Facebook has been undervaluing iPhone audiences on certain posts by Instant Articles publishers, per its blog post on Friday. It's the fourth time since September that the digital media giant has owned up to providing marketers with inaccurate data, following up on an admission just one week ago. The newest problem was brought to Facebook's attention by metrics partner comScore. "We've uncovered an issue for a small group of Instant Articles publishers that impacts reporting in comScore," Facebook said in its blog post. "We have fixed the issue and are working with comScore to produce updated estimates for the relevant time periods for the small group of partners affected. ..We have reached out to affected publishers." The tech behemoth did not reveal the affected media companies. Instant Articles, which were launched last year, are multimedia posts that publishers such as BuzzFeed, The New York Times, National Geographic, The Atlantic, NBC News and The Guardian are employing to offer viewers a faster loading experience. The publishers sell ads against the Facebook format to, in theory, increase revenues. On Dec. 9, Facebook admitted to miscalculating the number of likes and shares it shows for web links via its API, or application programming interface. It has also been misrepresenting the number of likes and reaction emojis marketers see for their live videos. This last pair of problems do not rise to the level of Facebook's higher-profile issues, like... Continue reading at 'AdWeek'
[ AdWeek | 2016-12-17 00:00:00 UTC ]
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Lit Hub is pleased to reveal the cover for Laura Warrell’s debut novel Sweet, Soft, Plenty Rhythm, which will be published by Pantheon in fall 2022. Sweet, Soft, Plenty Rhythm follows Circus Palmer, a forty-year-old Boston-based trumpet player and old-school ladies’ man, who lives for his music... Continue reading at Literrary Hub
[ Literrary Hub | 2022-03-03 15:00:48 UTC ]
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Interview: A new event—the in-person Paris Book Market—leads BIEF's spring calendar in French publishing-rights activities. The post Rights Edition: Nicolas Roche on BIEF’s New ‘Books From France’ and Paris Book Market appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2022-02-25 17:34:51 UTC ]
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PW sat down to chat with acclaimed actor Oscar Isaac, veteran comics author Brian Buccellato, and illustrator Christian Ward about their new graphic novel, Head Wounds: Sparrow, creative collaboration, and a whole lot more. (Sponsored) Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-02-23 05:00:00 UTC ]
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The Ingram Content Group has created a new unit that will oversee a suite of consumer marketing services centered around its Reader Reach platform. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-02-15 05:00:00 UTC ]
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Fast-growing digital media company Sinuate Media is pivoting its business model with pre-packaged marketing platforms to help small companies compete with bigger fish. Sinuate CEO and founder Leah Messina told Business First that the knowledge needed to use digital marketing tools has increased... Continue reading at Silicon Valley Business Journal
[ Silicon Valley Business Journal | 2022-01-27 23:14:12 UTC ]
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The Dutch Foundation for Literature has announced the New Dutch Writing campaign will return to the UK for the fourth year. Continue reading at The Bookseller
[ The Bookseller | 2022-01-25 17:20:43 UTC ]
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Stephen King has written “a magnificent and terrifying tale” about a teenage boy with keys to a parallel world. Continue reading at The Bookseller
[ The Bookseller | 2022-01-25 09:54:00 UTC ]
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The Reading Agency is turning 20, and launching a birthday campaign to get the nation reading with the help of new ambassadors, including Dara McAnulty, Michael Rosen and Benjamin Zephaniah. Continue reading at The Bookseller
[ The Bookseller | 2022-01-19 22:05:03 UTC ]
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The Booker prize-winning author’s new novel Lessons is ‘a powerful meditation on history and humanity told through the prism of one man’s lifetime’Ian McEwan’s “most epic book to date”, moving from the end of the second world war to the current pandemic and exploring the impact of childhood... Continue reading at The Guardian
[ The Guardian | 2022-01-19 12:00:11 UTC ]
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Ian McEwan’s “ambitious and mesmerising” new novel Lessons will be published by Jonathan Cape in September. Continue reading at The Bookseller
[ The Bookseller | 2022-01-19 02:10:47 UTC ]
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Fourth Estate has triumphed in an 11-publisher auction for Yomi Adegoke’s "entertaining and daring" debut novel. Continue reading at The Bookseller
[ The Bookseller | 2022-01-18 11:55:31 UTC ]
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Unbound is crowdfunding for a "classic counter-culture memoir" by club promoter and co-founder of Ibiza's iconic "cavern of chaos" club, Claire Manumission. Continue reading at The Bookseller
[ The Bookseller | 2022-01-13 16:06:28 UTC ]
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A new edition of Felix Salten's 'Bambi: A Life in the Forest' will be released next month, translated by Jack Zipes and featuring illustrations by Alenka Sottler; this is the first English version to be published since 1928. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-01-13 05:00:00 UTC ]
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September Publishing has acquired an updated edition of Samson Kambalu's "wickedly funny, artistic" childhood memoir The Jive Talker: Or How To Get a British Passport. Continue reading at The Bookseller
[ The Bookseller | 2022-01-12 20:46:36 UTC ]
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Print book sales by volume in the United States was the highest ever recorded by NPD BookScan, with adult fiction as the leading growth category. The post NPD BookScan: US 2021 Market Unit Volume Up 9 Percent appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2022-01-11 03:46:38 UTC ]
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RBmedia has entered the German audiobook market using a two-step approach: forming RBmedia Verlag and acquiring German audiobook publisher ABOD to supply titles to the new unit. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-01-06 05:00:00 UTC ]
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Latest issue comes as Nielsen tries to rebuild confidence and launch next-generation system after losing MRC accreditation. Continue reading at Advertising Age
[ Advertising Age | 2021-12-22 21:33:06 UTC ]
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Nielsen is getting an early jump on Nielsen One, its cross-platform tool that will enable publishers and marketers to transact on a single metric across linear and digital platforms. While the metric isn't set to roll out until next December, Nielsen will be debuting the first version of the... Continue reading at AdWeek
[ AdWeek | 2021-12-21 12:30:00 UTC ]
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Details of Anthony Horowitz’s third official James Bond novel, With a Mind to Kill, have been revealed ahead of publication in May 2022. Continue reading at The Bookseller
[ The Bookseller | 2021-12-16 11:24:58 UTC ]
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