Daily-deal sites like Groupon have proved a challenge for restaurants that can't handle the influx of hundreds of customers redeeming deals all at once. Publishing companies, however, are built to scale their audience as needed. For the past two years, there's been a healthy amount of debate—and maybe a bit of praying—about whether the iPad could rescue the publishing industry. But as newsstand sales continue to plunge, publishers say that daily-deal sites, such as Groupon, LivingSocial or Fab.com, are almost as helpful as tablets in their search for new subscribers. The sites, they add, are a growing part of their digital-marketing strategies to boost print-subscription rates. Among the publications that have recently sold subscriptions via daily-deal sites are The New York Times, The Washington Post, Los Angeles Times, Philadelphia Inquirer, The Wall Street Journal, Wired, The Economist, Esquire, US Weekly, Readers Digest, Cosmopolitan, Lucky, Allure, Men's Health, Washingtonian, Bazaar, New York magazine and Crain's. Publishers like what they see in terms of the demographic responding to deals. They also like the simplicity. Online flash-sales are a fairly easy and quick way to sign up hundreds of subscribers for between 12 and 24 months. But publishers are wary of getting too excited; they said the deciding factor for whether daily deals are a long-term part of their digital-marketing strategy will be if customers are willing to re-up at a higher price once the... Continue reading at 'Crains New York'
[ Crains New York | 2012-02-28 00:00:00 UTC ]
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Sandra Glahn, the author of ‘Nobody’s Mother,’ brings two more titles to IVP Academic; a true story inspires a picture book headed to Behrman House; and more. Continue reading at Publishers Weekly
[ Publishers Weekly | 2024-01-03 05:00:00 UTC ]
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The best science fiction and fantasy book deals of the day, curated by Book Riot. Continue reading at Book Riot
[ Book Riot | 2023-12-18 18:52:09 UTC ]
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Norfolk-based crime writer JM Dalgliesh topped the Amazon and Kindle bestsellers before being signed by a traditional publisher In 2018, JM Dalgliesh was a stay-at-home father when he sent his first crime novel to six literary agents, only to receive polite rejection letters – or no response at... Continue reading at The Guardian
[ The Guardian | 2023-12-17 09:00:23 UTC ]
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Many of the mergers and acquisitions in the year centered on book manufacturers, but the two biggest deals both involved private equity firm KKR. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-12-15 05:00:00 UTC ]
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Alexander Chee sells a novel to Mariner, Diversion takes on a collection of essays by Tiffany Haddish, and more. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-12-15 05:00:00 UTC ]
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To the members of the literary community we lost this year, we say a last thank you, and goodbye. | Lit Hub Shaan Sachdev pens an ode to Chandler Bing, “one of sarcasm’s most effective global exporters.” | Lit Hub Film & TV What Rachel Zucker is reading now and next, from Mary Ruefle’s The […] Continue reading at Literrary Hub
[ Literrary Hub | 2023-12-14 11:30:20 UTC ]
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“Each of these portraits is, as advertised and expected, profoundly ‘humane.’” Gideon Lewis-Kraus recommends Nathan Thrall’s A Day in the Life of Abed Salama. | Lit Hub Criticism The 138 best book covers of 2023, as chosen by some of the industry’s best book cover designers. | Lit Hub Design... Continue reading at Literrary Hub
[ Literrary Hub | 2023-12-12 11:30:34 UTC ]
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Where exactly is tech going? Joanne McNeil's debut novel 'Wrong Way' and billionaire Marc Andreessen's 'Techno-Optimist Manifesto' offer some clues. Continue reading at Los Angeles Times
[ Los Angeles Times | 2023-12-12 11:00:26 UTC ]
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Francine Rivers, author of the 1991 bestselling ‘Redeeming Love’ and a slew of other titles, is bringing a new novel to Tyndale; ‘Reading Black Books’ author Claude Atcho brings a new title to WaterBrook, and more. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-12-12 05:00:00 UTC ]
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The best science fiction and fantasy book deals of the day, curated by Book Riot. Continue reading at Book Riot
[ Book Riot | 2023-12-11 16:27:41 UTC ]
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Depending on what you buy and where you shop, many online purchases should arrive before December 25th, so if you're still working through your gift list, it might not be too late. Even if you're just looking for deals in general, there are plenty out there. Despite the fact that the official... Continue reading at Engadget
[ Engadget | 2023-12-08 17:45:42 UTC ]
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Monty Python, blasphemers: When the culture wars came for a little film called Life of Brian. | Lit Hub Film & TV “Moderation did not win the public’s favor.” How hot beverages became all the rage in 18th-century Britain. | Lit Hub History Debbie Urbanski urges novelists to think about AI... Continue reading at Literrary Hub
[ Literrary Hub | 2023-12-08 11:30:19 UTC ]
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Jeffery Deaver and Isabella Maldonado sell the first in a new series to Thomas & Mercer, Europa takes on International Booker finalist Robert Seethaler, and more. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-12-08 05:00:00 UTC ]
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The best science fiction and fantasy book deals of the day, curated by Book Riot. Continue reading at Book Riot
[ Book Riot | 2023-12-04 16:55:30 UTC ]
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Cyber Monday may have come and gone, but quite a few of the deals are still live. We're also seeing new discounts and bundles pop up that weren't previously listed. If you didn't get everything you need during the frenzy of Black Friday sales, you can still save on Amazon Echos, Dyson vacs,... Continue reading at Engadget
[ Engadget | 2023-12-01 16:43:49 UTC ]
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Bestselling YA author Brigid Kemmerer sells a romantasy trilogy to Avon, Lyons buys a book on the rise of Major League Soccer, and more. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-12-01 05:00:00 UTC ]
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The bimonthly magazine, which covers and reviews audiobooks, has named its Best Audiobooks of 2023. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-11-29 05:00:00 UTC ]
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Cyber Monday is almost over but the deals are not yet gone. There are still a number of great tech deals out there, so if you're a little late to the holiday shopping frenzy that has been the past few days, fear not. You can still save on gadgets from Apple, Sonos,... Continue reading at Engadget
[ Engadget | 2023-11-27 23:00:03 UTC ]
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As Cyber Monday begins to wind down, nearly all of the deals are still live on Amazon, so if you've had other stuff going on, you still have time to shop Echos, Kindles, Fire TV sticks and more at a discount. Amazon seems to reserve its best deals for three events: its... Continue reading at Engadget
[ Engadget | 2023-11-27 22:18:55 UTC ]
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The best science fiction and fantasy book deals of the day, curated by Book Riot. Continue reading at Book Riot
[ Book Riot | 2023-11-27 17:18:35 UTC ]
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