Some subscribers of four Hearst magazines will soon get perfume samples in an apparently new fashion for the industry: via sample vials of Marc Jacobs Daisy and Eau So Fresh attached.The two-and-a-half milliliter tubes will come lightly adhered to 100,000 copies of the November issues of Elle, Cosmopolitan, Marie Claire and Seventeen, for a total of 400,000 subscribers, according to Hearst Magazines. Affixing sample-size bottles of perfume to magazines is believed to be a first. "The technology just didn't exist," said Michael Clinton, president-marketing and publishing director of Hearst Magazines.For magazine publishers, it could serve as yet another way to attract dollars from beauty advertisers, which has been among a handful of persistent bright spots for the industry. In the first half of 2013, the number of ad pages for toiletries and cosmetics climbed 3.3% industry wide while ad pages as a whole declined, the Publishers Information Bureau said. Continue reading at AdAge.com Continue reading at 'Advertising Age'
[ Advertising Age | 2013-09-26 00:00:00 UTC ]
News tagged with:
#marie claire
#michael clinton
#magazine publishers
#beauty advertisers
#ad pages
ALA names an interim executive director; New York City libraries curb services after a mid-year budget cut; Moms for Liberty goes after Scholastic Book Fairs; and the Pew Research Center finds people are increasingly turning to such social media sites as TikTok for news. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-11-17 05:00:00 UTC ]
More news stories like this | News stories tagged with:
#increasingly turning
#scholastic
#libraries
The best science fiction and fantasy book deals of the day, curated by Book Riot. Continue reading at Book Riot
[ Book Riot | 2023-11-13 16:53:29 UTC ]
More news stories like this | News stories tagged with:
#sff deals
#science fiction
These are the books all of the book clubs are reading this month. Grab a copy and learn how to join in. Continue reading at Book Riot
[ Book Riot | 2023-11-10 11:36:00 UTC ]
More news stories like this | News stories tagged with:
#book clubs
#book club
Among the week's headlines: a good election night for libraries meant a bad one for book banners; a national teachers group met with Scholastic leaders over the company's abandoned program to segregate diverse books; and librarians fired for defending the freedom to read headed to the U.S. Equal... Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-11-10 05:00:00 UTC ]
More news stories like this | News stories tagged with:
#book banners
#fight back
#scholastic
#libraries
Erin French has the #7 book in the country with 'Big Heart Little Stove,' which follows her cookbook 'The Lost Kitchen' and memoir 'Finding Freedom.' Plus the Fonz writes about 'Being Henry,' and a new hockey romance skates onto our list. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-11-10 05:00:00 UTC ]
More news stories like this | News stories tagged with:
##7 book
#finding freedom
#memoir
#cookbook
Oprah selects Jesmyn Ward's new novel, 'Good Morning America' spotlights Stephanie Land's latest memoir, and more of this month's picks by the nation's biggest book clubs. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-11-10 05:00:00 UTC ]
More news stories like this | News stories tagged with:
#latest memoir
Lee and Andrew Child sell four new Jack Reacher thrillers to Delacorte, Dey Street buys a guide to throwing “the greatest dinner party of all time” from Benny Blanco, and more. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-11-10 05:00:00 UTC ]
More news stories like this | News stories tagged with:
#book deals
November’s new manga releases have a lot to choose from! There's a queer memoir, sweet shōjo, adorable cats, and more. Continue reading at Book Riot
[ Book Riot | 2023-11-08 11:30:00 UTC ]
More news stories like this | News stories tagged with:
#manga releases
#queer memoir
#manga
A devotional on grief by the daughter of country music star Alan Jackson lands at WaterBrook; Zondervan Reflective takes a marriage expert’s exploration of misogyny in ‘Love the Women,’ and more. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-11-08 05:00:00 UTC ]
More news stories like this |
The prestigious French literary award went to “Watching Over Her,” or “Veiller Sur Elle,” an almost 600-page novel set in 20th-century Italy. Continue reading at The New York Times
[ The New York Times | 2023-11-07 12:35:09 UTC ]
More news stories like this | News stories tagged with:
#literary award
The best science fiction and fantasy book deals of the day, curated by Book Riot. Continue reading at Book Riot
[ Book Riot | 2023-11-06 16:32:39 UTC ]
More news stories like this | News stories tagged with:
#sff deals
#science fiction
PRH's Nihar Malaviya talks of 'an environment where all employees are empowered to grow, succeed, and speak up,' in the US division's first DEI report. The post Penguin Random House Issues a First Diversity Report appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2023-11-04 00:09:33 UTC ]
More news stories like this | News stories tagged with:
#diversity report
#penguin random house
#random house
Check out this list of November children's book releases, which include books by Nina LaCour and Jane Mount. Continue reading at Book Riot
[ Book Riot | 2023-11-03 10:31:00 UTC ]
More news stories like this | News stories tagged with:
#november children
#include books
#book releases
#nina lacour
#jane mount
#children's book
Jen Psaki sells two to Scribner, Viking buys a “reckoning with the Korean War” by Grace M. Cho, and more. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-11-03 04:00:00 UTC ]
More news stories like this | News stories tagged with:
#book deals
#viking buys
Britney Spears tops the bestseller list, two third novels in series see sales breakthroughs, a book on Mitt Romney does notably well, and more. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-11-03 04:00:00 UTC ]
More news stories like this | News stories tagged with:
#bestseller list
Among the week's headlines: the Alabama Public Library Service suggests moving on from the ALA's Library Bill of Rights; an Arkansas librarian recently fired for defending the freedom to read has no regrets (and a lawyer); lawmakers in Massachusetts consider a new library e-book bill; and Barack... Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-11-03 04:00:00 UTC ]
More news stories like this | News stories tagged with:
#library bill
#e-book
Hannah Lillith Assadi on losing home, identity, and her father: “I wonder what it is I have inherited from him more profoundly: his Palestinian-ness or his propensity to fall?” | Lit Hub Memoir At the Refocus Film Festival, Kristen Roupenian and director Susanna Fogel talk about adapting “Cat... Continue reading at Literrary Hub
[ Literrary Hub | 2023-11-02 10:30:44 UTC ]
More news stories like this | News stories tagged with:
#kristen roupenian
#memoir
Bethanne Patrick's November highlights include new fiction from Michael Cunningham, a wild alt-history from Ed Park and nonfiction on COVID, mental illness and AI. Continue reading at Los Angeles Times
[ Los Angeles Times | 2023-10-31 13:00:40 UTC ]
More news stories like this | News stories tagged with:
#bethanne patrick
#michael cunningham
#ed park
#mental illness
A look at envy through a spiritual lens, an author’s exploration of ‘Who Are the Jews,’ are among the books coming from religion and spirituality publishers in November. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-10-25 04:00:00 UTC ]
More news stories like this | News stories tagged with:
#spiritual lens
#books coming
#spirituality publishers