Condé Nast is throwing down the gauntlet to cable TV and "dated DIY and renovation formats" of its popular programs, the company said ahead of an event celebrating the launch of Home/Made, its new network of home-focused content pulled from across many of its brands and targeting millennial homeowners. Tennis star Maria Sharapova joined several of the company's most influency editors for an upfronts-style series of talks positioning the new launch for advertisers, held high up on the 64th floor of One World Trade Center Tuesday morning. Jeff Barish, Condé Nast's chief industry officer—home, kicked off the program by highlighting the disconnect between linear cable networks like HGTV and the DIY Network, whose average viewer is in his or her 50's, and millennials, who represented the largest cohort of homebuyers in 2019 (37 percent, according to research from the National Association of Realtors). Many of the biggest names in TV—Giada De Laurentiis, the "Property Brothers," late night talk show hosts—Barish said, don't have the same inroads with younger viewers as the influencers to whom Condé's brands have unique access, such as Bon Appétit food editor-turned-streaming star Claire Saffitz, or the interview subjects featured in Vogue's "73 Questions," videos, which regularly generate millions of views on YouTube. "They are aware of Giada," Barish said, "but they fangirl over Claire." On a panel hosted by Nora Taylor, editor of Architectural Digest's millennial-focused... Continue reading at 'Folio Magazine'
[ Folio Magazine | 2020-02-25 20:12:46 UTC ]
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Magazine publisher Condé Nast is launching a fashion and design college in central London next year, offering foundation and masters programmes named after its magazine brands, such as Vogue and House & Garden. Continue reading at Media Week
[ Media Week | 2011-09-14 00:00:00 UTC ]
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Written By: Lisa Campbell Publication Date: Fri, 09/09/2011 - 16:39 The Big Green Bookshop is marking the scrapping of the iconic decade-long Waterstone's three for two offer by launching its own. For one day only (10th September) the London independent bookshop based in Wood Green will be... Continue reading at The Bookseller
[ The Bookseller | 2011-09-09 00:00:00 UTC ]
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With his trademark bowtie and button-down shirt, Christopher Kimball, founder of Americas Test Kitchen, doesnt look like a gambler. Yet he publishes magazines without advertising, charges for recipes while his competitors give them away, and produces dependable cookbooks for the home cook in a... Continue reading at Publishers Weekly
[ Publishers Weekly | 2011-09-09 00:00:00 UTC ]
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Half way through 2011, at least four of the major trade publishers continue to find ways to profitably publish despite the challenges posed by the digital transition and the collapse of Borders. Continue reading at Publishers Weekly
[ Publishers Weekly | 2011-09-02 00:00:00 UTC ]
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Glamour wants readers to scan the Facebook icon next to the singer Rihanna, and other icons placed throughout the issue. Continue reading at The New York Times
[ The New York Times | 2011-08-23 00:00:00 UTC ]
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Smiths News, the newspaper and magazine wholesaler, has completed the purchase of the remaining assets of Dawson Holdings, which include its ebook unit and its newspaper and magazine airline distribution business. Continue reading at Media Week
[ Media Week | 2011-08-23 00:00:00 UTC ]
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For those of you still following the saga of "CondeElevator, the anonymous Twitter account supposedly written by a Conde Nast employee: It's probably not written by Conde editor John Jannuzzi, says the Daily Beast. This update comes a day after the same publication cited "multiple sources"... Continue reading at AllThingsD
[ AllThingsD | 2011-08-13 00:00:00 UTC ]
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Written By: Lisa Campbell Publication Date: Thu, 11/08/2011 - 08:57 The Big Green Bookshop is to hold a comedy gig to raise money for the victims made homeless by the "appalling behaviour" of rioters in Tottenham last weekend. Londons Wood Green where the bookshop is based was also hit by... Continue reading at The Bookseller
[ The Bookseller | 2011-08-10 00:00:00 UTC ]
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In my biography of Rupert Murdoch, I referred to News Corporation as Mafia-like, provoking the annoyance of my publishers libel lawyers. I explained to them that I did not mean to suggest this was an organized crime family, but instead was using mafia as a metaphor to imply that News Corp.... Continue reading at AdWeek
[ AdWeek | 2011-08-08 00:00:00 UTC ]
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Written By: Graeme Neill Publication Date: Fri, 05/08/2011 - 11:07 HarperCollins has bought the life story of Thelma Madine, the dressmaker from the Channel 4 documentary series My Big Fat Gypsy Wedding. World rights were bought by Vicky McGeown, commissioning editor for Harper non-fiction,... Continue reading at The Bookseller
[ The Bookseller | 2011-08-05 00:00:00 UTC ]
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In an early teaser video for AOLs new digital magazine, the project's lead director puckishly called it the app for when you crap. But make no doubt about it, AOL's iPad app Editions which launches this week, wants to be your personalized, daily reader for the bathroom, bedroom, and anywhere... Continue reading at AdWeek
[ AdWeek | 2011-08-02 00:00:00 UTC ]
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Written By: Bookseller Staff Publication Date: Wed, 13/07/2011 - 07:44 Templar Publishing has bought world English language rights to a "gritty yet glamorous tale of murder, romance and rock n roll". Helen Boyle, commissioning fiction editor, bought the rights to Drummer Girl by Bridget... Continue reading at The Bookseller
[ The Bookseller | 2011-07-13 00:00:00 UTC ]
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Sometimes keeping up with the Internet can seem like an endless assignment. The tweets and Facebook posts scroll infinitely, the email piles up, and news sites and blogs publish around the clock. That's why Summify seems so different. Continue reading at AllThingsD
[ AllThingsD | 2011-07-08 00:00:00 UTC ]
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After the latest controversy broke in a string of revelations concerning phone hacking conducted by editorial staff, British newspaper News of the World is folding. News Internationals chairman deputy COO of News Corp. James Murdoch says that Sunday will be the last edition of the newspaper. Continue reading at Folio Magazine
[ Folio Magazine | 2011-07-07 00:00:00 UTC ]
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Written By: Lisa Campbell Publication Date: Mon, 04/07/2011 - 08:31 University lecturers posting course notes online are "harming" academic booksellers, and the posts can also deter students from reading around the subject, the chairman of the Booksellers Association's Academic, Professional... Continue reading at The Bookseller
[ The Bookseller | 2011-07-04 00:00:00 UTC ]
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Flipboard, the social magazine iPad app, has incorporated content from another social network, LinkedIn -- adding the professional network's industry news to previous integrations with Twitter, Facebook, Instagram and Flickr. A new version of Flipboard to be released this morning also includes... Continue reading at AllThingsD
[ AllThingsD | 2011-06-30 00:00:00 UTC ]
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In October of this year, youll be able to grab a butterbeer, pull up a chair, and log on to Pottermore, the new virtual world for all things Harry Potter. It isnt clear just yet what the sites primary function will be, but early reports say Pottermore will be home to the first-ever Harry... Continue reading at AdWeek
[ AdWeek | 2011-06-24 00:00:00 UTC ]
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Richard Gingras, the chief executive of Salon Media Group, said on Wednesday he is leaving the online publisher to become global head of news products for Google Inc. Continue reading at AllThingsD
[ AllThingsD | 2011-06-23 00:00:00 UTC ]
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CondeNet UK, the digital business of magazine publisher Condé Nast UK, edged closer to profitability in 2010, reducing its losses to £180,528, according to its latest financial results. Continue reading at Media Week
[ Media Week | 2011-06-14 00:00:00 UTC ]
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Written By: Lisa Campbell Publication Date: Tue, 07/06/2011 - 09:49 Dawson Books has been bought by the parent company of book wholesaler Bertrams for £20m. Smiths News plc, which owns Bertrams, announced today (7th June) that the wholesaler and Dawson Books would be "fully integrated"... Continue reading at The Bookseller
[ The Bookseller | 2011-06-07 00:00:00 UTC ]
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