Facebook Says It Will Start Testing a Subscription-Based News Product in October

A paywall is coming to Facebook, much to the delight of publishers. Head of news partnerships Campbell Brown made the announcement at the Digital Publishing Innovation Summit in New York Tuesday, as reported by Leon Lazaroff of TheStreet. Her announcement comes just over one week after several prominent publishers, as well as smaller newspapers--nearly 2,000... Continue reading at 'AdWeek'

[ AdWeek | 2017-07-19 00:00:00 UTC ]
News tagged with: #prominent publishers #start testing

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A Book Excerpt From 'Darling, You Can't Do Both': The Dove Litmus Test

The campaign perhaps most associated with the new feminism, Dove's "Campaign for Real Beauty," slowly evolved into its current incarnation. The effort today shoots down stereotypical preconceptions about what makes a woman beautiful, but it began with a concept almost equally radical for beauty... Continue reading at Advertising Age

[ Advertising Age | 2014-09-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #personal interest #tipping point


B&N Testing Espresso Book Machines

Barnes & Noble has begun a test of the Espresso Book Machine system at three of its outlets, including its New York City store at Union Square. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-09-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #barnes noble #union square


Mobile Startup Offers Magazine Subscriptions Via Text Message

Boku, a mobile payments company that works with Facebook and Sony, thinks text messaging can help magazine publishers boost their subscription revenue.If nothing else, it might cut down on the number of subscription notices -- otherwise known as "blow in" cards -- tucked inside magazines.The San... Continue reading at Advertising Age

[ Advertising Age | 2014-08-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #subscription revenue #text message #horse hound


How Facebook plays content gatekeeper

For the Win has had success driving referral traffic from Facebook’s trending topics, a feature that, despite becoming a mainstay on Facebook, remains an afterthought for some self-styled “viral publishers.” The post How Facebook plays content gatekeeper appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2014-08-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #trending topics


America's Test Kitchen Unveils New 'New Family Cookbook'

The Brookline Village, Mass.-based press has completely revised its first ring-bound cookbook, even removing the rings. It now weighs in at 7.5 pounds. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-08-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #family cookbook


Why publishers should cheer Facebook’s click-bait crusade

Reducing the click-bait clutter is just the latest in a series of alterations aimed at filtering the news feed for quality. It looks like long-form publishers have something to celebrate. Sponsor content by Parse.ly. The post Why publishers should cheer Facebook’s click-bait crusade appeared... Continue reading at Digiday

[ Digiday | 2014-08-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #sponsor content


Short Takes: Religion Publishing News Briefs, August 27, 2014

Awards and honors for Catholic books and Christian fiction; conferences and trade shows in September and beyond. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-08-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #short takes #christian fiction #trade shows


Facebook moves to rid its feed of click bait

Facebook will reduce “click-bait” posts of outside links that try to lure users with eye-catching headlines.Headlines such as “You’ll never believe why ...” or “This is the craziest thing ever,” are common on the Internet. Publishers, including marketers, post the links on social sites like... Continue reading at PC World

[ PC World | 2014-08-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #social sites #craziest thing #drive traffic #gathering feedback


Facebook’s war on click-bait risks collateral damage

Facebook's attempt to crack down on publisher click-bait might be well-intentioned, but it could incidentally hurt publishers that produce shorter stories. The post Facebook’s war on click-bait risks collateral damage appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2014-08-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post facebook


One weird trick -- Facebook to clear newsfeeds of click-bait headlines

Click-bait articles are rife online. Countless websites ply a trade in leading headlines designed to lure readers in, giving as little away as possible as an encouragement to click through. A virtual prick-tease, if you will. Sometimes the click is worth it, but all too often the article --... Continue reading at Betanews

[ Betanews | 2014-08-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #lure readers #magazine websites


News Briefs: Week of August 25, 2014

Suchomel returning to Legato Publishers Group and more in this week's publishing news briefs. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-08-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #suchomel returning


Facebook’s Plan to Make Apps Work Like Webpages Gathers Momentum

Facebook says that hundreds of online companies have adopted its plan to let mobile apps operate more like the world wide web, seamlessly linking together in much the same way that pages do inside your web browser. According to Facebook’s Vijay Shankar, these companies have published over 3... Continue reading at Wired

[ Wired | 2014-08-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #online companies #web browser


The Tablet Magazine has Been Flawed From the Start

Magazine publishers have a tablet problem. According to one designer, they always have. Four years after Apple introduced the iPad, tablet apps are stagnating. A combination of design, pricing and discovery issues has made tablet magazines a har ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2014-08-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #magazine publishers #apple introduced #tablet apps


Playboy Makes Over Website to Be More Facebook-Friendly

Playboy has a new website that the publisher hopes you might even share with your mom on Facebook.Next Monday, the 60-year-old men's magazine will "officially" revamp its 20-year-old website to put a heightened focus on serving up grown-up entertainment that's not overly "adult." The new... Continue reading at Advertising Age

[ Advertising Age | 2014-08-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publisher hopes #soft launch


News Corporation's marriage of convenience with the Press Council looks shaky

Attacks on the Press Council reflect the conveniently shifting opinions of news media publishers to the political environment rather than fundamental questions of press freedom Continue reading... Continue reading at The Guardian

[ The Guardian | 2014-08-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #news corporation #press council #political environment


Short Takes: Religion Publishing News Briefs, August 13, 2014

A signing with singing; astronomer/priest honored with Carl Sagan Medal; romance writers recognize winners; a book tour in Amish country; Christian fiction conference coming up. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-08-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #short takes #book tour


The 2014 Magazine Manufacturing and Production Technology Survey

  Last year's manufacturing and production survey signaled a major turn-around in new technology investment after a four-year decline from 2008 to 2011. According to FOLIO:'s 2014 manufacturing and production technology survey, investment is still on the rise- spiking another 32 percent from... Continue reading at Folio Magazine

[ Folio Magazine | 2014-08-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #technology investment #four-year decline


News Corp. Holds Firm On Value of Print

News Corp., the global publishing conglomerate chaired by Rupert Murdoch, reaffirmed its commitment to print in the face of ongoing financial pressures that have upended the industry as more readers migrate from paper to digital platforms. "W ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2014-08-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #rupert murdoch #readers migrate #digital platforms


News Briefs: Week of August 11, 2014

Court grants preliminary approval to Apple settlement and more in this week's publishing news briefs. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-08-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #apple settlement


15 Designers Reveal Secrets For Staying Productive

Strategies include everything from setting timers to taking nature walks to listening to black metal.Since April, Samara, Russia-based designer Yevgeny Yermakov has been asking designers a series of five questions--about work habits, favorite books, career challenges, and creativity--and... Continue reading at Fast Company

[ Fast Company | 2014-08-08 00:00:00 UTC ]
More news stories like this |