Welcome to Ad Age’s Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. If you're reading this online or in a forwarded email, here's the link to sign up for our Wake-Up Call newsletters. 'Party in the U.S.A. ' Good morning! Remember last week when we reported that brands were delaying their Super Bowl announcements for after the week of Joe Biden’s inauguration? Well, here they come. On Monday, Michelob Ultra premiered its Super Bowl spot featuring top athletes like Serena Williams and Anthony Davis, Chipotle released its first Super Bowl ad and Huggies announced it will become the first diaper brand to run a Super Bowl ad. TikTok is also getting in on the Super Bowl this year in its own virtual way. As competitor Triller gets ready to make its Super Bowl ad debut, TikTok is teaming up with the National Football League for a virtual tailgate party starring Miley Cryus, who has 8.5 million followers on the platform. “The NFL TikTok Tailgate will feature special guests from the NFL, TikTok creators, surprise musical performances, game day cooking segments, and much more,” Ad Age’s Garett Sloane quotes TikTok’s announcement.Budweiser, on the other hand, will skip the Super Bowl for the first time in 37 years, instead using the ad spend to support the Ad Council’s coronavirus vaccine education campaign. Ad Age’s E.J. Schultz writes that Budweiser has an ad out promoting the move, narrated by Rashida Jones, and showing healthcare workers... Continue reading at 'Advertising Age'
[ Advertising Age | 2021-01-26 11:00:00 UTC ]
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#harry potter
The Lit Hub Author Questionnaire is a monthly interview featuring seven questions for five authors with new books. This month we talk to: * Noé Álvarez (Accordion Eulogies: A Memoir of Music, Migration, and Mexico) Anna Dorn (Perfume & Pain) Abby Geni (The Body Farm) Aimee Nezhukumatathil... Continue reading at Literrary Hub
[ Literrary Hub | 2024-05-14 08:56:57 UTC ]
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When is a book not a book? When it is performed by a starry cast of hundreds. Except it has always been more complicated than thatNews this week of a 17% hike in the UK’s audiobook sales might seem like a niche business story, but it raises an existential question. What exactly is an audiobook... Continue reading at The Guardian
[ The Guardian | 2024-05-10 17:25:03 UTC ]
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Mayor Eric Adams’ administration is mounting a push for state lawmakers to pass a set of bills loosening some of the rules that govern the city’s notoriously slow capital process, which city leaders say would allow major projects to get done more quickly and cheaply.The city needs permission... Continue reading at Crains New York
[ Crains New York | 2024-05-09 10:03:04 UTC ]
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Mary Beth Thomas, the v-p and director of independent retail sales at HarperCollins, has left the company, PW can confirm. In addition, HarperCollins is offering a voluntary buyout program for salespeople, according to a person familiar with the matter. Continue reading at Publishers Weekly
[ Publishers Weekly | 2024-05-03 04:00:00 UTC ]
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Digital media company Conde Nast unveiled a slate of new video programming at its NewFront presentation at Highline Stages in New York this morning, emphasizing its expanded efforts in the world of sports, news and live events. The company, which houses more than a dozen... Continue reading at AdWeek
[ AdWeek | 2024-04-30 18:00:00 UTC ]
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When the graphic novel remake of Ann M. Martin's book Claudia and the Bad Joke was the best-selling kids book in Canada earlier this month, it was time for bookworms to feel their hearts flutter with nostalgia. The original, part of the wildly popular The Baby-Sitters Club series, was published... Continue reading at CBC
[ CBC | 2024-04-26 08:00:00 UTC ]
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In 'Attack from Within,' Barbara McQuade explores disinformation and the need to report, and defend, the truth. Her publisher, Seven Stories, is taking note—even as fact-checking remains scarce in book publishing. Continue reading at Publishers Weekly
[ Publishers Weekly | 2024-04-26 04:00:00 UTC ]
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In the event of a lawsuit, the U.S. government would likely argue national security issues. Legislation forcing TikTok’s parent company to sell the video-sharing platform or face a ban in the U.S. received President Joe Biden’s official signoff Wednesday. But the newly minted law could be in... Continue reading at Fast Company
[ Fast Company | 2024-04-25 14:12:32 UTC ]
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How teens learn about navigating the online world varies, but a pair of digital media literacy programs aim to get more Canadian students scrutinizing their social feeds. Continue reading at CBC
[ CBC | 2024-04-15 08:00:00 UTC ]
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The owner and operator of Tattered Cover bookstores, has filed a motion with the U.S. Bankruptcy Court to reschedule a hearing on its reorganization plan in order to allow the owners to entertain and review offers to purchase the business. Continue reading at Publishers Weekly
[ Publishers Weekly | 2024-04-01 04:00:00 UTC ]
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Welcome to Day One of the London Book Fair. If you need to choose which of the more than 150 panels and discussions offered by this year's Seminar Program you'll be checking out today, look no further. Continue reading at Publishers Weekly
[ Publishers Weekly | 2024-03-11 04:00:00 UTC ]
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BookLife talks with Renee Harleston, founder of Writing Diversely, about the value of sensitivity readers Continue reading at Publishers Weekly
[ Publishers Weekly | 2024-03-08 05:00:00 UTC ]
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Over 500 members of the KidLit community—including Sabaa Tahir, Angie Thomas, and Jason Reynolds—have signed an open letter to the Society of Children’s Book Writers and Illustrators, calling for the organization to break its silence on the ongoing genocide in Gaza, which has so far claimed the... Continue reading at Literrary Hub
[ Literrary Hub | 2024-03-04 19:00:45 UTC ]
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Some Wyze camera owners have reported that they were suddenly given access to cameras that weren't theirs and even got notifications for events inside other people's homes. Wyze cofounder David Crosby has confirmed the issue to The Verge, telling the publications that "some users were able to... Continue reading at Engadget
[ Engadget | 2024-02-17 14:00:59 UTC ]
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At the ABA Community Forum, held at Winter Institute 2024 in Cincinnati on February 14, a developing coalition of booksellers spoke on behalf of Palestinians under fire in Gaza and advocated for diversity, equity, and inclusion. Continue reading at Publishers Weekly
[ Publishers Weekly | 2024-02-15 05:00:00 UTC ]
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Histories of reluctant mayors, edgy newspapers, and scandalous divorces, plus a book of moving conversations with New Yorkers speaking near-dead languages, remind us of the sheer breadth of stories available in the Five Boroughs. Continue reading at Publishers Weekly
[ Publishers Weekly | 2024-02-15 05:00:00 UTC ]
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There has never been a commercial for cannabis during a Super Bowl telecast, and this year on CBS and TelevisaUnivision is no different. But in the San Francisco 49ers home market, Hearst Media has broken ground by running a cannabis advocacy ad in its Sunday Super Bowl... Continue reading at AdWeek
[ AdWeek | 2024-02-12 01:06:09 UTC ]
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By Dr Oliver Tearle (Loughborough University) ‘My Dream of Flying to Wake Island’ is a 1974 short story by the British writer J. G. Ballard (1930-2009). Ballard’s unique contribution to literature was to take the trappings of science fiction – space travel, new technologies, and the rest of it –... Continue reading at Interesting Literature
[ Interesting Literature | 2024-02-09 15:00:22 UTC ]
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A February 7 group reading at City Lights Books amplified the voice of Gazan poet Mosab Abu Toha and benefited the Middle East Children's Alliance. Continue reading at Publishers Weekly
[ Publishers Weekly | 2024-02-08 05:00:00 UTC ]
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Lucy Sante recounts the trials and joys of her gender transition in the memoir “I Heard Her Call My Name.” Continue reading at The New York Times
[ The New York Times | 2024-02-03 10:14:55 UTC ]
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