Facebook Has Now Revealed Its Fourth Marketing Metrics Problem Since September

Facebook has been undervaluing iPhone audiences on certain posts by Instant Articles publishers, per its blog post on Friday. It's the fourth time since September that the digital media giant has owned up to providing marketers with inaccurate data, following up on an admission just one week ago. The newest problem was brought to Facebook's attention by metrics partner comScore. "We've uncovered an issue for a small group of Instant Articles publishers that impacts reporting in comScore," Facebook said in its blog post. "We have fixed the issue and are working with comScore to produce updated estimates for the relevant time periods for the small group of partners affected. ..We have reached out to affected publishers." The tech behemoth did not reveal the affected media companies. Instant Articles, which were launched last year, are multimedia posts that publishers such as BuzzFeed, The New York Times, National Geographic, The Atlantic, NBC News and The Guardian are employing to offer viewers a faster loading experience. The publishers sell ads against the Facebook format to, in theory, increase revenues. On Dec. 9, Facebook admitted to miscalculating the number of likes and shares it shows for web links via its API, or application programming interface. It has also been misrepresenting the number of likes and reaction emojis marketers see for their live videos. This last pair of problems do not rise to the level of Facebook's higher-profile issues, like... Continue reading at 'AdWeek'

[ AdWeek | 2016-12-17 00:00:00 UTC ]
News tagged with: #national geographic #nbc news #increase revenues #live videos

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Unit Sales Up 3.2% in Mid-September

Helped by a number of hot new releases, unit sales of print books rose 3.2% in the week ended Sept. 25, 2021, over the comparable week in 2020, at outlets that report to NPD BookScan. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-10-01 04:00:00 UTC ]
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Rooney keeps the top spot on Bookshop.org's September chart

Sally Rooney has kept the top spot on Bookshop.org's Indie Champions chart for a second month, with Beautiful World, Where Are You (Faber). Continue reading at The Bookseller

[ The Bookseller | 2021-10-01 03:17:27 UTC ]
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Shortlist revealed for £20k Kindle Storyteller Award

Romance, crime and science fiction novels are among the five shortlisted books for the £20,000 Kindle Storyteller Award, which this year received a record number of submissions. Continue reading at The Bookseller

[ The Bookseller | 2021-09-29 00:11:05 UTC ]
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Book Riot’s SFF Deals for September 27, 2021

The best science fiction and fantasy book deals of the day, curated by Book Riot Continue reading at Book Riot

[ Book Riot | 2021-09-27 12:35:52 UTC ]
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Access Denied: disabled employees and job seekers reveal their stories

An in-depth report into the publishing industry, and how accessible it is to those with disabilities, shows there is much work to do to make the book trade truly reflective of society Continue reading at The Bookseller

[ The Bookseller | 2021-09-26 08:40:19 UTC ]
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September 24, 2021

“Fitzgerald likes to rub rich people’s monstrousness against their beauty and thereby make sparks fly.” Andrew Martin and Benjamin Nugent discuss F. Scott Fitzgerald on his birthday. | Lit Hub Criticism Biographer Jacques Berlinerblau on why it matters that the literary world lacks critical... Continue reading at Literrary Hub

[ Literrary Hub | 2021-09-24 10:30:35 UTC ]
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PW Picks: Books of the Week, September 26, 2021

The books we love coming out this week include new titles by Kate Bowler, Kristin Henning, and Thor Hanson. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-09-24 04:00:00 UTC ]
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This Week's Bestsellers: September 27, 2021

'An Unapologetic Cookbook' by Joshua Weissman is the #1 book in the country while Liane Moriarty continues to rise with 'Apples Never Fall' gripping the #2 spot in competition with Pulitzer Prize-winning novelist Colson Whitehead's 'Harlem Shuffle.' Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-09-24 04:00:00 UTC ]
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Print Sales Down Again in Mid-September

Unit sales of print books fell 3.6% in the week ended Sept. 18, 2021, from the comparable week in 2020, according to NPD BookScan. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-09-24 04:00:00 UTC ]
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ALA's Banned Books Week Kicks Off September 26

This year's event is themed "Books Unite Us, Censorship Divides Us" and comes as LGBTQIA+ books and books that focus on racism and racial justice are being challenged in alarming numbers. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-09-24 04:00:00 UTC ]
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Book Deals: Week of September 27, 2021

Bestsellers Jennifer Boylan and Jodi Picoult team up on a novel for Ballantine, Susan Cain sells a new book to Crown, and more. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-09-24 04:00:00 UTC ]
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Debuts and father-daughter pair revealed in Bloomsbury's spring lists

Debut novelist Leila Mottley and Orange Bakery founders Kitty and Al Tait are among the authors set to dazzle at Bloomsbury next spring. Continue reading at The Bookseller

[ The Bookseller | 2021-09-23 01:00:19 UTC ]
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Books with inspirational themes continue to drive children's book market

Confidence-building titles are continuing to boom across the children’s market as TikTok drives YA, The Bookseller’s Children’s Conference has heard. Continue reading at The Bookseller

[ The Bookseller | 2021-09-22 10:13:53 UTC ]
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Book Riot’s SFF Deals for September 20, 2021

The best science fiction and fantasy book deals of the day, curated by Book Riot Continue reading at Book Riot

[ Book Riot | 2021-09-20 12:33:19 UTC ]
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Non-fiction and TikTok-boosted YA help children’s book market surge

The children’s book market has increased by more than 11% this year, boosted by picture books, non-fiction and a remarkable 61% growth in YA sales. Continue reading at The Bookseller

[ The Bookseller | 2021-09-20 01:05:47 UTC ]
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PW Picks: Books of the Week, September 20, 2021

The books we love coming out this week include new titles by Amia Srinivasan, Javier Serena, and Helen Humphreys. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-09-17 04:00:00 UTC ]
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Liturgical Restructures, Focuses on Digital Marketing

A series of promotions at Liturgical Press are part of the Catholic publisher’s efforts to strengthen its digital marketing outreach and enhance books on spirituality, mysticism, and monastic traditional wisdom. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-09-17 04:00:00 UTC ]
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Licensing Hotline: September 2021

News about new Strawberry Shortcake books, Chouette's new Little Prince titles, Scholastic's debut of Friends tie-ins for kids, Thunder Bay's Mister Rogers craft and activity books, Grove Street Publishing's partnership with Dominique Wilkins, and more. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-09-16 04:00:00 UTC ]
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Illustrations revealed for J K Rowling's Christmas Pig

Two illustrations from J K Rowling's forthcoming children's book The Christmas Pig (Little, Brown Books for Young Readers) have been revealed. Continue reading at The Bookseller

[ The Bookseller | 2021-09-13 21:29:03 UTC ]
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