Facebook Has Now Revealed Its Fourth Marketing Metrics Problem Since September

Facebook has been undervaluing iPhone audiences on certain posts by Instant Articles publishers, per its blog post on Friday. It's the fourth time since September that the digital media giant has owned up to providing marketers with inaccurate data, following up on an admission just one week ago. The newest problem was brought to Facebook's attention by metrics partner comScore. "We've uncovered an issue for a small group of Instant Articles publishers that impacts reporting in comScore," Facebook said in its blog post. "We have fixed the issue and are working with comScore to produce updated estimates for the relevant time periods for the small group of partners affected. ..We have reached out to affected publishers." The tech behemoth did not reveal the affected media companies.  Instant Articles, which were launched last year, are multimedia posts that publishers such as BuzzFeed, The New York Times, National Geographic, The Atlantic, NBC News and The Guardian are employing to offer viewers a faster loading experience. The publishers sell ads against the Facebook format to, in theory, increase revenues. On Dec. 9, Facebook admitted to miscalculating the number of likes and shares it shows for web links via its API, or application programming interface. It has also been misrepresenting the number of likes and reaction emojis marketers see for their live videos.  This last pair of problems do not rise to the level of Facebook's higher-profile issues, like... Continue reading at 'AdWeek'

[ AdWeek | 2016-12-17 00:00:00 UTC ]
News tagged with: #national geographic #nbc news #increase revenues #live videos

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Shortlist for inaugural Jericho Prize revealed

The shortlist has been revealed for the inaugural Jericho Prize for Children's Writing, a competition for unpublished and self-published Black British writers.  Continue reading at The Bookseller

[ The Bookseller | 2021-12-10 17:14:09 UTC ]
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Library audio and ebook loans in 2021 reveal unexpected stars

Alongside Richard Osman and JK Rowling, figures show huge successes for relative unknowns Ellery Adams and Brenda ChapmanThe UK’s library users are widely seen as a traditional bunch when it comes to choosing their next read, but while Richard Osman might have topped the list of the year’s... Continue reading at The Guardian

[ The Guardian | 2021-12-08 16:34:37 UTC ]
More news stories like this | News stories tagged with: #jk rowling #library users #most-borrowed ebooks #douglas stuart #lee child #matt haig #midnight library #kazuo ishiguro #audiobook #public libraries #bookseller #bookshop


Books in the Media: newspapers reveal their best books of the year

In the lead up to Christmas, many publications, including the Guardian, Times, Telegraph, Daily Mail, Evening Standard, Financial Times, New York Times and iNews, have released their best book of the year articles. Continue reading at The Bookseller

[ The Bookseller | 2021-12-07 01:26:05 UTC ]
More news stories like this | News stories tagged with: #including theguardian #daily mail #evening standard #book of the year


Exclusive cover reveal: Sarah Thankam Mathews’ All This Could Be Different.

Literary Hub is pleased to reveal the cover for Sarah Thankam Mathews’ debut novel All This Could Be Different, which will be published by Viking—who acquired it in an 8-way auction—in summer 2022. The publisher describes the book as “an electrifying novel of a young immigrant building a life... Continue reading at Literrary Hub

[ Literrary Hub | 2021-12-03 15:00:16 UTC ]
More news stories like this | News stories tagged with: #literary hub #publisher describes #debut novel


Bookshop Heroes class of 2021 revealed

Twenty-three people have been included in The Bookseller's Bookshop Heroes class of 2021, a list of some of the best individual booksellers in the UK and Ireland.  Continue reading at The Bookseller

[ The Bookseller | 2021-12-03 04:23:58 UTC ]
More news stories like this | News stories tagged with: #individual booksellers #bookshop


Deborah Rogers Foundation Writers Award shortlist revealed

Yasmine Awwad, Sophie Meadows and Mathelinda Nabugodi have been shortlisted for the Deborah Rogers Foundation Writers Award, chosen from 983 entries this year.  Continue reading at The Bookseller

[ The Bookseller | 2021-12-01 09:27:14 UTC ]
More news stories like this | News stories tagged with: #mathelinda nabugodi


K-12 Segment Drives Publishing Gains in September

Sales of K-12 materials rose 35.2% in September and were up 32.7% for the first nine months of the year, offsetting declines in several other publishing areas, including adult trade. The K-12 segment was the big driver for industry sales through the first nine months of 2021, rising 32.7%.... Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-11-22 05:00:00 UTC ]
More news stories like this | News stories tagged with: #industry sales #offsetting declines #big driver


Singh and Mosse reveal opposition faced by Women's and Jhalak Prize

Kate Mosse and Sunny Singh have revealed the opposition facing their book prizes, with people at first accusing the Jhalak of "diluting literary merit". Continue reading at The Bookseller

[ The Bookseller | 2021-11-20 05:15:55 UTC ]
More news stories like this | News stories tagged with: #jhalak prize #sunny singh #kate mosse #book prizes


'Revamp marketing and publicity’, Gay and Uviebinené urge industry

Publishers and industry "gatekeepers" need to rethink and “revamp” the way they market books, authors Roxane Gay and Elizabeth Uviebinené have said. Continue reading at The Bookseller

[ The Bookseller | 2021-11-19 17:39:30 UTC ]
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Lawmakers Expand Inquiry into Library E-book Market

After questioning the Big Five publishers in September, Senator Ron Wyden (D-Oregon) and U.S. Representative Anna Eshoo (D-California) this week expanded their ongoing inquiry into the library e-book market with questions for nine major library e-book distributors. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-11-19 05:00:00 UTC ]
More news stories like this | News stories tagged with: #e-book


Book-ish raises funds to secure future before property goes on market

The owners of award-winning independent bookshop Book-ish are raising funds to "secure their future", seeking to buy their premises before it goes on the open market. Continue reading at The Bookseller

[ The Bookseller | 2021-11-18 16:44:18 UTC ]
More news stories like this | News stories tagged with: #secure future #open market #raising funds #independent bookshop


Bookstore Sales Recovery Continued in September

Bookstore sales jumped 42.1% in September, to $881 million, over 2020 when September sales were $620 million. Through the first nine months of 2021, bookstore sales rose 38.6% Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-11-16 05:00:00 UTC ]
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ALCS Educational Writers' Award shortlist revealed

Titles exploring climate change, expressing difficult emotions and exploring the wonders of the scientific world have been shortlisted this year for the Society of Authors (SoA) and Authors’ Licensing & Collecting Society (ALCS) Educational Writers’ Award. Continue reading at The Bookseller

[ The Bookseller | 2021-11-16 00:18:25 UTC ]
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Publishers Collaborate on Holiday Marketing Campaign

Workman Publishing Co., Abrams Books, Bloomsbury Publishing, Candlewick Press, Chronicle Books, and Sourcebooks have partnered on Shop Local Forever, a consumer-focused marketing campaign to promote holiday book sales. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-11-12 05:00:00 UTC ]
More news stories like this | News stories tagged with: #workman publishing #abrams books #bloomsbury publishing #candlewick press #chronicle books #bloomsbury


Storytel extends into English language market with $135m Audiobooks deal

Streaming company Storytel has signed a deal to acquire Audiobooks.com from owner KKR for $135m (£101m), extending its reach into English language audio market. Continue reading at The Bookseller

[ The Bookseller | 2021-11-12 01:57:18 UTC ]
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Atlantic's Forrest joins Pan Mac as head of marketing

Atlantic marketing director Jamie Forrest will join Pan Macmillan next month as head of marketing for the Pan division, incorporating the Pan, Macmillan, Tor and Mantle imprints.    Continue reading at The Bookseller

[ The Bookseller | 2021-11-10 03:48:17 UTC ]
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Quercus reveals UK tour and campaign for Emily Ratajkowski’s 'My Body'

Quercus has unveiled the UK press tour and “unmissable publicity and marketing campaign” for Emily Ratajkowski’s debut My Body.   Continue reading at The Bookseller

[ The Bookseller | 2021-11-09 11:59:42 UTC ]
More news stories like this | News stories tagged with: #marketing campaign #emily ratajkowski


“People Wanted Stories About How Hard It Was to Be a Woman.” Marlowe Granados on Resisting Market Trends

Marlowe Granados is the guest. Her debut novel, Happy Hour, is out now from Verso Books. Subscribe and download the episode, wherever you get your podcasts!  From the episode: Marlowe Granados: I think that you have to wait a little bit for the correct timing. That was my main gripe with the... Continue reading at Literrary Hub

[ Literrary Hub | 2021-11-09 09:50:34 UTC ]
More news stories like this | News stories tagged with: #marlowe granados #happy hour #verso books #main gripe #publishing world #verso


The Reading Agency reveals 2022 Quick Reads covers

The Reading Agency has unveiled the covers for its 2022 Quick Reads titles, written by the likes of Paula Hawkins, Graham Norton and Alex Wheatle. Continue reading at The Bookseller

[ The Bookseller | 2021-11-09 07:14:30 UTC ]
More news stories like this | News stories tagged with: #reading agency #paula hawkins #graham norton #alex wheatle


Cosy crime expands market for dark thrillers with both booming, editors and agents say

Cosy crime has boomed in the last year but there is still space for the psychological thriller, according to agents and editors, who describe a general appetite for crime and escapism that has flourished under lockdown.  Continue reading at The Bookseller

[ The Bookseller | 2021-11-08 15:43:41 UTC ]
More news stories like this | News stories tagged with: #psychological thriller