Publishers using mobile ad network Facebook Audience Network now have another bidding option: the Open Bidding program from Google. The social network wrote in a blog post announcing the move, "Publishers are increasingly using unified auctions to maximize their advertising revenue. Bidding, as it's more commonly known, has already made significant inroads in desktop and... Continue reading at 'AdWeek'
[ AdWeek | 2018-12-15 00:00:00 UTC ]
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The owner and staff have come up with a potential solution to keep the San Francisco indie alive, after it announced that the city's new minimum wage laws threatened to shut it down. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-02-20 00:00:00 UTC ]
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A look at the top shared stories on Facebook can be a depressing exercise, unless you're a big fan of quizzes and listicles. But it's not all bad for traditional publishers. As Facebook has tweaked its algorithm and publishers get more savvy about social, news outlets are also showing... Continue reading at Digiday
[ Digiday | 2015-02-20 00:00:00 UTC ]
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Open Road Intergrated Media has unveiled a new imprint called Factory Books that will feature memoir, biography and cultural criticism about Andy Warhol's New York City-based studio, The Factory. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-02-17 00:00:00 UTC ]
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Veteran literary agent Susan Golomb, whose clients include Jonathan Franzen and William T. Vollmann, will be starting at Writers House on March 1. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-02-13 00:00:00 UTC ]
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The Book Industry Charitable (Binc) Foundation has announced that its annual scholarship program, which supports booksellers and their families. The post Binc Foundation Launches 2015 Scholarship Program appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-02-12 00:00:00 UTC ]
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While other publishers are trying to maximize their Facebook referrals, the site for sports fans goes for a diversified approach. The post How Bleacher Report is Facebook-proofing its traffic appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2015-02-11 00:00:00 UTC ]
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Actress Gillian Anderson will be on the judging panel for this year’s Oscar’s First Book Prize, which awards the best first book for children aged five or under published in 2014. The £5,000 prize was set up by the Evening Standard last year in memory of Oscar Ashton, the son of the paper’s... Continue reading at The Bookseller
[ The Bookseller | 2015-02-10 00:00:00 UTC ]
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What if there were an ad that you just couldn't draw your eyes from? It's oddly captivating, almost hypnotic, and it would halt your thumb from scrolling farther down your Facebook feed. There's one such creative format that is only now catching on as the digital world's equivalent of the... Continue reading at AdWeek
[ AdWeek | 2015-02-10 00:00:00 UTC ]
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Books-A-Million has created a special committee consisting of two independent directors to review the bid from the Anderson family to acquire all the outstanding shares in the retailer that it does not already own. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-02-09 00:00:00 UTC ]
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An unlikely trio—a literary agent, a singer/songwriter, and an investment banker—are bringing the first general independent bookstore in over a decade to this New Jersey city. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-02-05 00:00:00 UTC ]
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Jon Howells will join Riot Communications PR agency in the role of campaigns director from next week. Howells, former Waterstones PR and brand communication manager, will begin his new role at Riot on Monday (9th February). Riot m.d Anwen Hooson described Howells, who has worked on several... Continue reading at The Bookseller
[ The Bookseller | 2015-02-05 00:00:00 UTC ]
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Jane Harris is to join the Bonnier Publishing Fiction division as executive director for children's fiction. Harris will report to recently appointed Bonnier Publishing Fiction c.e.o. Mark Smith, and will be responsible for all the company's children's fiction output, including imprints Hot Key... Continue reading at The Bookseller
[ The Bookseller | 2015-02-03 00:00:00 UTC ]
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Killer Reads, HarperFiction’s new digital-first crime and thriller list, has made its first acquisitions through an open submission process it held last summer. Sarah Hodgson, deputy publishing director and Kate Stephenson, editor, have acquired three new titles from the hundreds of... Continue reading at The Bookseller
[ The Bookseller | 2015-02-03 00:00:00 UTC ]
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The Anderson family, which controls 58% of the stock of Books-A-Million, is offering $2.75 a share to acquire all the shares of the bookstore chain that it does not already own. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-01-30 00:00:00 UTC ]
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Facebook continues to do what few digital publishers can pull off: Over each of the last five quarters, the social network has been able to boost revenue even as it sells fewer ads.The ability to raise prices has rocketed Facebook's overall revenue to $3.85 billion in the most recent quarter. In... Continue reading at Advertising Age
[ Advertising Age | 2015-01-29 00:00:00 UTC ]
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Snapchat has introduced a new feature which allows its users to view articles, images, and videos from a variety of publishers inside the company’s messaging application. It’s called Discover, and it’s a major depar ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2015-01-28 00:00:00 UTC ]
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Former Book Depository m.d Kieron Smith is to join Blackwell’s as digital director in February. He replaces Matthew Cashmore in the role, who left this month to join the priesthood. Continue reading at The Bookseller
[ The Bookseller | 2015-01-28 00:00:00 UTC ]
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Ever get stuck at the bar waiting for your friends to show up? That’s when I usually whip out my tablet and start catching up on reading. And since Google Play Books lets me upload PDFs and ebooks I’ve purchased elsewhere, I’ve always got something new to read on hand.It’s easy to get your own... Continue reading at PC World
[ PC World | 2015-01-28 00:00:00 UTC ]
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The bestselling author has partnered with her local bookstore on a writer-in-residence program in Scottsdale, Ariz. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-01-28 00:00:00 UTC ]
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SAGE's global publishing director Ziyad Marar has been appointed to the board of The Campaign for Social Science. The CfSS is one of the leading advocates for social sciences in the UK. Marar has been active in initiating and supporting SAGE's global work in campaigning for the social sciences,... Continue reading at The Bookseller
[ The Bookseller | 2015-01-28 00:00:00 UTC ]
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