To control the fate of your business, resist the temptation to grow dependent on the many intermediaries who’d like to sit between you and your customers. Search the phrase “every company is a media company” and you’ll get a litany of articles and posts from social media influencers about how digital content creation skills are the key to generating revenue in the network age. Their argument is that you win purchase consideration by creating content that gets found by prospective customers through search or social media. But if you think about it more deeply, it becomes apparent that while content is critical, the technology we use to locate and consume content is the bigger, more sustainable play.Read Full Story Continue reading at 'Fast Company'
[ Fast Company | 2021-05-07 07:00:25 UTC ]
Call comes amid moves to combat disinformation from Russia, while Twitter is warned to comply with new digital content lawsSocial media companies including Google and Facebook have been urged by the EU to “immediately” start labelling content and images generated by artificial intelligence as... Continue reading at The Guardian
[ The Guardian | 2023-06-05 13:06:04 UTC ]
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Last year, Nintendo put its eShop in "maintenance mode" in Russia, which prevented access to the eShop for customers in the country. Now, the company is making it official: Nintendo is halting all sales in Russia.Nintendo of Europe announced that as of May 31st, 2023, the company will halt all... Continue reading at Engadget
[ Engadget | 2023-06-01 20:45:48 UTC ]
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The two parties reportedly settled with News Corp saying it had not paid any damages and the articles in dispute would remain onlineFollow our Australia news live blog for the latest updatesGet our morning and afternoon news emails, free app or daily news podcastBruce Lehrmann has discontinued... Continue reading at The Guardian
[ The Guardian | 2023-05-30 04:40:11 UTC ]
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The U.S. Book Show kicked off with lively discussions of the recent wave of book bans across the country, how citizens can successfully fight against those who would restrict our freedom to read, and how libraries and publishers can be strategic partners in enabling access to digital content. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-05-22 04:00:00 UTC ]
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On IAB NewFronts day two, digital content platforms and streamers pitched new ad formats (with a focus on artificial intelligence and shoppable content) in short-form social video and longer-form TV shows and movies. Continue reading at Digiday
[ Digiday | 2023-05-03 10:01:00 UTC ]
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Marvel announced today that its Comixology-operated Marvel Comics app is shutting down this June. Fortunately, comic fans who bought issues in the app can access them in the company’s self-operated Marvel Unlimited app. The shutdown comes several months after layoffs at Amazon (Comixology’s... Continue reading at Engadget
[ Engadget | 2023-04-19 18:50:06 UTC ]
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Publisher’s defence in case brought by News Corp co-chairman relies in part upon Dominion’s US suit against media giantFollow our Australia news live blog for the latest updatesGet our morning and afternoon news emails, free app or daily news podcastLachlan Murdoch allowed Fox News hosts to... Continue reading at The Guardian
[ The Guardian | 2023-04-12 07:32:45 UTC ]
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The Interactive Advertising Bureau's annual NewFronts is almost here, which for advertisers means a week of sprinting around Manhattan to view multiple presentations from digital publishers. But for Day 3 of this year's digital content event, taking place May 1-4, in-person attendees will be... Continue reading at AdWeek
[ AdWeek | 2023-04-10 10:00:00 UTC ]
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When IPG-owned performance marketing agency Reprise Digital began using a form of the same AI that powers ChatGPT a couple of years ago, it started with a test. The firm pitted its OpenAI-powered copywriting software, Transcribe--paired with human editors--against internal and external teams of... Continue reading at AdWeek
[ AdWeek | 2023-03-15 00:00:00 UTC ]
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Rebel Girls, the media company whose mission is to instill confidence in girls, raised $8 million in a new funding round, with Penguin Random House its lead investor. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-03-06 05:00:00 UTC ]
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The Supreme Court could soon redefine the rules of the internet as we know it. This week, the court will hear two cases, Gonzalez v. Google and Twitter v. Taamneh, that give it an opportunity to drastically change the rules of speech online.Both cases deal with how online platforms have handled... Continue reading at Engadget
[ Engadget | 2023-02-20 15:00:18 UTC ]
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Running from 1992 through 1995, Ghostwriter, the beloved PBS children’s television show, followed a diverse group of friends as they solved mysteries around their Brooklyn neighborhood with the help of their haunted typewriter, a cursed item possessed by the trapped soul of a murdered runaway... Continue reading at Engadget
[ Engadget | 2023-02-16 17:00:16 UTC ]
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Beginning next week, the first of an anticipated 500,000 indie and self-published e-book titles from Draft2Digital and Smashwords (which merged last year) will be made available for library lending via the Palace Marketplace, the upstart Palace Project’s digital content platform. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-02-09 05:00:00 UTC ]
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Early this football season, the National Football League began shifting tactics to engage younger fans on social media as people reallocate their attention from TV to digital content that is fun, snackable and highly visual. With Super Bowl 57 quickly approaching, Big Game advertisers--who spent... Continue reading at AdWeek
[ AdWeek | 2023-02-08 19:41:19 UTC ]
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We’re back in Vegas for CES, and while the show doesn’t officially open until tomorrow, many exhibitors have already unveiled their new products at various press conferences and media events. Today, we’re starting to see some of the early car news that frequently dominates CES, as well as more... Continue reading at Engadget
[ Engadget | 2023-01-05 19:50:52 UTC ]
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BMW is once again ready to give the world a glimpse of the futuristic tech it has in the works as p[art of its i Vision concept vehicle program. Following 2017's iVision Dynamics, 2018's iNext SAV, and last year's iVision Circular, the German automaker revealed at CES 2023 on Thursday the i... Continue reading at Engadget
[ Engadget | 2023-01-05 04:15:55 UTC ]
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Arthur Gerigk, senior director of product management, Google Ads Today, consumers navigate a widening variety of digital content from text to image to video — and they choose to spend their time in the experiences that feel most natural and intuitive for them. Ahead of the holiday season, Google... Continue reading at Digiday
[ Digiday | 2022-11-16 15:33:50 UTC ]
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At a glanceExpert’s Rating ProsFast CPUGorgeous 3.5K OLEDGreat audioConsOnly two USB-C PortsMiddling battery performanceNo headset jackOur VerdictDell’s XPS 13 Plus once again tries to set standard for all laptops and largely succeeds, but its battery life and lack of ports don’t... Continue reading at PC World
[ PC World | 2022-08-04 10:45:00 UTC ]
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Amazon Prime built its popularity by offering subscribers faster free shipping, access to streaming movies and TV shows, and exclusive deals (most noticeably during the company’s annual Prime Day dealfest). But Prime membership includes other perks, too: Everything from free ebook offerings to... Continue reading at PC World
[ PC World | 2022-06-19 11:00:00 UTC ]
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Gravity Global, a B2B mini-holding company, is on the acquisition trail, looking to add new practices such as account-based marketing and digital content creation to its roster. The post Why this B2B agency group is adding account-based marketing expertise to its roster appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2022-06-15 09:30:00 UTC ]
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