Fenwick:'authors have best reader knowledge'

Authors are not used enough in marketing and publicity by publishers, writer Liz Fenwick has claimed. Speaking at The Bookseller's Marketing and Publicity conference Fenwick, who is published by Orion, said that she thought in general publishers did not speak enough to authors, or on a regular enough basis. "Most authors are interacting with our readers on a daily basis," she said, meaning that authors know their readers best. Continue reading at 'The Bookseller'

[ The Bookseller | 2015-07-01 00:00:00 UTC ]
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North Korean dictators: also successful children's book authors?

North Korean dictators Kim Jong-Il and Kim Il-Sung were credited with writing children's books featuring thinly veiled metaphors for North Korean political theory. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2014-03-14 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #writing children #book authors #successful children


More authors added to YALC lineup

Sally Green and Charlie Higson have joined the line-up for the UK's first YA literature... Continue reading at The Bookseller

[ The Bookseller | 2014-03-13 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #ya literature #charlie higson #sally green


B&N Revises Microsoft Deal; Microsoft Consumer Reader Coming?

Barnes & Noble as disclosed some modifications to its agreement with Microsoft that will give B&N the option to not develop additional Nook Window apps. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-03-13 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #barnes noble


“Self-Published Authors = 50% of the EBook Market by 2020″

Mark Coker, founder of Smashwords, has made the prediction that self-published books will account for 50% of ebook sales by 2020. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-03-13 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #ebook sales #self-published books #mark coker #ebook market


Authors on the Air March 13, 2014: Melissa Wardy and Jenni Pulos

Melissa Wardy, author of "Redefining Girly: How Parents Can Fight the Stereotyping and Sexualizing of Girlhood, from Birth to Tween" (Chicago Review Press, 9781613745526) will appear on NBC's "Today Show" on Friday, March 14. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-03-13 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #today show #jenni pulos


Authors on the Air March 12, 2014: Paul Brinkley

Paul Brinkley, author of "War Front to Store Front: Americans Rebuilding Trust and Hope in Nations Under Fire" (Turner, 9781118239223), will appear on MSNBC's "Morning Joe" on Thursday, March 13. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-03-12 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #morning joe


Libraries, Authors and Publishers Head to SXSW 2014

SXSW Interactive (March 7-11), the annual tech festival, opens today in Austin, Tex. and expect to see a wide range of publishers and publishing-related events. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-03-07 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #publishing-related events #wide range #opens today #publishers head


Authors on the Air March 7, 2014: Jenni Pulos and Lisa Bloom

Jenni Pulos, author of "Grin and Bear It: How to be Happy No Matter What Reality Throws Your Way" (St. Martin's, 9781250028198), will appear on the "Today Show" on Monday, March 10. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-03-07 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #today show #lisa bloom #jenni pulos


Authors on the Air March 6, 2014: Pat Williams

Pat Williams, author of "The Mission is Remission: Hope For Battling Cancer" (HCI, 9780757317828), will appear on "CBS This Morning" on Friday, March 7. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-03-06 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #battling cancer #pat williams


Flipboard Acquires CNN's Zite for $60 Million in Bid to Consolidate Reader Market

Flipboard, an app that displays digital media in magazine-like form on tablets, is acquiring one of its smaller competitors, Zite, for a reported $60 million.As part of the deal, Flipboard will get direct access to all CNN content, including video, as well as CNN personalities like Fareed... Continue reading at Advertising Age

[ Advertising Age | 2014-03-05 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #purchase price #jake tapper #including video #direct access


London Author Fair’s Debut: Change Agents

Porter Anderson reports on the inaugural London Author Fair conference in Covent Garden and looking at the role agents might play for self-publishers. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-03-04 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #covent garden


Award-Winning Authors Struggling to Make Ends Meet

Writing for The Guardian, Robert McCrum observes that “the credit crunch and the internet are making writing as a career harder than it has been for a generation.” Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-03-04 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #credit crunch


VIDEO: Cherub author begins a Rock War

A decade after beginning his successful Cherub series, best-selling children's author, Robert Muchamore, publishes his new book, Rock War. Continue reading at BBC News

[ BBC News | 2014-03-04 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #robert muchamore #best-selling children


Authors on the Air March 4, 2014: Jaron Lanier

Jaron Lanier, author of "Who Own the Future" (Simon & Schuster, 9781451654974), will appear on the "Colbert Report" on Tuesday, March 4. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-03-04 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #colbert report #simon schuster #jaron lanier


German Author Christoph Hein Honors US Publisher Sara Bershtel

In this speech, German author Christoph Hein examines the importance of literature and honors Metropolitan Books' publisher Sara Bershtel for her work in bringing German literature to the USA. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-02-28 00:00:00 UTC ]
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New Light on Lent: Books Help Readers See Anew

During the Lenten season Christians are urged to more deliberately contemplate Christ’s suffering and death. But traditional observances, such as penance and fasting, all too often produce dour expressions instead of spiritual fruits. Three new books hope to resurrect the joyful side of this... Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-02-26 00:00:00 UTC ]
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Authors on the Air February 25, 2014: Lisa Bloom

Lisa Bloom, author of "Suspicion Nation: The Inside Story of the Trayvon Martin Injustice and Why We Continue to Repeat It" (Counterpoint, 9781619023277), will appear on the "Today Show" and the "Leonard Lopate Show" on Wednesday, February 26. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-02-25 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #today show #inside story #suspicion nation #lisa bloom


If Native Advertising Is So Harmless, Why Does It Rely on Misleading Readers?

The devil walks into a bar and sits at a table with eight newspaper and magazine publishers plus one strange little fellow in shabby, dated robes. The devil says, "How'd you all like to get some advertising revenue at higher rates t ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2014-02-25 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #higher rates #magazine publishers #native advertising


If native advertising is so harmless, why does it rely on misleading readers? | Bob Garfield

It's hard to read the latest gimmick for infusing a dying industry with cash as anything other than journalism selling its soulThe devil walks into a bar and sits at a table with eight newspaper and magazine publishers plus one strange little fellow in shabby, dated robes. The devil says, "How'd... Continue reading at The Guardian

[ The Guardian | 2014-02-25 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #deal offers


Authors on the Air February 24, 2014: Mayim Bialik

Mayim Bialik, author of "Mayim’s Vegan Table" (Da Capo Lifelong, 9780738217048) will appear on the "Wendy Williams Show" on Tuesday, February 25. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-02-24 00:00:00 UTC ]
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