Donald Trump’s Joint Address to Congress Draws 36.6 Million Viewers

President Donald Trump's joint address to Congress was seen by 36.6 million people, according to final figures from Nielsen Media Research. The address aired on Tuesday night from approximately 9:15 to 11:00 p.m. and was seen across 15 networks. Peak viewership occurred between 9:45 to 10:00 p.m. when an average of 37.9 million viewers tuned... Continue reading at 'AdWeek'

[ AdWeek | 2025-03-06 00:10:22 UTC ]

Other news stories related to: "Donald Trump’s Joint Address to Congress Draws 36.6 Million Viewers"


Nielsen Is Partnering With Riot Games to Measure Esports Sponsorships

Nielsen will soon lend even more legitimacy to esports advertising by measuring sponsorship deals through Riot Games. Riot Games, the gaming publisher and esports event organizer, said it will begin working with Nielsen to measure the value of brand deals for Riot's League of Legends leagues and... Continue reading at AdWeek

[ AdWeek | 2019-06-27 20:44:59 UTC ]
More news stories like this


LiveRamp inks deal to acquire Data Plus Math

LiveRamp has agreed to acquire Boston-based Data Plus Math for $150 million, a move the company says will allow marketers to measure TV ad effectiveness across linear and advanced TV. LiveRamp provides brands the ability to match their first-party data to platforms such as Pinterest, for... Continue reading at Advertising Age

[ Advertising Age | 2019-06-24 15:34:50 UTC ]
More news stories like this


AT&T casts sponsorship spell over new 'Harry Potter: Wizards Unite' game

AT&T is now part of Harry Potter lore as the first brand to ink a sponsorship deal with the new augmented reality game about the wizarding world. AT&T stores are incorporated into the landscape of the game, called “Harry Potter: Wizards Unite,” which is by Niantic, the creator of... Continue reading at Advertising Age

[ Advertising Age | 2019-06-21 21:00:51 UTC ]
More news stories like this


5 Key Takeaways From Reuters’ 2019 Digital News Report

An astonishing 91% of right-leaning Americans have lost faith in the media, according to a study from the Reuters Institute of Digital News and the University of Oxford. Rasmus Kleis Nielsen from the Reuters Institute for the Study of Journalism explained some of the key findings of the report,... Continue reading at AdWeek

[ AdWeek | 2019-06-20 11:00:53 UTC ]
More news stories like this


YouTube rolls out augmented reality, virtual try-ons for makeup brands, influencers

YouTube has introduced augmented reality into videos, providing a canvas for beauty bloggers to play with virtual makeup while also opening a new route for brands to hawk their products. On Tuesday, Google, which owns YouTube, announced the new augmented-reality feature, which enables “virtual... Continue reading at Advertising Age

[ Advertising Age | 2019-06-19 21:35:54 UTC ]
More news stories like this


How Nielsen Is Using Its Cannes Yacht for Good as Well as for Profit

CANNES, France--If you want to rent a yacht for client meetings, branded events or just a good, old-fashioned party in Cannes, it'll set you back about a quarter of a million dollars this week. As Adweek's Ronan Shields reported that's a relative bargain. Nielsen is back with its yacht this... Continue reading at AdWeek

[ AdWeek | 2019-06-19 20:19:28 UTC ]
More news stories like this


'Highly concerning': picture books bias worsens as female characters stay silent

Guardian research shows that the top 100 illustrated children’s books last year showed growing marginalisation of female and minority ethnic charactersThe most popular picture books published in 2018 collectively present a white and male-dominated world to children, feature very few BAME (black,... Continue reading at The Guardian

[ The Guardian | 2019-06-13 05:00:18 UTC ]
More news stories like this


Wellingtonians dominate top gongs at NZ Book Awards

Dame Fiona Kidman takes home a $53,000 prize for her acclaimed novel, 'This Mortal Boy' at the awards, held in Auckland on Tuesday night. Continue reading at Stuff

[ Stuff | 2019-05-14 00:00:00 UTC ]
More news stories like this


Cookbook author Diana Kennedy and her new film are headed to L.A.

On Tuesday night, as part of this year’s Food Bowl festival, cookbook author Diana Kennedy will be in Los Angeles for a preview screening of her new documentary. “Nothing Fancy” is a biographical film that traces Kennedy’s life and career as a cook and writer. The British-born Kennedy, 96, is an... Continue reading at Los Angeles Times

[ Los Angeles Times | 2019-05-12 00:00:00 UTC ]
More news stories like this


Dodgers' Cody Bellinger hits a grand slam, bullpen dodges danger in win over Giants

The Dodgers had some decisions to make for their starting lineup against left-hander Madison Bumgarner and the San Francisco Giants on Tuesday night. Would they start Max Muncy or David Freese at first base? Should Austin Barnes or Russell Martin start behind the plate? And what about the batting... Continue reading at Los Angeles Times

[ Los Angeles Times | 2019-04-03 00:00:00 UTC ]
More news stories like this


London Book Fair 2019: Ian McEwan Leads Writers Against Brexit

Speaking at LBF just hours before the U.K. House of Commons voted on Tuesday night on the newest Brexit proposal, writer Ian McEwan described leaving the EU as “a national tragedy.” Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-03-13 00:00:00 UTC ]
More news stories like this


College basketball: TCU beats Indiana State for Diamond Head Classic crown

Alex Robinson had 15 points, eight rebounds and four assists, and Texas Christian withstood a late rally to beat Indiana State 83-69 on Tuesday night in the championship game of the Diamond Head Classic in Honolulu. TCU led 40-30 at halftime behind a balanced scoring attack as nine of the 10... Continue reading at Los Angeles Times

[ Los Angeles Times | 2018-12-26 00:00:00 UTC ]
More news stories like this


Ducks come up short in 2-1 loss to the Red Wings

Dylan Larkin and Frans Nielsen scored in the first two periods and the Detroit Red held off the Anaheim Ducks for a 2-1 win on Tuesday night. Adam Henrique pulled Anaheim within a goal with 3:54 left in the game. The Ducks pulled John Gibson with a minute remaining in regulation to have an extra... Continue reading at Los Angeles Times

[ Los Angeles Times | 2018-02-14 00:00:00 UTC ]
More news stories like this


Why A&E Networks Wants to Operate More Like a Publisher

A&E Networks quietly hired "editors-in-chief" earlier this year. The cabler, whose channels include Lifetime and History, isn't launching a magazine, but it does want to operate more like a publisher. And during this year's upfront, A&E Networks wants advertisers to view the company less... Continue reading at Advertising Age

[ Advertising Age | 2017-03-21 00:00:00 UTC ]
More news stories like this


Waleed Aly: don't take social media bait of misogynist provocations

Host of the Project says outrage at ‘neo-masculinist’ Daryush Valizadeh should be channelled into something positive, rather than fuelling his public profileWaleed Aly has called for a social media blackout on Daryush Valizadeh, the leader of “neo-masculinist” group Return of the Kings who... Continue reading at The Guardian

[ The Guardian | 2016-02-02 00:00:00 UTC ]
More news stories like this


Look west: Jupiter and Venus converge in night sky

Look west on Tuesday night: Jupiter and Venus will nearly converge, and you don't need a telescope to see their planetary dance. Continue reading at Los Angeles Times

[ Los Angeles Times | 2015-07-01 00:00:00 UTC ]
More news stories like this


Boys' basketball: Windward advances behind Jalen Harris' 28 points

L.A. Windward earned a quarterfinal matchup against Crespi in the Fairfax tournament with an 86-76 win over Alemany on Tuesday night that featured 28 points from junior guard Jalen Harris and 21 from sophomore Payton Moore. Continue reading at Los Angeles Times

[ Los Angeles Times | 2015-06-24 00:00:00 UTC ]
More news stories like this


Santa Claus returns as cover star for Christmas edition of Radio Times

Double festive edition on sale on Wednesday will cost £3.20 – a 14% increase on last yearRadio Times is bringing back Santa Claus for its Christmas cover for the first time since 2009, when he was banished as a "symbol of indulgence", although readers will have to stomach a 14% cover price... Continue reading at The Guardian

[ The Guardian | 2013-12-06 00:00:00 UTC ]
More news stories like this


Eleanor Catton's 'The Luminaries' wins 2013 Man Booker Prize

Eleanor Catton took the 2013 Man Booker Prize for "The Luminaries" at an awards ceremony in London on Tuesday night.This post has been updated. Please see note at bottom for details. Continue reading at Los Angeles Times

[ Los Angeles Times | 2013-10-16 00:00:00 UTC ]
More news stories like this