Facebook to Make Sure the Right People See Publishers' Posts

Facebook keeps coming up with ways to reduce the amount of bloat in people's news feeds. But while recent efforts have angered those putting out that bloat -- advertisers and social gaming firms -- Facebook's latest move seems intended to pre-empt any pushback.Facebook unveiled a few new tools on Wednesday to give publishers a better shot at making sure people on Facebook see their stories.One tool lets publishers target their Facebook posts at a subset of their fans interested in certain topics. Another lets publishers put an expiration date on their posts so that timely stories like "What time does the Super Bowl start?" don't pop up in people's feeds a week after the big game. And a third tool serves as a backup for publishers who might not be aware a story has struck a social chord. Called Smart Publishing, it identifies a story that a lot of people are linking to on Facebook and, for publishers who opt-in, then posts it in the news feeds of people who like that publisher's Facebook page. Continue reading at AdAge.com Continue reading at 'Advertising Age'

[ Advertising Age | 2014-12-11 00:00:00 UTC ]
News tagged with: #news feeds #recent efforts #latest move #expiration date

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Sports Publisher Minute Media Makes Half Its Revenue from Licensing Tech

Many digital publishers looking for alternative revenue streams to advertising turn to subscriptions and commerce. But Minute mMedia, home to Continue reading at Editor & Publisher

[ Editor & Publisher | 2020-03-03 18:30:12 UTC ]
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First published in 1924, ‘Still She Wished for Company’ makes for a delicious, if bittersweet, Valentine’s Day treat

The novel, which enters the public domain this year, is one of the pioneering works of paranormal or “time-slip” romance. Continue reading at The Washington Post

[ The Washington Post | 2020-02-12 19:00:00 UTC ]
More news stories like this | News stories tagged with: #day treat #public domain #pioneering works #time-slip romance


First published in 1924, ‘Still She Wished for Company’ makes for a delicious, if bittersweet, Valentine’s Day treat

The novel, which enters the public domain this year, is one of the pioneering works of paranormal or “time-slip” romance. Continue reading at The Washington Post

[ The Washington Post | 2020-02-12 07:00:00 UTC ]
More news stories like this | News stories tagged with: #day treat #public domain #pioneering works #time-slip romance


What if the main character of your favorite classic book were black? A publisher makes it so

Penguin Random House teams with TBWA and Barnes & Noble to launch #DiversityEditions for Black History Month. During the Pequod‘s last voyage in Herman Melville’s classic Moby Dick, Captain Ahab is 58 years old. Physically, he has a prosthetic leg made of whale bone, and a pale white mark or... Continue reading at Fast Company

[ Fast Company | 2020-02-05 09:00:42 UTC ]
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The Book People unable to secure buyer makes 155 redundant

The Book People made 155 of its staff redundant on Friday (10th January) after failing to find a buyer. The company will continue to trade online with retained staff "for as long as possible" and "whilst any remaining interest is explored", its administrators have said. Continue reading at The Bookseller

[ The Bookseller | 2020-01-10 16:53:47 UTC ]
More news stories like this | News stories tagged with: #staff redundant #book people


We blog, we tweet, we post to Facebook: Let’s instead savor the art of the essay

Three new collections — by D.H. Lawrence, Emmanuel Carrère and Greg Gerke — highlight the power of the form. Continue reading at The Washington Post

[ The Washington Post | 2019-12-19 19:00:00 UTC ]
More news stories like this | News stories tagged with: #emmanuel carrre


Book People collapse plunges small publisher Galley Beggar into crisis

Editors say it was pressured into printing an edition of Ducks, Newburyport for the discount retailer but now may not see the returnsGalley Beggar Press, the tiny literary publisher behind acclaimed novels including the Booker-shortlisted Ducks, Newburyport and women’s prize for fiction winner A... Continue reading at The Guardian

[ The Guardian | 2019-12-18 13:22:39 UTC ]
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After Ups and Downs, Facebook Referral Traffic to Publishers Stabilizes

Late last year, Facebook’s head of news partnerships, Campbell Brown, told any news publisher who would listen that publishers should Continue reading at Editor & Publisher

[ Editor & Publisher | 2019-12-10 17:16:21 UTC ]
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After ups and downs, Facebook referral traffic to publishers stablizes

Late last year, Facebook’s head of news partnerships, Campbell Brown, told any news publisher who would listen that publishers should not rely on Facebook to play a major role in their business plans or strategies. Yet for most of this year, Facebook has acted as one of the most predictable... Continue reading at Digiday

[ Digiday | 2019-12-10 05:01:35 UTC ]
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Plan S will make 2021-22 tough years for publishers, predicts Inchcoombe

The years from 2021 to 2022 will be tough for academic publishers as they struggle to adapt to the requirements of Plan S, a FutureBook panel on Open Access heard yesterday Continue reading at The Bookseller

[ The Bookseller | 2019-11-26 00:03:26 UTC ]
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WPP returns to growth and Facebook News offers publishers ‘free money’: Friday Wake-Up Call

Welcome to Ad Age’s Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. If you're reading this online or in a forwarded email, here's the link to sign up for our Wake-Up Call newsletters. You can get an audio version of this briefing on your Alexa device; sign up... Continue reading at Advertising Age

[ Advertising Age | 2019-10-25 10:25:54 UTC ]
More news stories like this | News stories tagged with: #profits fell #anthony crupi #silicon valley #final season #parting gift #hearst


Facebook News debuts with 'free money' for publishers

Facebook opened a news hub today, where it pays publishers to host their headlines and drive visitors to their websites as a way to make amends with the industry that has been battered by the rise of the social network and other platforms. CEO Mark Zuckerberg is due to host media partners at an... Continue reading at Advertising Age

[ Advertising Age | 2019-10-25 10:00:00 UTC ]
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Refinery29 Brings in Ex-Nylon Editor, TIME Makes 3 More Hires | People on the Move

[caption id="attachment_127941" align="alignright" width="150"] Gabrielle Korn[/caption] Refinery29 hired Gabrielle Korn as fashion and culture director, responsible for building the young women's brand’s voice in style, culture, identity, and world events, while also growing its digital... Continue reading at Folio Magazine

[ Folio Magazine | 2019-10-24 20:12:19 UTC ]
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Facebook Reaches Deal With Wall Street Journal Publisher, Others for News Section

News Corp has reached a deal to let Facebook Inc. feature headlines from The Wall Street Journal and other Dow Continue reading at Editor & Publisher

[ Editor & Publisher | 2019-10-21 14:49:53 UTC ]
More news stories like this | News stories tagged with: #news corp


Facebook Watch Updates Its Initiative of Partnering Publishers With Creators

Facebook provided an update on an initiative it is testing, in which it partnered up digital publishers with creators and public figures with established communities on the social network to create exclusive video content for its Facebook Watch video destination. The test began in the U.S.... Continue reading at AdWeek

[ AdWeek | 2019-10-15 16:45:31 UTC ]
More news stories like this | News stories tagged with: #public figures #digital publishers


Digiday Video: When it comes to making good video, publishers worry about resources and cost

At the recent Digiday Publishing Summit in Key Biscayne, Florida, we asked execs from CNN International, Vox, Horoscope.com and Inquisitr how important video was to them, and the biggest challenges in making a video strategy work. Highlights: The post Digiday Video: When it comes to making good... Continue reading at Digiday

[ Digiday | 2019-10-08 04:00:19 UTC ]
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Bloomsbury to publish Washington Post's Leonnig and Rucker's take on Trump

Bloomsbury will publish a book by Pulitzer Prize-winning Washington Post journalists Carol Leonnig and Philip Rucker on Donald Trump's reinvention of the presidency. Continue reading at The Bookseller

[ The Bookseller | 2019-10-08 01:53:56 UTC ]
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NYT Names New T Magazine Publisher | People on the Move

[caption id="attachment_171881" align="alignright" width="150"] Adam Hargis[/caption] The New York Times announced last week that Adam Hargis is taking over as publisher of T: The New York Times Style Magazine. Hargis has spent the last five years the Times, most recently as an associate... Continue reading at Folio Magazine

[ Folio Magazine | 2019-10-03 20:16:27 UTC ]
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With the Help of Washington, News Publishers Fight to Recapture Advertising Dollars From Facebook and Google

Rupert Murdoch, the executive chairman of News Corp and co-chairman of Fox Corp., who built his fortune in the newspaper Continue reading at Editor & Publisher

[ Editor & Publisher | 2019-10-01 07:00:50 UTC ]
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By hiding likes and video views, Facebook could force publishers to shift strategies

Facebook is running an experiment to hide "like" counts and other public-facing social scores in select markets. The social network confirmed Friday that it started hiding like, reaction and video view counts in a limited test across the social network as part of an effort to improve the... Continue reading at Advertising Age

[ Advertising Age | 2019-09-27 20:39:27 UTC ]
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