Daily Mail Invests $3 Million in Native Partner Taboola

The Daily Mail is announcing today that it has invested $3 million in publishing-tech company Taboola, and there are two big reasons why—native ad dollars and speed. "At the end of the day, we have to move so quickly," said Jon Steinberg, CEO of Daily Mail North America. "We're all competing against Facebook, ultimately." That essentially means publishers need ad-teach folks at the ready at all times. In a social-first world, wait in line for help too often and consider yourself dead—and 3 million bucks gets anyone on speed dial. If you didn't think Facebook's Instant Articles and other publishing-focused features have gotten the attention of notable media players, think again.  Steinberg, who left his executive post at BuzzFeed to help run Daily Mail a year ago, said he's developed a healthy kinship with Taboola CEO Adam Singold. "These guys are my partners—I want to be able to throw in with them," he said. "The relationships and human factors in all of this is so enormous." Native advertising seems enormous to his business, as well. About five months ago, Steinberg said he was dissatisfied with how "we were delivering our own native campaigns. We'd sell a native post for $10,000 and guarantee 40,000 views. We served them through DoubleClick, and it wasn't terribly efficient." Now, his company is working more hand in hand with Taboola with hopes of executing native ads in a more timely fashion and increasing revenue. Additionally, Steinberg said the two will... Continue reading at 'AdWeek'

[ AdWeek | 2015-06-04 00:00:00 UTC ]
News tagged with: #timely fashion #coming months #comedy central #find people

Other Publishing stories related to: 'Daily Mail Invests $3 Million in Native Partner Taboola'


Daily Mail Invests $3 Million in Native Partner Taboola

The Daily Mail is announcing today that it has invested $3 million in publishing-tech company Taboola, and there are two big reasons why—native ad dollars and speed. "At the end of the day, we have to move so quickly," said Jon Steinberg, CEO of Daily Mail North America. "We're all competing... Continue reading at AdWeek

[ AdWeek | 2015-06-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #timely fashion #coming months #comedy central #find people


Daily Mail Is Now Posting 650 Videos a Day and Getting 383 Million Monthly Views

While Daily Mail made a few product announcements at its Daily Content NewFronts presentation today, it was its data that stood out more than anything else. And the eyebrow-raising numbers the publisher presented underscored that its site is the most popular English-language destination in the... Continue reading at AdWeek

[ AdWeek | 2016-05-13 00:00:00 UTC ]
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Former News Corp and Daily Mail editor Luke McIlveen appointed executive editor of Nine newspapers

McIlveen was previously editor-in-chief of news.com.au and founding editor of Daily Mail Australia. He takes on Tory Maguire’s former role at the Age and SMHFollow our Australia news live blog for latest updatesGet our morning and afternoon news emails, free app or daily news podcastFormer News... Continue reading at The Guardian

[ The Guardian | 2024-01-22 04:15:05 UTC ]
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Lit Hub Daily: April 3, 2023

“Transness emerges at the sight of other trans people living happily in the world.” Rafael Frumkin on top surgery, the beauty of the trans body, and building a world to feel safe in. | Lit Hub Memoir How Fabio Pusterla discovered a lifelong love of poetry (translated by Will Schutt). | Lit Hub... Continue reading at Literrary Hub

[ Literrary Hub | 2023-04-03 10:30:39 UTC ]
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ABC accuses News Corp and Daily Mail of amplifying misogynist Twitter abuse of Lisa Millar

Trolling of News Breakfast host over her outfit reported by the media outlets with screenshots and abusive tweetsLATEST: ABC host Lisa Millar admits anger but also hope after news sites republish ‘foul’ online abuseGet our morning and afternoon news emails, free app or daily news podcastThe ABC... Continue reading at The Guardian

[ The Guardian | 2023-03-07 03:08:44 UTC ]
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Michael Clarke and Karl Stefanovic clash proves tabloid gold as Daily Mail chastises Nine and ABC | The Weekly Beast

Mail accuses Nine and ABC of ‘radio silence’ over fracas. Plus: conservative media attacks Jacinda ArdernThe Daily Mail called it “the biggest story in Australia on Thursday” and the News Corp tabloids agreed, serving up salacious front pages that editors of a scandal sheet can be proud of. The... Continue reading at The Guardian

[ The Guardian | 2023-01-20 00:58:39 UTC ]
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Why Nielsen rival iSpot is investing millions in TVision alternative panel

TV measurement panel provider TVision has closed an investment round led by iSpot.tv. Continue reading at Advertising Age

[ Advertising Age | 2022-11-15 12:00:00 UTC ]
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Ex-Lib Dem MP Simon Hughes makes phone-hacking claim against Daily Mail owner

Exclusive: Associated Newspapers faces first legal case over alleged voicemail interceptionThe Daily Mail’s parent company is facing its first legal claim for phone hacking, after the former Liberal Democrat MP Sir Simon Hughes filed a case against the newspaper publisher.Hughes is alleging that... Continue reading at The Guardian

[ The Guardian | 2022-10-10 17:00:40 UTC ]
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Rebel Girls Receives $13 Million in Investments

The Rebel Girls brand has raised $13 million, and has announced new additions to its board of directors. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-03-03 05:00:00 UTC ]
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Fable Raises $20 Million, Partners with Bookstore

Fable, a mobile platform for online book clubs that launched in early 2021, has announced $20 million in Series A funding, which will used to expand the company's services, such as the recently launched club with 'Lord of the Rings' actor Sean Astin. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-01-11 05:00:00 UTC ]
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Paul Dacre appointed editor-in-chief of Daily Mail parent company

Move comes after former Daily Mail editor pulled out of the running to be next Ofcom chairmanPaul Dacre has returned to the Daily Mail publisher as editor-in-chief of the newspaper’s parent company after pulling out of the running to be the next chair of the media regulator, Ofcom.His... Continue reading at The Guardian

[ The Guardian | 2021-11-22 15:31:03 UTC ]
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Clays invests in new press with 50-million book capacity

UK book manufacturer Clays has ordered a new printing press which will have the capacity to produce roughly 50 million books a year. Continue reading at The Bookseller

[ The Bookseller | 2021-08-09 22:52:28 UTC ]
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Knight Foundation Invests $5 Million in 'Library-Centered' Digital Platform

The funding will support the Palace Project, a nascent partnership between LYRASIS and the Digital Public Library of America to develop digital tools and services for libraries. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-06-29 04:00:00 UTC ]
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S&S Children's to launch audiobook partnership with the Daily Mail

Simon & Schuster Children’s Books is to launch an audiobook partnership with the Daily Mail. It will also feature a retail tie-in with Waterstones, with a campaign fronted by children’s author and actor Ben Miller (pictured). Continue reading at The Bookseller

[ The Bookseller | 2021-02-24 18:49:20 UTC ]
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Lit Hub Daily: December 3, 2020

“I have never in my life met anyone with such an acute lexical feel for the specific word needed, for the hidden rhythm of a prose sentence.” Aleksandr Solzhenitsyn on his beloved wife Aliya. | Lit Hub Memoir “I am no longer acquainted with the people who made drug ingestion easy, or free, or... Continue reading at Literrary Hub

[ Literrary Hub | 2020-12-03 11:30:56 UTC ]
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Lit Hub Daily: November 3, 2020

“We have taken a path of improvisation and experimentation.” How the literary world reinvented the book festival in real time. | Lit Hub “To be forever alone in your own kingdom seems a unique kind of heartbreak.” LA’s resident mountain lion is a lonely hunter. | Lit Hub Nature The age of... Continue reading at Literrary Hub

[ Literrary Hub | 2020-11-03 11:30:17 UTC ]
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The first volume of Barack Obama’s memoir is getting a 3 million copy printing this November.

We’ve known for a while that Barack Obama would be coming out with a new memoir. Today his publisher confirmed that the book, A Promised Land, will be released soon after the November elections. The former president isn’t a stranger to the pen. His first memoir, Dreams From My Father: A Story of... Continue reading at Literrary Hub

[ Literrary Hub | 2020-09-17 14:22:21 UTC ]
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Daily Mail publisher to cut up to 100 jobs as revenues fall

DMGT says quarterly print advertising down 69% and digital income down 17% The publisher of the Daily Mail, Mail on Sunday, the i and Metro is to cut up to 100 roles as the coronavirus pandemic continues to hammer the newspaper and magazine industry.Daily Mail & General Trust, which also... Continue reading at The Guardian

[ The Guardian | 2020-08-13 11:23:11 UTC ]
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3 Qualities Advertisers Seek in a Publishing Partner

An inside look at what advertisers look for when selecting print and digital publisher partners. By Kevin Rehberg, Vice President, Continue reading at Editor & Publisher

[ Editor & Publisher | 2020-02-27 18:23:48 UTC ]
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U.K. Investment Group Acquires Barnes & Noble for $683 Million

It's a new--wait for it--chapter for bookseller Barnes & Noble, which will be acquired by U.K. investment firm Elliott Advisors in an all-cash deal worth $683 million. Barnes & Noble joins a portfolio that also includes U.K. bookseller Waterstones, which Elliott acquired in June 2018.... Continue reading at AdWeek

[ AdWeek | 2019-06-07 20:03:20 UTC ]
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