Conde Nast International’s digital chief: ‘You can’t win a race for reach’

"The race for reach is over," Conde Nast International digital chief Wolfgang Blau said at the Digiday Publishing Summit Europe in Nice, France, on Thursday. Instead the focus is back to basics: building a passionate audience around a topic and establishing deep connections to them. For Conde title Vogue, that means having many different international editions that have their own identities while at the same time developing common services, like a content-management system, that cater to each. The post Conde Nast International’s digital chief: ‘You can’t win a race for reach’ appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2016-10-27 00:00:00 UTC ]
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Digital Books: ‘Enhanced’ — But for Whom?

Today's Wall Street Journal takes a look at a new lineup of "enhanced" digital books that incorporate music, video and high-tech graphics. But as one Wharton expert notes, the market for these elaborate productions remains to be seen. Continue reading at Knowledge@Wharton

[ Knowledge@Wharton | 2012-01-21 00:00:00 UTC ]
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31 Percent of Delivered Digital Ads Not Seen By Consumers

In a new study undertaken by comScore to support the release of a new digital ad measurement solution, the company found that 31 percent of ads are delivered, but not seen by consumers. Continue reading at Folio Magazine

[ Folio Magazine | 2012-01-20 00:00:00 UTC ]
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Feds shut down Megaupload, call it an international organized crime ring

As the internet pats itself on the back for protesting SOPA and changing the minds of a handful of U.S. Senators, file-sharing site Megaupload has been brought down in one of the largest copyright infringement cases of all time. Seven individuals and two international corporations have been... Continue reading at Betanews

[ Betanews | 2012-01-20 00:00:00 UTC ]
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Panarea Digital Debuts Nearpod For Schools

Panarea Digital is an ebook, app, and mobile technology developer with a focus on education. The firm has produced interactive ebooks for Barnes & Noble and other companies, but Panarea Digital is now focused on Nearpod, a mobile learning platform that uses the iPad and other mobile devices... Continue reading at Publishers Weekly

[ Publishers Weekly | 2012-01-20 00:00:00 UTC ]
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Fiction, Nonfiction Mix it Up: International Bestsellers January 2012

Germany’s top fiction title at the end of December, The Hundred-Year-Old Man Who Climbed Out His Window and Disappeared by Jonas Jonasson climbed up from #5, supplanting previous chart-topper Inheritance (Christopher Paolini’s Inheritance was also #2 in Spain). Jonasson’s novel has sold more... Continue reading at Publishers Weekly

[ Publishers Weekly | 2012-01-20 00:00:00 UTC ]
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Prize-winning debut to Hutchinson

Hutchinson has bought Lamb by Bonnie Nazdam, a début novel which won the 2011 Flaherty-... Continue reading at The Bookseller

[ The Bookseller | 2012-01-20 00:00:00 UTC ]
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Atlantic Media Taps Editor-in-Chief for New Global Business Brand

The Atlantic Media Company names Kevin Delaney as editor-in-chief of its still untitled digital global business brand. Delaney brings over a decade of experience at The Wall Street Journal to this developing role. Continue reading at Folio Magazine

[ Folio Magazine | 2012-01-20 00:00:00 UTC ]
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Electrik surges into digital publishing

A group of children's authors has formed a collective called Electrik Inc to publish their... Continue reading at The Bookseller

[ The Bookseller | 2012-01-19 00:00:00 UTC ]
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Burnside wins T S Eliot Prize

John Burnside's Black Cat Bone (Jonathan Cape) has won the 2011 T S Eliot Prize for Poetry,... Continue reading at The Bookseller

[ The Bookseller | 2012-01-17 00:00:00 UTC ]
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YA market ripe for digital, say publishers

Children's publishers remain confident that the printed book will be the dominant format for... Continue reading at The Bookseller

[ The Bookseller | 2012-01-16 00:00:00 UTC ]
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Jackie Collins backlist for digital

Simon and Schuster will release blockbuster writer Jackie Collins’ backlist in digital... Continue reading at The Bookseller

[ The Bookseller | 2012-01-13 00:00:00 UTC ]
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German book retailer to restructure to face digital challenge

The earnings of German book retailer Thalia's parent group Douglas Holding will be hit by the... Continue reading at The Bookseller

[ The Bookseller | 2012-01-13 00:00:00 UTC ]
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TBH wins eight-way auction for Aftermath

The Bodley Head has secured the rights to academic Lewis Dartnell’s new title after an... Continue reading at The Bookseller

[ The Bookseller | 2012-01-10 00:00:00 UTC ]
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Chief executives predict turbulent 2012

Sales of ebooks will "double in size in a flat market" over the course of 2012,... Continue reading at The Bookseller

[ The Bookseller | 2012-01-06 00:00:00 UTC ]
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Publishers look to digital as physical sales slump £100m in 2011

Strong ebook sales over the festive period compensated for the decline in physical sales,... Continue reading at The Bookseller

[ The Bookseller | 2012-01-05 00:00:00 UTC ]
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Printed book sales fall as Christmas digital sales rise

Physical book sales in the final week of the year totalled £22.5m — down 70% week on... Continue reading at The Bookseller

[ The Bookseller | 2012-01-04 00:00:00 UTC ]
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Digital Domain: For Libraries and Publishers, an E-Book Tug of War

E-books and audio books on the Web site of the New York Public Library. Publishers are waiting for an industrywide approach to e-lending to gel. Continue reading at The New York Times

[ The New York Times | 2011-12-25 00:00:00 UTC ]
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Moran wins Galaxy Book of the Year

Journalist Caitlin Moran's take on modern feminism How to Be A Woman, published by Ebury, has... Continue reading at The Bookseller

[ The Bookseller | 2011-12-23 00:00:00 UTC ]
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Ziff Davis Enterprise Debuts Live Digital Event for Tablet, Smartphone and Web Consumption

Ealier this month, Ziff Davis Enterprise [ZDE] completed a significant step in its OmniDigital strategy, rolled out earlier this year. Continue reading at Folio Magazine

[ Folio Magazine | 2011-12-22 00:00:00 UTC ]
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Carrère wins first French "prize of prizes"

The first annual literary ‘prize of prizes’ has been awarded to Emmanuel Carrè... Continue reading at The Bookseller

[ The Bookseller | 2011-12-19 00:00:00 UTC ]
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