Facebook steps up competition with YouTube with ad-supported videos

Social network already has 4bn views a day of its native clips, but helping their creators to make money is its next ambitionVideos uploaded directly to Facebook are watched more than 4bn times a day according to the social network. Now it wants their uploaders to be able to make money from those videos.The social network is testing a new “suggested videos” feature in its news feed, which will see videos from partner publishers and creators recommended to Facebook users, with advertisements running in between them. Related: Youtube could be 'eclipsed' if Facebook video tackles piracy - Fullscreen boss Continue reading... Continue reading at 'The Guardian'

[ The Guardian | 2015-07-02 00:00:00 UTC ]

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Publishers Have to Pay Up to Track Their Audiences on Distributed Platforms

Publishers are increasingly coming around to the idea of a distributed future. They're re-allocating resources to build teams that produce content for specific social platforms, and they're giving away articles on platforms like Apple News, Facebook and Flipboard, hoping to make money by selling... Continue reading at Advertising Age

[ Advertising Age | 2016-03-02 00:00:00 UTC ]
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Tasting Table is looking beyond Facebook to make money off video

Like other publishers, Tasting Table is growing on Facebook, where it did 13.6 million views in January. But while Facebook might offer reach, it doesn’t yet present a revenue opportunity, which is why the company is also focusing on distributing content on its own website and new Apple TV app.... Continue reading at Digiday

[ Digiday | 2016-02-18 00:00:00 UTC ]
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A new Irish literary boom: the post-crash stars of fiction

Dynamic, radical, often female … Irish fiction is flourishing. Gone is the conservative writing – all nostalgia and sexual repression – of the Celtic Tiger years. The writers of the new wave are original and bold“Money kills the imagination,” says the narrator of Claire Kilroy’s 2012 novel The... Continue reading at The Guardian

[ The Guardian | 2015-10-17 00:00:00 UTC ]
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Here's the question Mark Zuckerberg asked that almost made the Indian prime minister cry

Facebook's Town Hall Q&As - where Facebook users around the world get to ask Mark Zuckerberg questions - aren't typically emotional events. This changed Sunday during a special Q&A Zuckerberg held with Indian Prime Minister Narendra Modi. Continue reading at Los Angeles Times

[ Los Angeles Times | 2015-09-27 00:00:00 UTC ]
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Facebook reportedly testing Twitter-like breaking news app

App that would allow publishers to highlight and push news events to Facebook users is said to be in alpha-stage testingFacebook could be preparing to take on Twitter at its own game, with a standalone news application for mobile phones.The product, which is reportedly in “alpha” stage testing... Continue reading at The Guardian

[ The Guardian | 2015-08-12 00:00:00 UTC ]
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For Facebook's Mark Zuckerberg, a personal revelation

Like many Facebook users, Mark Zuckerberg turned to the social network to announce that he and his wife were expecting a baby. Continue reading at Los Angeles Times

[ Los Angeles Times | 2015-08-01 00:00:00 UTC ]
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Cote denies class certification in Authors Solutions case

A lawsuit accusing Author Solutions of seeking to make money from authors, rather than for authors, has been denied class certification by a judge in the US. New York-based law firm Giskan Solotaroff Anderson & Stewart filed a class action lawsuit against Author Solutions in New York in... Continue reading at The Bookseller

[ The Bookseller | 2015-07-07 00:00:00 UTC ]
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Facebook steps up competition with YouTube with ad-supported videos

Social network already has 4bn views a day of its native clips, but helping their creators to make money is its next ambitionVideos uploaded directly to Facebook are watched more than 4bn times a day according to the social network. Now it wants their uploaders to be able to make money from... Continue reading at The Guardian

[ The Guardian | 2015-07-02 00:00:00 UTC ]
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How The New York Times finds new subscribers on Facebook

Facebook can drive a lot of traffic to publishers, but the knock is that a lot of it is fly-by traffic. The Times is using a startup, KeyWee, to find subscribers among the casual readers, though. KeyWee comes up with keywords for articles and then targets the articles to Facebook users who are... Continue reading at Digiday

[ Digiday | 2015-07-02 00:00:00 UTC ]
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Get ready for more buy buttons on Facebook

When you’re not liking your friends’ photos on Facebook, you’re likely to soon have more opportunities to buy stuff.Facebook is expanding its partnership with Shopify, which helps businesses create online storefronts. Facebook has been testing buy buttons in the News Feed and on businesses’... Continue reading at PC World

[ PC World | 2015-06-11 00:00:00 UTC ]
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VIDEO: India's tough market for booksellers

One of India's most influential publishers tells the BBC that it's 'very hard' to make money in the Indian book industry. Continue reading at BBC World

[ BBC World | 2015-04-24 00:00:00 UTC ]
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Twitter partners with Foursquare to add precise locations to tweets

Twitter is about to catch up to Facebook circa 2011. The self-styled information network recently announced it will partner with Foursquare to let you tag your tweets with specific locations. Until now, including your location in a tweet only added the general area you were in, such as a city or... Continue reading at PC World

[ PC World | 2015-03-24 00:00:00 UTC ]
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Jewish online magazine starts charging commenters to deter 'offenders'

Tablet says charge of $2 a day is not aimed at making money, but at creating ‘a more pleasant and cultivated environment’ for its readersDealing with “toxic” commenters is a problem faced by many websites – and must be a particular problem for faith-based publishers. US-based Tablet, which... Continue reading at The Guardian

[ The Guardian | 2015-02-10 00:00:00 UTC ]
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Facebook's Mobile Revenue Climbs to $2.5 Billion as Ad Prices Soar

Facebook continues to do what few digital publishers can pull off: Over each of the last five quarters, the social network has been able to boost revenue even as it sells fewer ads.The ability to raise prices has rocketed Facebook's overall revenue to $3.85 billion in the most recent quarter. In... Continue reading at Advertising Age

[ Advertising Age | 2015-01-29 00:00:00 UTC ]
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Mark Zuckerberg announces next 'Year of Reading' Facebook pick

Zuckerberg is asking Facebook users to join him in reading certain titles this year. The next book to be part of the program is Steven Pinker's 'The Better Angels of Our Nature.' Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2015-01-22 00:00:00 UTC ]
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How content providers can take on piracy in emerging markets -- and win

The recent news that musicians in Europe are making more from Spotify royalties than via iTunes is a big deal for all content producers. It may be a defining moment in the ongoing competition between subscription services and pay-as-you go digital downloads in the West. The same struggle is... Continue reading at Betanews

[ Betanews | 2014-11-25 00:00:00 UTC ]
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Google to Help Publishers Make Money by Blocking Ads

Google, the biggest seller of online ads, has created a way for publishers to make money without ads.Google on Thursday introduced an invitation-only crowdfunding program called Contributor that lets people pay $1 to $3 each month to visit sites devoid of ads. The Onion, Mashable, WikiHow, Urban... Continue reading at Advertising Age

[ Advertising Age | 2014-11-21 00:00:00 UTC ]
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Mackenzie: Publishers don't take 'disproportionate profit'

Publishers are not taking a disproportionate amount of profit from book sales, Little, Brown’s c.e.o. Ursula Mackenzie has said, and it is important that they remain healthy. Speaking at a Society of Authors (SoA) panel on hybrid authors, Mackenzie defended publishers from criticism by audience... Continue reading at The Bookseller

[ The Bookseller | 2014-11-20 00:00:00 UTC ]
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The Way Publishers Cash In Twitter Referrals Now (Hint: More Ads)

Much bandwidth has been consumed discussing the effects of Facebook's recent algorithm change to favor sites offering "high quality" content. It's been said to hurt viral sites like Upworthy -- a notion the site's founders have denied -- while rewarding other publishers including Mental... Continue reading at Advertising Age

[ Advertising Age | 2014-02-21 00:00:00 UTC ]
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Tricks of the trade: How to game the publishing system

When it comes to online publishing, building an audience organically with compelling content and monetizing it successfully with ads from big-name brands is extremely hard work. Luckily, there's a much easier way to make money: Arbitrage.The post Tricks of the trade: How to game the publishing... Continue reading at Digiday

[ Digiday | 2014-02-19 00:00:00 UTC ]
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