter publisher says in challenging economic times books are seen as cheap form of entertainmentBloomsbury Publishing, the home of Harry Potter, has revealed a rise in annual sales as it said people were turning to books as a cheap form of entertainment as finances were squeezed.Sales of... Continue reading at The Guardian

[ The Guardian | 2023-05-31 13:38:54 UTC ]
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Publishing Sales Finished 2.6% Below 2021 Last Year

A 16% increase in sales in the pre-K–12 educational materials segment helped to counter declines in the other major categories, resulting in total publishing sales of $28.1 billion in 2022, the Association of American Publishers reported. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-05-31 04:00:00 UTC ]
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Print Book Sales Dropped 5.7% Last Week

With only the adult fiction category posting an increase, unit sales of print books fell 5.7% last week compared to May 21, 2022 at outlets that report to Circana BookScan. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-05-25 04:00:00 UTC ]
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Libraries are being accused of offering child porn. Librarians explain why that's not true

In parts of Canada, people are campaigning to make public and school libraries remove books they claim make sexually explicit material available to minors, or even contain child pornography. Continue reading at CBC

[ CBC | 2023-05-24 08:00:00 UTC ]
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With a Boost from Adult Fiction, Print Book Sales Rose 1.3% Last Week

A combination of a 13.1% increase in the adult fiction category and flat sales in adult nonfiction was enough to lift unit sales of print books up 1.3% last week over the comparable week in 2022 at outlets that report to Circana BookScan. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-05-19 04:00:00 UTC ]
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Quantum physics could offer a new way to study biology—and the results could change our understanding of life itself

There’s a chance our understanding of biology is radically incomplete. Imagine using your cellphone to control the activity of your own cells to treat injuries and disease. It sounds like something from the imagination of an overly optimistic science fiction writer. But this may one day be a... Continue reading at Fast Company

[ Fast Company | 2023-05-18 01:04:00 UTC ]
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Bookstore Sales Rose 11.9% in First Quarter

Three months of double-digit increases resulted in bookstore sales rising to $2.07 billion in the first quarter of 2023, from $1.83 billion in the first period of 2022. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-05-16 04:00:00 UTC ]
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Vice files for bankruptcy protection amid cut-price sale to consortium

Digital publisher and owner of Vice News and Vice TV was once valued at $6bn but has agreed sale for $225mVice, the once high-flying media startup that reached a peak valuation of nearly $6bn (£5bn), has filed for bankruptcy protection in the US as the digital publisher engineers a cut-price... Continue reading at The Guardian

[ The Guardian | 2023-05-15 09:23:50 UTC ]
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EDC Sales, Earnings Plunged in Fiscal 2023

Educational Development Corp., whose business soared during the pandemic, continues to struggle to find a firm financial footing in the new normal. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-05-15 04:00:00 UTC ]
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Publishing Industry Sales Inched Up in February

Gains in religious and higher educational publishing offset dips in the trade segments in February, resulting in a 0.2% sales gain for the 1,240 publishers that report sales to AAP's StatShot program. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-05-12 04:00:00 UTC ]
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Taylor Swift Can't Prevent Book Sales from Falling

A Little Golden Book biography of Taylor Swift sold more than 102,000 copies in first week on sale, but sales in all major categories still fell. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-05-11 04:00:00 UTC ]
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