Facebook’s news feed change won’t help social media addiction | Eleni Stefanou

Mark Zuckerberg says he wants to ensure Facebook is good for people’s wellbeing – but its business model remains unalteredWhen Facebook announced it was tuning out publishers and brands to focus on friends, family and “meaningful interactions”, my immediate response was relief. I desperately want tech companies like Facebook to be fully aware of the impact they’re having on society and to take responsibility for when they steer us down dark paths. But I quickly realised something important was missing.Facebook chief executive Mark Zuckerberg explained that this new direction was arrived at through research into social media. The findings say that when we use Facebook to communicate with people in our network we feel connected, and this can lead to long-term happiness. But when we passively scroll through a feed full of articles and videos, the results might not be as rewarding. “We feel a responsibility to make sure our services aren’t just fun to use but also good for people’s wellbeing,” the CEO explained in a Facebook post last week. Related: Facebook overhauls News Feed in favor of 'meaningful social interactions' Facebook’s business model has relied on social-validation feedback loops, which keep people coming back for more Continue reading... Continue reading at 'The Guardian'

[ The Guardian | 2018-01-15 00:00:00 UTC ]
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