Columbus Dispatch Captures Audience Information, Ad Revenue

The Holy Grail in the publishing world is to harness our ability to maintain a direct relationship with our customers when using various third-party data providers and applications.   Publishers such as us – The Columbus Dispatch & ... Continue reading at 'Editor & Publisher'

[ Editor & Publisher | 2015-04-07 00:00:00 UTC ]

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Bolinda scoops Mennuti comedy about publishing world

Bolinda has scooped a “laugh out loud” romantic comedy by debut author Aly Mennuti, featuring a literary agent based partly on the author's own, Simon Trewin. Continue reading at The Bookseller

[ The Bookseller | 2020-08-25 02:20:12 UTC ]
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My Novel’s Heroine is Doing Better in the Publishing World Than I Did

When I started writing my current novel, Paris Never Leaves You, I had no idea the protagonist, a young widow struggling to survive in Occupied Paris, would end up working in a New York publishing house. I knew she would get to America, but I assumed she would enter the fashion or beauty... Continue reading at Literrary Hub

[ Literrary Hub | 2020-07-31 08:48:22 UTC ]
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Why Marketers and Publishers Struggle With Messaging

There have never been so many extremely personal ways to communicate with your user base. Social media, email, push notifications—we’ve never had more options, and the ability to personalize based on medium and preferences.  But it’s hard to manage all these messaging platforms and then... Continue reading at Folio Magazine

[ Folio Magazine | 2020-07-15 16:27:23 UTC ]
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Successfully Navigating a Publishing World Consumed by COVID-19

Today’s publishers are working to survive in a new reality where media consumption is up, but revenues are down. Let’s examine three ways publishers can thrive — not just survive — and prepare for success in the next normal. Continue reading at Publishing Executive

[ Publishing Executive | 2020-06-30 20:16:23 UTC ]
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B2B Publishers Call to End Data Misuse in Online Ad Auctions

A group of B2B publishers and ad tech firms are banding together to curtail the harvesting of publisher-specific data from online ad auctions by third-parties, a practice they argue is an unauthorized breach which places their relationships with their audiences at risk. Referred to as data... Continue reading at Folio Magazine

[ Folio Magazine | 2020-06-17 21:29:40 UTC ]
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Publishers want more black authors. Why have they silenced us for so long? | Candice Carty-Williams

As Black Lives Matter protests take place across the world, the publishing world is rushing to support those ‘ignored by the mainstream’. Who is the mainstream, then?The publishing industry is stilted and archaic. I worked in it for seven years, and left due to reasons I can’t legally talk... Continue reading at The Guardian

[ The Guardian | 2020-06-11 09:44:22 UTC ]
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In Mexico, One Bookstore per 120,000 Inhabitants, by Elena Poniatowska

Cultural Cross Sections Elena Poniatowska In this column that originally appeared in La Jornada, Elena Poniatowska considers the role of editors and talks with Diego Rabasa, founder of publisher Sexto Piso. Already precarious, the pandemic lockdown has... Continue reading at World Literature Today

[ World Literature Today | 2020-06-03 21:05:48 UTC ]
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In Mexico, One Bookstore per 120,000 Inhabitants, by Elena Poniatowska

Pandemic Dispatches Elena Poniatowska In this column that originally appeared in La Jornada, Elena Poniatowska considers the role of editors and talks with Diego Rabasa, founder of publisher Sexto Piso. Already precarious, the pandemic lockdown has made... Continue reading at World Literature Today

[ World Literature Today | 2020-06-03 21:05:48 UTC ]
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How The Publishing World Is Staying Afloat During The Pandemic

Quarantine may be a golden opportunity to finally read "War and Peace" — but it's not an easy time for the book industry. Continue reading at HuffPost

[ HuffPost | 2020-05-21 09:45:35 UTC ]
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The Digital Transformation in Publishing Has Left Plenty of Space for Print

Every industry is experiencing a digital transformation. For some, the pandemic has accelerated this transformation. Others, like retail, travel and QSR, are trying to quickly adapt to the new criteria of our on-demand world. Consumers are permanently changing their online consumption habits,... Continue reading at Folio Magazine

[ Folio Magazine | 2020-05-07 14:20:39 UTC ]
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Watch: Condé Nast's Pam Drucker Mann on the state of media in the pandemic

In this live episode of Ad Age Remotely, Condé Nast's chief revenue officer discusses how the publishing giant is navigating managing costs and ad revenue.  Continue reading at Advertising Age

[ Advertising Age | 2020-04-30 14:45:12 UTC ]
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Watch live at 10 a.m. EDT: Condé Nast's Pam Drucker Mann on the state of media in the pandemic

In this live episode of Ad Age Remotely, Condé Nast's chief revenue officer discusses how the publishing giant is navigating managing costs and ad revenue.  Continue reading at Advertising Age

[ Advertising Age | 2020-04-30 12:45:12 UTC ]
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Watch live Thursday at 10 a.m. EDT: Condé Nast's Pam Drucker Mann on the state of media in the pandemic

In this live episode of Ad Age Remotely, Condé Nast's chief revenue officer discusses how the publishing giant is navigating managing costs and ad revenue.  Continue reading at Advertising Age

[ Advertising Age | 2020-04-29 22:14:12 UTC ]
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We Owe More to Our Young Writers: On the Relevance of the Workshop

In post 11/8 America, the citizenry became more aware, more active, more willing to submit themselves to self-examination. Yet while the world of journals both print (Freeman’s), and online (Guernica, Lit Hub, Electric Literature), have increased their commitment to the exploration of... Continue reading at Literrary Hub

[ Literrary Hub | 2020-04-16 08:49:50 UTC ]
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How Content Consumption & Creation Is Changing (and How to Keep Up)

From Gutenberg’s printing press to Google’s AMP format, the publishing world has gone from zero to one million miles per hour, with revolutionary changes to the way we produce, distribute, and consume content. Here is a breakdown of some of the key changes in digital publishing, plus tips for... Continue reading at Publishing Executive

[ Publishing Executive | 2020-03-05 15:43:14 UTC ]
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The publishing industry is probably even less diverse than you thought.

Children’s book publisher Lee & Low Books, a minority-owned company that focuses on multicultural literature, recently released the results of a survey geared towards finding out one thing: What do the numbers say about the widely perceived lack of diversity in the publishing world? The... Continue reading at Literrary Hub

[ Literrary Hub | 2020-01-29 21:40:46 UTC ]
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PRH's Dohle Touts Acquisitions, Worldwide Growth in Annual Letter

Penguin Random House CEO Markus Dohle’s annual letter to company employees emphasized the acquisitions the publisher has made across the publishing world this year. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-12-12 05:00:00 UTC ]
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How does the Nobel Prize affect book sales? (And what if there’s controversy?)

In the publishing world, it seems like winning the Nobel Prize just isn’t what it used to be. A Deutsche Welle interview with Lucien Leitess, director of the Swiss publishing house Unionsverlag, explored the business of predicting a Nobel laureate’s commercial success. The controversy... Continue reading at Literrary Hub

[ Literrary Hub | 2019-12-11 19:54:24 UTC ]
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Digital Publishers Need a Revenue Revolution

Digital publishers today face an unprecedented challenge. While U.S. digital advertising revenue is forecast to generate more than $116 billion by 2021, publishers aren’t seeing their fair share of that revenue. Ad revenue is being cannibalized by everything from ad blockers to walled gardens... Continue reading at Publishing Executive

[ Publishing Executive | 2019-12-09 13:30:26 UTC ]
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