Twenty years ago last month, a team of well-meaning designers, coders and magazine publishers inadvertently unleashed on an unsuspecting world one of the most misguided and destructive technologies of the Internet age: the web banner ad. If th ... Continue reading at 'Editor & Publisher'
[ Editor & Publisher | 2014-11-06 00:00:00 UTC ]
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The final episode of Digiday’s Oral History of Ad Tech discusses how the digital media industry has moved faster than those charged to keep it in check, with Ana Milicevic of Sparrow Advisers sharing her insights. In this episode, she discusses how the blurred lines between data management... Continue reading at Digiday
[ Digiday | 2023-12-22 05:01:00 UTC ]
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How the digital media industry had to come to grips with growing privacy requirements. Continue reading at Digiday
[ Digiday | 2023-12-22 05:01:00 UTC ]
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Stocks that traded heavily or had substantial price changes on Friday: Lennar, Scholastic fall; Costco, Steel Dynamics Continue reading at ABC News
[ ABC News | 2023-12-15 21:17:56 UTC ]
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There are few better placed to critique and narrate the history of the digital media landscape, never mind the sub-sector of ad tech, than Ari Paparo. Continue reading at Digiday
[ Digiday | 2023-12-11 05:01:00 UTC ]
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Will Barker, manager, strategic customer success, BlueConic The media and publishing industry is constantly evolving. With this, it’s often difficult to keep up with the latest trends, especially with fast-evolving technologies emerging all the time and ripple effects remaining from the global... Continue reading at Digiday
[ Digiday | 2023-12-05 15:08:37 UTC ]
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YouTube recently took dramatic action against anyone visiting its site with an ad blocker running — after a few pieces of content, it'll simply stop serving you videos. If you want to get past the wall, that ad blocker will (probably) need to be turned off; and if you want an ad-free experience,... Continue reading at Engadget
[ Engadget | 2023-12-01 14:00:31 UTC ]
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The following essay by Tom Borders is excerpted from Among Friends: An Illustrated Oral History of American Book Publishing & Bookselling in the 20th Century, edited by Buz Teacher and Janet Bukovinsky Teacher (Two Trees Press). * In 1970, Louis Borders was working in a bookstore in Boston... Continue reading at Literrary Hub
[ Literrary Hub | 2023-11-28 09:49:05 UTC ]
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Jami Nakamura Lin begins with a warning: “In the presence of a story—if the story is a good one—time collapses.” This is precisely what she achieves in a genre-bending memoir that collapses past and present, personal and mythical. The Night Parade begins with her attempts to trace the origins of... Continue reading at Electric Literature
[ Electric Literature | 2023-11-07 12:00:00 UTC ]
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KFC's "Crispy" creative platform, which celebrates the brand's origins, won Kantar's Most Effective TV campaign of 2022. Now the fast-food brand and its French agency, Havas Paris, brings that saga to a close with an ad inspired by science fiction classics Blade Runner and The Fifth Element.... Continue reading at AdWeek
[ AdWeek | 2023-11-07 07:00:00 UTC ]
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Shachar Orren, co-founder and Chief Marketing Officer, EX.CO In recent years, Meta, TikTok, Twitch and even Pinterest have encouraged digital publishers to create vertical content to adhere to their platforms’ standards for engagement driven by our vertical mobile device screens. In response,... Continue reading at Digiday
[ Digiday | 2023-10-24 13:02:04 UTC ]
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Almost 300 booksellers from the Midwest Indie Bookseller and Great Lakes Indie Bookseller associations gathered together at Heartland Fall Forum in Detroit last week to network, meet authors, and discover great books. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-10-23 04:00:00 UTC ]
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In 1999, more than a dozen news publishers including The New York Times publicly pledged to ban cigarette advertisements. The move was part of a broader effort to curb the influence of an industry whose products were then--and remain now--the leading cause of preventable death in the United... Continue reading at AdWeek
[ AdWeek | 2023-10-19 06:00:00 UTC ]
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Heartland Fall Forum, the last regional gathering of booksellers this year, kicked off yesterday with what promises to be a high energy show that drew 547 booksellers, authors, and exhibitors to Detroit for networking, education, and an opening night party at Third Man Records. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-10-19 04:00:00 UTC ]
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There is no better time than Friday the 13th to announce that Abrams and IDW are set to debut new books and comics, respectively, tied to Mattel's Monster High franchise. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-10-13 04:00:00 UTC ]
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My introduction to romance novels came when my high school crush handed me a book written by his mother’s friend under a pen name. It was all very hush hush, no one knew what the author’s real identity was, but he trusted me with this big secret (which might have been the first grand romantic... Continue reading at Electric Literature
[ Electric Literature | 2023-10-12 11:00:00 UTC ]
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Your guide to all things fall 2023 YA paperback books is here. Whether you love nonfiction, fantasy, romance, or something else, you're in luck this season. Continue reading at Book Riot
[ Book Riot | 2023-10-03 10:31:00 UTC ]
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No one emerges with much credit in Wolff’s second study of Rupert Murdoch and his family – a gossipy story of power and greed peppered with endless layers of psychological insightFifteen years ago, Michael Wolff wrote a study of Rupert Murdoch entitled The Man Who Owns the News. It benefited... Continue reading at The Guardian
[ The Guardian | 2023-10-02 06:00:06 UTC ]
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The Fire and Fury author returns with a typically readable account of the declining years of a rightwing media behemothIn September, Rupert Murdoch ceded direct control of Fox and News Corp to Lachlan Murdoch, his oldest son. At 92, Rupert became chairman emeritus. He is off the stage but... Continue reading at The Guardian
[ The Guardian | 2023-10-01 06:00:36 UTC ]
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Since 2017, 130-year-old Canadian publisher La Presse has been digital only, a shift that's led to a focus on growing online audiences. The publisher has grown from 4 million monthly unique visitors in 2019 to over 4.6 million as of July 2023, according to data by Comscore, which only has data... Continue reading at AdWeek
[ AdWeek | 2023-09-29 06:00:00 UTC ]
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The California Independent Booksellers Alliance’s dynamic Fall Fest hustled attendees between author events, rep picks, tech tips, a Drag Story Hour session on hosting controversial events, and soirées during two jammed-packed days September 27-28 at the South San Francisco Conference Center. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-09-29 04:00:00 UTC ]
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