Facebook expands playable ads and transparency for brands

Platform is also introducing more transparency for advertisers on how effectively their creative is being used. Continue reading at 'Media Week'

[ Media Week | 2019-05-29 15:49:28 UTC ]

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All the Magazine Brands That Moved Away From Print This Year

It's a tumultuous time in the media industry, and this year saw multiple publications change ownership and some--including, most recently, conservative magazine The Weekly Standard--shutter operations entirely. So it perhaps came as no surprise when a number of brands across three leading... Continue reading at AdWeek

[ AdWeek | 2018-12-27 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #conservative magazine #media industry #tumultuous time #print products #magazine brands


Twitter’s Sarah Personette: Video and ‘brand purpose’ will continue to take center stage

Twitter’s been on a tear to prove that even with a smaller audience than Facebook and YouTube, it can be a worthwhile destination for ads and publishers. The post Twitter’s Sarah Personette: Video and ‘brand purpose’ will continue to take center stage appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-12-24 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #center stage #sarah personette #post twitter


Apple launches new transparency report website showing government data requests from around the world

In recent years, technology companies have been under increasing pressure to be more transparent about the requests for data they receive from global governments. Firms such as Microsoft, Google and Facebook publish regular transparency reports, and Apple is no different. Now the company has... Continue reading at Betanews

[ Betanews | 2018-12-23 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #ipad pro #increasing pressure #technology companies #global governments #apple launches #data requests


Facebook may finally face a reckoning as more grave misdeeds are revealed | Jill Abramson

Moves to oust the company’s leadership team of Mark Zuckerberg and Sheryl Sandberg suddenly look a lot more serious as its legal position becomes more perilous So far, the public and political reaction in the US to Facebook’s grave misdeeds has been surprisingly muted. That’s about to change.... Continue reading at The Guardian

[ The Guardian | 2018-12-20 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #news stories #cambridge analytica #mark zuckerberg


What It Means to Delete Facebook

Facebook is closing out a bruising 2018 filled with high-profile scandals. It started with additional fallout from Russian election meddling and soon included misinformation, Cambridge Analytica, security breaches, and a shady opposition research firm. A new report published just this week found... Continue reading at Slate

[ Slate | 2018-12-20 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #report published #cambridge analytica #delete facebook


Didn’t think Facebook could get any worse? Think again.

Just about 24 hours ago, we published a story recapping Facebook's terrible 2018. But the year isn't over, and it looks like the drama is going to continue until the bitter end. According to an investigation by The New York Times that cites interview... Continue reading at Engadget

[ Engadget | 2018-12-20 00:00:00 UTC ]
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Would you delete Facebook for $1,000? This economist put that theory to the test

Tufts University economist Sean Cash doesn’t normally dabble in the valuations of giant tech companies. As the Friedman School of Nutrition Science and Policy professor puts it, “My bread and butter is bread and butter.” But a few years ago, Cash got interested in answering the question of how... Continue reading at Silicon Valley Business Journal

[ Silicon Valley Business Journal | 2018-12-20 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #delete facebook


Zaffre launches new website to galvanise Wilbur Smith brand

Bonnier Books UK imprint Zaffre has launched a new website for brand author Wilbur Smith in a joint venture with his creative team at Wilbur Smith Enterprises. Continue reading at The Bookseller

[ The Bookseller | 2018-12-19 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #creative team #joint venture


Facebook Audience Network Joined Google’s Open Bidding Program

Publishers using mobile ad network Facebook Audience Network now have another bidding option: the Open Bidding program from Google. The social network wrote in a blog post announcing the move, "Publishers are increasingly using unified auctions to maximize their advertising revenue. Bidding, as... Continue reading at AdWeek

[ AdWeek | 2018-12-15 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #advertising revenue


Facebook's privacy problems: a roundup

The social media giant’s troubles have led to lawsuits, House of Commons hearings and several apologiesFacebook disclosed on Friday that a bug may have affected up to 6.8 million users, allowing app developers to see photos that users had uploaded but never posted – but this was hardly the first... Continue reading at The Guardian

[ The Guardian | 2018-12-15 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #text history #smartphone apps


Sean Parker built Napster and helped lead Facebook. Now he’ll guide you to the beach

When Sean Parker crossed California's beach access police over his wedding in Big Sur, the tech billionaire agreed to create a coastal access app for the people. The app launches Thursday after an unusual collaboration between two very different, but very California, worlds. Continue reading at Los Angeles Times

[ Los Angeles Times | 2018-12-14 00:00:00 UTC ]
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British Book Awards Expanded for 2019 in Children’s Books, Small Presses

The annual British Book Awards, with winners to be announced May 13, are widening their recognition of independent publishers and of nonfiction and illustrated work in children's books. The post British Book Awards Expanded for 2019 in Children’s Books, Small Presses appeared first on Publishing... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2018-12-13 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #illustrated work #independent publishers #small presses


Facebook building in Menlo Park cleared after bomb threat

A bomb threat forced the evacuation Tuesday afternoon of a building on Facebook’s campus in Menlo Park, Calif., authorities said. Bomb detection dogs searched the building at 200 Jefferson Drive and found no suspicious packages or devices, the Menlo Park Police Department said. The incident began... Continue reading at Los Angeles Times

[ Los Angeles Times | 2018-12-12 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #menlo park #bomb threat


Viral publisher First Media joins Snapchat with repurposed Facebook video

First Media decided to join Snapchat after the platform no longer required publishers to share only exclusive content. The post Viral publisher First Media joins Snapchat with repurposed Facebook video appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-12-10 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #exclusive content #viral publisher


Facebook Revealed Several Updates to Its Test of Subscriptions to Instant Articles

Facebook announced several updates to its test of subscriptions to Instant Articles, as well as 26 new publishers that were added to the test group. The social network began testing subscriptions in Instant Articles with 10 publishers in October 2017. The implementation approach for the... Continue reading at AdWeek

[ AdWeek | 2018-12-07 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #facebook announced #facebook revealed #test group


APWG to 'expand scope' of author earnings investigation

The All Party Writers Group (APWG) has delayed the report divulging the results of its authors' earnings inquiry until June 2019 to "expand the scope" of the investigation. Continue reading at The Bookseller

[ The Bookseller | 2018-12-06 00:00:00 UTC ]
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Facebook defends Mark Zuckerberg's exposed emails

The social network publishes a detailed rebuttal of some of the claims made against it. Continue reading at BBC World

[ BBC World | 2018-12-06 00:00:00 UTC ]
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Ad buyers: Don’t blame us for the death of the publishing middle class

The demise of Mic has become a cautionary tale for media that relied too heavily on Facebook and tried to be everything to everyone. The post Ad buyers: Don’t blame us for the death of the publishing middle class appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-12-06 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #cautionary tale #ad buyers


Facebook e-mails reveal Zuckerberg deliberations on user data

Facebook is being accused by U.K. lawmakers of offering access to its users and their data based on the amount of money a prospective partner would spend, following the latest document dump painting its leadership team in a potentially unflattering light.On Wednesday, British lawmaker Damian... Continue reading at Advertising Age

[ Advertising Age | 2018-12-06 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #including correspondence #internal emails #leadership team #user data #offering access


Facebook’s Elliot Schrage defends using D.C. firm to research George Soros

Facebook hired Definers Public Affairs to expose links between anti-Facebook groups and billionaire George Soros. Facebook’s head of PR Elliot Schrage defended his company’s decision to use a Washington, D.C., firm with GOP ties to dig for dirt on Facebook critics and opponents. Facebook’s use... Continue reading at Fast Company

[ Fast Company | 2018-12-05 00:00:00 UTC ]
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