Publishers have big hopes that tablet editions will help offset what have been soft sales of their ink on paper magazines. But digital magazine sales have been slow to take off. Some are testing a new service that could help them get more out of their sales efforts, though. A New Jersey-based company called eMagazines.com is launching Sept. 22 with a network of websites that is designed to give publishers another outlet to promote their digital editions. Ads for the digital editions will run on the sites, with publishers paying a 20 percent commission for each sale thats generated by the ad. In an effort that could provide valuable information for publishers, the firm will also track the returns on the ads. The firm said it tracks how many people click on the ad, if they make a purchase, whether they buy a single copy or subscription, and which digital device they bought it on, such as Apples iPad or the Barnes & Noble Nook. The firm is run by the founders of Value Mags, an agent that sells discounted subscriptions. Among those testing the service are Popular Science publisher Bonnier Corp., Better Homes and Gardens publisher Meredith, and Maxim. Publishers have for years been able to measure the performance of print subscription sales efforts. But participants in the beta test said this was the first tool they were aware of that measured the effectiveness of digital magazine sales campaigns. Its another piece of the puzzle we havent had yet, said Gregg Hano,... Continue reading at 'AdWeek'
[ AdWeek | 2011-09-22 00:00:00 UTC ]
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Despite a dip in June, sales increased 6.9% at bookstores during the first six months of 2023 over last year, rising to $3.86 billion. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-08-15 04:00:00 UTC ]
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Here's your chance to stock up on hardcovers on the cheap! Barnes & Noble's 50% hardcover sale is on now. Continue reading at Book Riot
[ Book Riot | 2023-08-11 20:01:51 UTC ]
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In another week in which sales in all categories fell, unit sales or print books declined 8.3% at outlets that report to BookScan. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-08-10 04:00:00 UTC ]
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Jane Friedman claims she had to fight against Amazon’s refusal to remove the misattributed titles because she had not trademarked her nameFive books for sale on Amazon were removed after author Jane Friedman complained that the titles were falsely listed as being written by her. The books, which... Continue reading at The Guardian
[ The Guardian | 2023-08-09 14:28:36 UTC ]
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Book publisher Simon & Schuster's sale to investment firm KKR is novel in many ways, but also part of a long-term trend. History tells us to expect the unexpected. Continue reading at Los Angeles Times
[ Los Angeles Times | 2023-08-08 17:35:35 UTC ]
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A ton of Dungeons and Dragons hardcover rulebooks are on sale today for 40%-60% off, from the basics to the more advanced. Continue reading at Book Riot
[ Book Riot | 2023-08-08 13:39:26 UTC ]
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The 99-year-old publishing company is being sold to private equity firm KKR for $1.62 billion. The original sale to PRH was for $2.2 billion. Continue reading at Book Riot
[ Book Riot | 2023-08-08 13:23:36 UTC ]
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The sale comes after Paramount failed to sell the book publishing giant to Penguin Random House. Iconic American publishing company Simon & Schuster has a new owner. On Monday, the publisher was acquired by private equity firm KKR in a $1.62 billion deal. Here’s what you need to know.Read... Continue reading at Fast Company
[ Fast Company | 2023-08-08 08:50:00 UTC ]
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Simon & Schuster has been sold to the private equity firm KKR, months after a federal judge blocked its purchase by rival publisher Penguin Random House because of concerns that competition would shrink the book market Continue reading at ABC News
[ ABC News | 2023-08-08 02:22:18 UTC ]
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The deal, for $1.62 billion, will put control of a cultural touchstone in the hands of a financial buyer. Continue reading at The New York Times
[ The New York Times | 2023-08-07 23:51:30 UTC ]
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Company also announced the sale of its Simon & Schuster publishing business to KKR & Co. for $1.62 billion. Continue reading at Advertising Age
[ Advertising Age | 2023-08-07 22:19:36 UTC ]
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Paramount Global has sold the publisher after a federal judge blocked rival Penguin Random House from buying itSimon & Schuster has been sold to the private equity firm KKR, months after a federal judge blocked its purchase by rival publisher Penguin Random House because of concerns that... Continue reading at The Guardian
[ The Guardian | 2023-08-07 21:05:30 UTC ]
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With a lawsuit pending to block a controversial new "book rating" law from taking effect in Texas, publishers and industry groups are balking at a request from the nation's largest school distributor to help rate their own titles for sale in the state. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-08-07 04:00:00 UTC ]
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A recent New York Times article put a spotlight on the book deals made by sitting justices on the U.S. Supreme Court. But how have books written by Supreme Court justices sold? Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-08-04 04:00:00 UTC ]
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The string of weeks in which unit sales of print books were down in all major categories reached three last week, leading to a 5.4% sales decline from the comparable week in 2022. Sales of adult fiction fell 7.2%. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-08-03 04:00:00 UTC ]
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The best science fiction and fantasy book deals of the day, curated by Book Riot. Continue reading at Book Riot
[ Book Riot | 2023-07-31 13:37:54 UTC ]
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Forthcoming titles—written by experienced herbalists, spell casters, tarot experts, and pagan practitioners—connect readers to ancient folkways and spiritual practices using everyday spaces. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-07-28 04:00:00 UTC ]
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The seven-year-old Seattle-based Libro.fm opens a Bookshop.org-style audiobook-selling service in the UK, Australia, and New Zealand. The post Libro.fm Opens, Audiobook Sales Through Local Bookstores appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2023-07-26 13:34:20 UTC ]
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In what is likely a record price for an audiobook publisher, KKR, the private equity firm that owns RBmedia—and a rumored contender to buy S&S—is selling the company for an alleged $1 billion sum. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-07-26 04:00:00 UTC ]
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As I prepare for the paperback launch of my debut novel The Girls in Queens, I share with a group of writers and artists that I’m putting together a Book Club Kit. This has become a fairly common digital offering; a colorful PDF of brief insights from the author, a recipe or two related to... Continue reading at Electric Literature
[ Electric Literature | 2023-07-25 11:12:00 UTC ]
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