Facebook Messenger as a platform? It's a gamble

Facebook’s Messenger app has traditionally been used for keeping in touch with friends. Now people can also use it to send each other money. In the future, it could become a platform which other apps could use, if recent rumors prove true.This Wednesday and Thursday at its F8 conference in San Francisco, Facebook will show off new tools to help third party developers build apps, deploy them on Facebook and monetize them through Facebook advertising.Among those tools might be a new service for developers to publish content or features of their own inside Messenger, according to a TechCrunch article. Facebook did not respond to requests for comment.To read this article in full or to leave a comment, please click here Continue reading at 'PC World'

[ PC World | 2015-03-24 00:00:00 UTC ]
News tagged with: #facebook messenger #facebook advertising #messenger app #f8 conference #publish content

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Conservative Weekly Standard to aid in Facebook fact-checks, prompting outcry

Magazine dubbed ‘serial misinformer’ becomes first explicitly partisan organization to aid in task, fueling concerns over rightwing influence at siteA conservative news organization has been approved to partner with Facebook to fact-check false news, drawing criticisms that the social media... Continue reading at The Guardian

[ The Guardian | 2017-12-07 00:00:00 UTC ]
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Australia investigates Facebook and Google over media impact

Internet giants may be trying to make nice with publishers, but that's not completely reassuring to Australian regulators. The country's Competition and Consumer Commission (ACCC) is investigating Facebook, Google and other "digital platform provide... Continue reading at Engadget

[ Engadget | 2017-12-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #internet giants #make nice


CoolGames Brought Classic Game Title Tetris to Facebook Instant Games

Games publisher CoolGames launched Tetris on Instant Games, Facebook's HTML5 cross-platform gaming service that allows users to play asynchronous games with their friends on News Feed and Messenger. Developed by CoolGames' in-house studio, Tetris for Instant Games challenges players to earn as... Continue reading at AdWeek

[ AdWeek | 2017-12-01 00:00:00 UTC ]
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Unimpressed with revenue, publishers want to sell their own ads on Facebook video shows

Facebook needs to loosen its grip on Watch show sponsorships and mid-roll inventory, publishers say. The post Unimpressed with revenue, publishers want to sell their own ads on Facebook video shows appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-12-01 00:00:00 UTC ]
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Girlfriend of Philando Castile reaches settlement over his fatal police shooting she streamed on Facebook

The Minnesota city that employed a police officer who fatally shot black motorist Philando Castile during a traffic stop last year has reached a settlement with Castile's girlfriend and her daughter, who were in the car with him when he was killed. The St. Anthony City Council voted Tuesday night... Continue reading at Los Angeles Times

[ Los Angeles Times | 2017-11-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #police officer #traffic stop


How Bored Panda Survived Facebook's Clickbait Purge

As other viral publishers succumb to Facebook's algorithm changes, Bored Panda thrives with a mix of photos, animal stories, and funny lists. Continue reading at Wired

[ Wired | 2017-11-28 00:00:00 UTC ]
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Translating Facebook's New Ad Policy Manifesto

Facebook is laying down the law on ads this week with a new mission statement that is meant to clarify how it operates in the marketplace.On Monday, an ad policy manifesto attributed to VP of ad product Rob Goldman appeared on the Facebook blog. It also was reposted on Facebook by executives... Continue reading at Advertising Age

[ Advertising Age | 2017-11-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ad principles #mission statement #people connect #meaningful ways


Hearst has a 5-person team to develop shows for platforms

Hearst Magazines Digital Media has set up a development team to meet Facebook, Snapchat and other platforms' demand for TV-quality shows. The post Hearst has a 5-person team to develop shows for platforms appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-11-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #platforms appeared #post hearst #development team


Facebook Restates Its Ad Principles To Try To Show You It’s Not Creepy

The blog post comes amid growing frustration over the use of the company’s targeted ads to discriminate against minorities and spread Russian propaganda. Today Facebook’s VP of ad products, Rob Goldman published a blog post about the company’s ad practices across Facebook, Messenger, and... Continue reading at Fast Company

[ Fast Company | 2017-11-27 00:00:00 UTC ]
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Facebook Is Adding Highlighted Shares to Video Insights for Pages

Facebook's Video Insights for Pages is welcoming a new feature Wednesday: Highlighted Shares. The social network said in a Facebook Media blog post that Highlighted Shares will offer publishers more information about how other Facebook pages are sharing their videos. Highlighted Shares will list... Continue reading at AdWeek

[ AdWeek | 2017-11-16 00:00:00 UTC ]
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Macmillan US closes self-publishing platform Pronoun

Macmillan Publishers in the US is closing its self-publishing platform, Pronoun, bought in May of last year.  Continue reading at The Bookseller

[ The Bookseller | 2017-11-09 00:00:00 UTC ]
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Investment pulled on storytelling platform Oolipo

German publisher Bastei Lübbe has pulled its investment of mobile storytelling platform Oolipo, once heralded as "the offspring of a love-affair between Netflix, YouTube, and a Snapchat Story", after it failed to gain traction with users and capture the attention of further investors. Continue reading at The Bookseller

[ The Bookseller | 2017-11-09 00:00:00 UTC ]
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Industry Notes: Macmillan’s Pronoun Self-Publishing Platform Signs Off

Acquired by Macmillan last year, Pronoun was a no-cost-to-authors self-publishing platform developed from the multimedia company Vook. The post Industry Notes: Macmillan’s Pronoun Self-Publishing Platform Signs Off appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2017-11-07 00:00:00 UTC ]
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Publishers Now Have a Monetization Tab to Turn Facebook Instant Articles Ads On or Off

Publishers running ads within Facebook Instant Articles no longer have to resort to HTML to turn those ads on or off. Product manager Hassam Tewfik announced in a Facebook Media blog post that the social network added a monetization tab to Facebook Audience Network, enabling publishers to toggle... Continue reading at AdWeek

[ AdWeek | 2017-11-07 00:00:00 UTC ]
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Facebook May Let Publishers Label Posts as Breaking News

Facebook confirmed that it is testing a way for publishers to add a "breaking news" label to their posts. The Next Web director of social media Matt Navarra shared a screenshot of the feature via tweet: NEW: Facebook working on a 'Breaking News' tag for news publishers Pages?... Continue reading at AdWeek

[ AdWeek | 2017-11-07 00:00:00 UTC ]
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Facebook food publisher Twisted is getting into food delivery

“[Twisted London] is to make us a serious brand in the food space by delivering real-life experiences to people.” The post Facebook food publisher Twisted is getting into food delivery appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-11-06 00:00:00 UTC ]
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‘Facebook views are a vanity metric’: Overheard at the Digiday Video Anywhere Summit

From Facebook to Go90 to Nielsen, video publishers have a lot on their minds. The post ‘Facebook views are a vanity metric’: Overheard at the Digiday Video Anywhere Summit appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-11-06 00:00:00 UTC ]
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Video publishers on what happens after Facebook stops subsidizing video content

No one's leaving Facebook, but there might be fewer videos on the platform. The post Video publishers on what happens after Facebook stops subsidizing video content appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-11-03 00:00:00 UTC ]
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Signs that Facebook food videos are losing their luster

The food video format that launched successful publishing brands like Tasty is no longer new, forcing publishers to look for new revenue sources. The post Signs that Facebook food videos are losing their luster appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-11-03 00:00:00 UTC ]
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Facebook tells Congress that 126 million Americans may have seen Russia-linked ads

As many as 126 million Americans may have seen divisive Russian-generated ads and posts on Facebook over the last two years, apparently part of a wide-ranging effort by Moscow to influence the 2016 presidential election, the social media company told Congress on Tuesday. “Many of the ads and... Continue reading at Los Angeles Times

[ Los Angeles Times | 2017-11-01 00:00:00 UTC ]
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