Facebook has designed a system that would allow individuals and advertisers to make direct connections to those physically nearby that share similar interests or are open to receiving certain advertisements. The company’s work was outlined in a U.S. patent filing for a “wireless social networking” system that was published this week and represents a further step towards advertising and communication that is locally targeted. USPTOSample screens of an instant messenger app based on a proximity wireless mesh network, as shown in a Facebook patent application. Under the envisaged system, a wireless device would establish a connection with other wireless devices nearby. The communication wouldn’t run via the Internet but would be based on a direct link between the devices. Each device might be linked to one or many other devices, depending on the density of people in a certain area, and each would be open to sending, receiving and relaying messages as part of the mesh network. Because the network is based on direct connections, the approximate location of users can be determined. For example, if a device has a 100-meter-range then all other devices it is in direct contact with could be determined to be within 100 meters. If those devices acted as relays, then a second level of devices could be determined to be within 200 meters and so on. The number of relays, or “hops,” lies at the heart of the envisaged system. To read this article in full or to leave a comment, please... Continue reading at 'PC World'
[ PC World | 2013-08-17 00:00:00 UTC ]
News tagged with:
#patent filing
#direct link
#direct contact
Foyles has strengthened its marketing team and made a series of changes to its bookshop staffing... Continue reading at The Bookseller
[ The Bookseller | 2012-04-24 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#marketing team
Recognizing that collaboration in the industry has never been more important, the California Newspaper Publishers Association (CNPA) has joined forces with the Local Media Association (formerly Suburban Newspapers of America) to offer certain product ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2012-04-11 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#joined forces
Because of the strange distortions of copyright protection, there are twice as many newly published books available on Amazon from 1850 as there are from 1950 Continue reading at The Atlantic
[ The Atlantic | 2012-03-30 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#copyright protection
Like the Austin Independent Business Alliance, begun by Steve Bercu, co-owner of BookPeople, which is celebrating its 10th anniversary this year, many early shop-local initiatives were started to keep Borders out. In Austin, Borders’s attempt to move across the street from Bercu’s store also led... Continue reading at Publishers Weekly
[ Publishers Weekly | 2012-03-23 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#stacy mitchell
#local self-reliance
#ebook onslaught
The Espresso Book Machine means that booksellers can publish and sell an enormous number of titles. But can they make the finances work? Continue reading at The Atlantic
[ The Atlantic | 2012-03-13 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#local bookstore
(Bloomberg) - News Corp.'s HarperCollins and four other publishers probed by European Union need to address regulatory concerns before they can settle the antitrust case, the European Union's competition commissioner said. Joaquin Almunia, the antitrust chief, told reporters Monday that a... Continue reading at Crains New York
[ Crains New York | 2012-03-12 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#cbs corp
#simon schuster
#pearson plc
#macmillan division
#justice department
#companies involved
#person familiar
#ebooks market
Dedicated digital bookseller Bilbary will launch in the US in the next fortnight and in the UK... Continue reading at The Bookseller
[ The Bookseller | 2012-03-08 00:00:00 UTC ]
More news stories like this |
Marketing and selling digital content were the topics on the agenda at the opening day of the... Continue reading at The Bookseller
[ The Bookseller | 2012-03-08 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#ipg conference
#opening day
A novel banned by the Chinese government has made the longlist for the Independent Foreign... Continue reading at The Bookseller
[ The Bookseller | 2012-03-08 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#chinese government
Scholastic's Storia reading app includes many children's titles previously unavailable in ebook format Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2012-03-07 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#ebook format
Devin C. Johnson, 38, joined Studio One Networks as chief operating officer. In this role, he will be responsible for strategic and operational leadership for the network's partnerships with online publishers and brand marketers. He will oversee the management of the company's finances,... Continue reading at Crains New York
[ Crains New York | 2012-03-04 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#duke university
#online publishers
#brand marketers
#general manager
#spare time
While Pinterest’s usefulness and staying power are still being debated, one thing has become clear: With its mostly female user base and emphasis on visuals, the online corkboard has become a traffic boon for women’s lifestyle magazines, even if the site doesn’t make it easy for brands to stand... Continue reading at AdWeek
[ AdWeek | 2012-02-28 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#associate director
#web traffic
#sit back
Among the many goodies Nokia unveiled in its presser at MWC 2012 is a new hub for consuming your favorite written content. Called Nokia Reading, it brings your news feeds, ebooks, and audio books together in a unified, digital magazine-like format that can be accessed on- or offline. The app... Continue reading at Engadget
[ Engadget | 2012-02-27 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#news feeds
#audio books
#breaking news
#live tile
A regional NSW company that was on track to becoming extinct has emerged as a global digital photo printing powerhouse, selling $20 Facebook photo books to customers in over 80 countries including Afghanistan. Continue reading at The Sydney Morning Herald
[ The Sydney Morning Herald | 2012-02-22 00:00:00 UTC ]
More news stories like this |
Getty Images is getting with the 21st century today.With its new Connect system, Getty is making it easier for web publishers and certain platforms like blogging tools to embed Getty's image products in their online publications than it may have been before. This is clever, definitely designed... Continue reading at Fast Company
[ Fast Company | 2012-02-21 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#scanning millions
#good thing
#copyright owners
#kit eaton
In September, British newspaper The Guardian was one of the first publishers to build an app designed specifically for its content to be consumed (and shared) within Facebook. The upside: The prospect of added visibility to 850 million users. The dow ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2012-02-17 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#walled garden
#british newspaper
The tagline “It’s not TV. It’s HBO” is something many will remember from the late 1990s, back when the cable network was in the vanguard for airing critically acclaimed series like The Sopranos and Sex and the City. Today there’s hardly a cable network in the game that isn’t trying to capture... Continue reading at Publishers Weekly
[ Publishers Weekly | 2012-02-10 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#cable networks
#late 1990s
#cable network
In a time when digital and print-on-demand technology are streamlining how books are created and delivered, Paravion Press believes there still is a market for well-crafted, hand-made books. “Paravion hopes to keep hold of a patch of turf for the old guard of the printed book—the realm of the... Continue reading at Publishers Weekly
[ Publishers Weekly | 2012-02-10 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#print-on-demand technology
Random House parent company Bertelsmann has opened a new corporate centre in New Delhi, with a... Continue reading at The Bookseller
[ The Bookseller | 2012-02-03 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#corporate centre
Today, Mark S. Luckie — the founder of 10,000 Words, and now full-time social media guy at WaPo – invited readers to subscribe to its staff on Facebook. He wrote: Looking to connect with Washington Post reporters and writers on F ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2012-01-20 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#invited readers