Condé Nast has struck a deal with Amazon that will give the Vogue, Vanity Fair, and New Yorker publisher access to 200 million potential new subscribers who are already spending money shopping on Amazon, according to a Reuters exclusive. The deal, the first of its kind, will allow Condé Nast to offer print and digital subscriptions to its titles directly through Amazon, which will take a cut of the revenue. Going through Amazon allows Condé Nast to simplify its subscription process, which traditionally happens through direct mail and the insert cards tucked into magazines' print editions. Customers will be able to manage all aspects of their subscriptions within their Amazon accounts. Condé Nast president Bob Sauerberg tells Reuters: "We want to go from selling print subscriptions to selling access to all our content." Selling both print and digital subscriptions through Amazon should help the publisher increase its number of digital readers, who currently comprise 4% of its subscribers base.Read Full Story Continue reading at 'Fast Company'
[ Fast Company | 2013-08-20 00:00:00 UTC ]
News tagged with:
#print editions
#vanity fair
#direct mail
#digital readers
Bauer's Closer, Hearst's Best and IPC's Now, and OK! all record double-digit falls, year on yearRichard Desmond's Star magazine has jumped into the top 10 biggest sellers in the women's weeklies market, after reporting a 16.5% sales surge in the second half of 2013.But there were double digit... Continue reading at The Guardian
[ The Guardian | 2014-02-13 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#latest report
#digital editions
#exact replica
#cover price
The web giant's books imprint flexes its muscles after scoring an ebook No 1, but the little guy may yet win the dayA good month for Amazon's fledgling publishing business – the imaginatively-titled Amazon Publishing – just got better, after the imprint won the rights to Cath Quinn's historical... Continue reading at The Guardian
[ The Guardian | 2014-02-13 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#self-published novels
Got growth problems? Here's one way to solve it: advertising.Growth is a top-of-mind concern for Twitter and it appears app install ads are part of the strategy. In this case, a beautiful, magazine-like placement running in Flipboard this week for its six-second looping video app Vine.Digital ad... Continue reading at Advertising Age
[ Advertising Age | 2014-02-12 00:00:00 UTC ]
More news stories like this |
After 13 months of using partners to sell Kindles in Brazil, Amazon is now offering direct sales. If they can do that, books are not likely far behind. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2014-02-12 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#sell kindles
US ebooks subscription start-up Oyster is rolling out a new children’s vertical this week... Continue reading at The Bookseller
[ The Bookseller | 2014-02-12 00:00:00 UTC ]
More news stories like this |
Sanity has been restored to Nokia’s Lumia smartphone lineup with the release of the Nokia Icon. This Verizon exclusive pulls the best features from Nokia’s massive 6-inch phablets—the Lumia 1520 in particular—and tucks them behind a manageable, 5-inch OLED display.I purposefully seek out large... Continue reading at PC World
[ PC World | 2014-02-12 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#internal storage
Scribe has acquired UK & Commonwealth rights in a trilogy by Swedish crime writer Christoffer... Continue reading at The Bookseller
[ The Bookseller | 2014-02-12 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#book deal
This celebration of bookish snark, won by AA Gill for his Morrissey assault, is less daring and less worthy than it thinksIt's the middle of a wet, wet winter, unaccountably you haven't shed the pounds or learnt the cello as per the optimism of 1 Jan, and to make matters even worse, Valentine's... Continue reading at The Guardian
[ The Guardian | 2014-02-12 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#ve joined
#feel great
Barnes & Noble acknowledged Monday that it has cut jobs throughout the company, but insisted that a report that said it had laid off its entire Nook hardware staff was “incorrect.” Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-02-11 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#nook products
#cut jobs
Understanding why and how readers engage with the product will inform your marketing. Continue reading at Folio Magazine
[ Folio Magazine | 2014-02-11 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#digital magazines
LinkedIn is looking more and more like a publisher these days. The professional networking site eschews the term, but its recent moves suggest otherwise, from its Influencers blog network to its acquisition of news reader Pulse and the introduction of native advertising. (LinkedIn calls them... Continue reading at AdWeek
[ AdWeek | 2014-02-10 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#make money
#thought leadership
#user engagement
#technology company
Poet William Stafford was fêted February 7 in a grand celebration through Portland, Oregon’s Literary Arts organization on the 100th anniversary of his birth. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-02-10 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#100th anniversary
Penguin Random House UK will not be changing its distribution sites in the UK, in the wake of... Continue reading at The Bookseller
[ The Bookseller | 2014-02-07 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#distribution sites
The PC business isn’t the only one Sony will abandon. The electronics giant is also closing the books on its North American ebook efforts.“Wait,” you’re probably saying after reading that sentence: “Sony was making an ebook effort in North America?”And you know, that’s pretty hurtful.Still, you... Continue reading at PC World
[ PC World | 2014-02-07 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#sony reader
#electronics giant
#barnes noble
India's effervescent literary culture have begun to attract more foreign writers looking to license books in search of a bigger audience and accolades. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2014-02-06 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#foreign deals
#foreign writers
#bigger audience
Good Housekeeping is a monster brand for parent company Hearst. The 129-year-old magazine is among its largest in terms of revenue, with more than 4.4 million subscribers. Consumers place enormous trust in the Good Housekeeping Seal. Continue reading at AdAge.com Continue reading at Advertising Age
[ Advertising Age | 2014-02-04 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#good housekeeping
Cengage Learning, Inc. announced Monday morning that it has reached an agreement with its major financial stakeholders and creditors that will allow it to emerge from Chapter 11. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-02-03 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#cengage learning
By encouraging the young to publish fan fiction, story-sharing startup Movellas is tackling English children's low literacy levelsLiteracy levels among English young adults compare poorly with those in other industrialised countries, according to an OECD survey last autumn which ranked England a... Continue reading at The Guardian
[ The Guardian | 2014-02-02 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#national average
#team working
#fan fiction
The editorial director of the Online Publishers Association weighs in on whether brands should be in the business of creating copy -- or whether that should be left to a partnership with the pros. The post Should Brands Even Be in the Content Business? appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2014-02-01 00:00:00 UTC ]
More news stories like this |
The survey was conducted by the site Good e-Reader among participants whom Good e-Reader estimated buy between 50 and 100 books a year. Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2014-02-01 00:00:00 UTC ]
More news stories like this |