Consumer insight 'now at the heart of publishing'

Consumer insight is not just a buzzword but has become an integral part of modern publishing, speakers at a FutureBook panel on the topic said today. Sara Lloyd, digital and communications director at Pan Macmillan, said consumer insight has an impact across the whole business. ”It is basically data transformed into something actionable. It’s human, not machine, it’s qualitative and quantitative and it’s taken from multiple sources.” Continue reading at 'The Bookseller'

[ The Bookseller | 2014-11-15 00:00:00 UTC ]

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Pan Mac lands two new business books

Pan Macmillan has snapped up rights to two new major business books, with plans to publish in 2021.  Continue reading at The Bookseller

[ The Bookseller | 2019-08-26 18:00:07 UTC ]
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Double win for Orion at BMS awards

Orion scooped two prizes at The Book Marketing Society’s latest seasonal awards, with wins for Penguin Random House and Pan Macmillan too.  Continue reading at The Bookseller

[ The Bookseller | 2019-08-23 01:57:04 UTC ]
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Macmillan scoops Snowden memoir in global deal

Pan Macmillan has scooped NSA whistleblower Edward Snowden’s "incredible" memoir as part of a global deal by Macmillan Publishers. Continue reading at The Bookseller

[ The Bookseller | 2019-08-01 17:23:10 UTC ]
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Pan Mac snaps up British Superbike star Shane 'Shakey' Byrne's memoir in three-publisher auction

Pan Macmillan has snapped up the autobiography of Shane "Shakey" Byrne, the most successful British Superbike Championship rider in history, in a three-publisher auction. Continue reading at The Bookseller

[ The Bookseller | 2019-08-01 00:46:31 UTC ]
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Pan Macmillan signs two more from Marie Kondo

Tidying expert and author Marie Kondo has signed a deal to publish a graphic novel and picture book with Pan Macmillan. Continue reading at The Bookseller

[ The Bookseller | 2019-06-20 02:18:15 UTC ]
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Tor bags Larkwood debut in three-book deal

Pan Macmillan’s Tor imprint has signed a three-book deal with debut fantasy author A.K. Larkwood. Continue reading at The Bookseller

[ The Bookseller | 2019-05-04 00:00:00 UTC ]
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McLean returns to Pan Macmillan as Kingfisher publisher

Pan Macmillan has appointed Russell McLean as publisher of the Kingfisher non-fiction imprint, where he was editorial director between 2009 and 2012. Continue reading at The Bookseller

[ The Bookseller | 2019-04-25 00:00:00 UTC ]
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Pan Macmillan to publish Shakespeare anthology by poet Esiri

Pan Macmillan will publish an anthology of William Shakespeare's works by poet Allie Esiri later this year.  Continue reading at The Bookseller

[ The Bookseller | 2019-04-24 00:00:00 UTC ]
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Pan Mac and FSG join forces for Prato coup

Pan Macmillan and Farrar, Straus & Giroux will publish a recently re-discovered full version of a "towering work of autobiographical fiction" from one of the giants of 20th-century Italian letters. Continue reading at The Bookseller

[ The Bookseller | 2019-03-14 00:00:00 UTC ]
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Potter’s F*** Up picked up by Pan Mac

Pan Macmillan has scooped romantic comedy writer Alexandra Potter’s "uplifting" novel about the pressures of hitting 40 in an "Instagram-perfect" world. Continue reading at The Bookseller

[ The Bookseller | 2019-03-12 00:00:00 UTC ]
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Two Hoots announces Gravett and Chichester Clark titles

Two Hoots, an imprint of Pan Macmillan, is publishing two new titles by illustrators Emma Chichester Clark and Emily Gravett. Continue reading at The Bookseller

[ The Bookseller | 2019-03-06 00:00:00 UTC ]
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Pan Macmillan snaps up Bayliss-Jennings debut in four-way auction

Pan Macmillan has snapped up a “festive feel-good romantic novel” from debut author Jennifer Bayliss-Jennings in a four-way auction. Continue reading at The Bookseller

[ The Bookseller | 2019-03-04 00:00:00 UTC ]
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Pan Mac celebrates 30 years of publishing Follett

Pan Macmillan is marking three decades of publishing Ken Follett and his series The Pillars of the Earth by releasing new editions of 17 backlist titles and previously unseen archive material. Continue reading at The Bookseller

[ The Bookseller | 2019-01-30 00:00:00 UTC ]
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Communications director Helen Richardson leaves Orion after almost 20 years

Orion's group publicity and communications director, Helen Richardson, has left the Orion Publishing Group "to pursue new opportunities" after almost 20 years with the company. Continue reading at The Bookseller

[ The Bookseller | 2019-01-10 00:00:00 UTC ]
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Pan Macmillan buys four by Woolworths author Elaine Everest

Pan Macmillan has acquired four more books by The Woolworths series author Elaine Everest.  Continue reading at The Bookseller

[ The Bookseller | 2018-12-06 00:00:00 UTC ]
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Convenience Store Woman crowned Foyles' Fiction Book of the Year

Books from Granta, Hodder & Stoughton and Pan Macmillan have been unveiled as Foyles’ Books of the Year, with Convenience Store Woman by Japanese author Sayaka Murata taking the fiction crown. Continue reading at The Bookseller

[ The Bookseller | 2018-12-01 00:00:00 UTC ]
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Cape publisher Robertson takes £10k Goldsmiths Prize for 'convention-defying' noir narrative

Jonathan Cape publisher Robin Robertson has taken the £10,000 Goldsmiths Prize for his "convention-defying novel in verse" The Long Take (Pan Macmillan). Continue reading at The Bookseller

[ The Bookseller | 2018-11-15 00:00:00 UTC ]
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Pan Mac wins 10-way auction for Raz's business guide

Pan Macmillan has won a 10-way auction to publish a book on the "entrepreneurial path", How I Built This, from business podcaster Guy Raz. Continue reading at The Bookseller

[ The Bookseller | 2018-11-13 00:00:00 UTC ]
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Bluebird to publish food bank-inspired recipe book from Jack Monroe

Pan Macmillan will publish Jack Monroe’s fifth book, Tin Can Cook, about using tinned or dried ingredients, inspired by her experience of using food banks. Continue reading at The Bookseller

[ The Bookseller | 2018-10-23 00:00:00 UTC ]
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Pan Mac launches Sansom audio with #Shardlakelistenathon

Pan Macmillan has launched a significant pre-publication audiobook campaign to accompany the new novel in C J Sansom’s Shardlake series, Tombland. Continue reading at The Bookseller

[ The Bookseller | 2018-10-16 00:00:00 UTC ]
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