Christmas markets

Benedicte Page looks ahead optimistically to the book market's performance in the forthcoming Christmas period.   Continue reading at 'The Bookseller'

[ The Bookseller | 2018-10-29 00:00:00 UTC ]
News tagged with: #benedicte page #book market

Other Publishing stories related to: 'Christmas markets'


Book Publishing Market Overview: Myanmar’s Challenges and Potential

In a land of nearly 2,000 small book publishers, Myanmar's post-junta industry is strengthening its ties to ASEAN and serving a youthful demographic. The post Book Publishing Market Overview: Myanmar’s Challenges and Potential appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-12-12 00:00:00 UTC ]
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Haig's next festive book called Father Christmas and Me

Canongate has revealed the title for Matt Haig and Chris Mould's third children's Christmas book: Father Christmas and Me. Continue reading at The Bookseller

[ The Bookseller | 2016-12-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #christmas book #father christmas


The Washington Post Is Marketing Itself to Brands as a Testing Ground for Video Ads

One year ago, the Washington Post decided it was done working with third-party ad-tech partners and instead started building its own slick tools and ad formats to tackle industry problems like speed, fraud and viewability. So, it started an internal group called Research, Experimentation and... Continue reading at AdWeek

[ AdWeek | 2016-12-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #morgan stanley #larger reach


Digital Single Market may have 'disastrous' cultural consequences

The "cultural consequences of the Digital Single Market in Europe would be disastrous", according to Chris Auty [pictured], head of the producing department of the National Film & Television School. Continue reading at The Bookseller

[ The Bookseller | 2016-12-07 00:00:00 UTC ]
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What marketers can learn from Facebook Live’s top brand videos

Brands had barely adjusted to the idea that they increasingly need to be publishers in this day and age. Now they're being expected to become broadcasters on platforms like Facebook Live, too. Live video is demanding and requires meticulous preparation and the ability to adapt if things go wrong... Continue reading at Digiday

[ Digiday | 2016-12-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #facebook live #live video


Beano tops annual market despite huge Pokémon boost

The Beano Annual 2017 (D C Thomson) is on track to be the biggest selling children’s annual this Christmas, with sales of 13,401 units (£52,549 in value terms) to date, according to Nielsen BookScan. Continue reading at The Bookseller

[ The Bookseller | 2016-12-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #nielsen bookscan


Audio market has not reached 'full potential'

Book industry players need to work closer together to ensure the audiobook market reaches its full potential, Laurence Howell, senior director at Audible UK, told the FutureBook Conference today. Continue reading at The Bookseller

[ The Bookseller | 2016-12-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #audio market #full potential #senior director #audible uk


How Instagram recruits college football teams to market Stories

Instagram has recruited seven colleges to use Instagram Stories as part of a new initiative to show the behind-the-scenes atmosphere on game days through the rest of the college football season. For the program, Instagram is also providing training and insights on Instagram Stories. The approach... Continue reading at Digiday

[ Digiday | 2016-11-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #instagram stories #media companies #year -- #stark difference


S&S Children's Hires Jason Wells, Expands Publicity and Marketing

Simon & Schuster Children's Publishing Division has named Jason Wells to the newly created role of v-p of marketing and publicity, effective December 7, the first in a number of planned hires. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-11-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ss children #publishing division


Catching Their Ad Tech in Bed With Fake News, Marketers Ask Fraud Fighters for Help

Ad buyers are joining the fight against the "fake news" that many people blame for misinforming voters during the presidential campaign.Although the focus intially fell on Facebook and Google, where made-up headlines became easy to find, pressure has also come to bear on lesser-known companies... Continue reading at Advertising Age

[ Advertising Age | 2016-11-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #presidential campaign #programmatic advertising #false stories #fake traffic


Little Toller Books opens gallery for Christmas

Independent Dorset-based publisher Little Toller Books is to open a gallery showcasing the work of its collaborators. Continue reading at The Bookseller

[ The Bookseller | 2016-11-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #toller books


Phoenix digital marketing firm lays off 100 as it discontinues direct sales

Phoenix-based digital marketing firm G/O Digital has laid off less than 100 employees today as it discontinued its direct sales business unit. G/O Digital CEO Tim Fagan said his company, which used to be part of Gannett Publishing Services and now is part of McLean, Virginia-based Tegna Inc.,... Continue reading at Silicon Valley Business Journal

[ Silicon Valley Business Journal | 2016-11-18 00:00:00 UTC ]
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Amazon launches writing competition to reinvent Twas Night Before Christmas

Amazon is launching a nationwide writing competition in search of a modern day version of popular poem "Twas Night Before Christmas".  Continue reading at The Bookseller

[ The Bookseller | 2016-11-16 00:00:00 UTC ]
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Walker to publish Sainsbury’s Christmas ad tie-in

Walker Books is publishing a Christmas title based on this year’s festive advert from Sainsbury’s. Continue reading at The Bookseller

[ The Bookseller | 2016-11-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #walker books


Nosy Crow publishes Buster's Christmas with John Lewis

Nosy Crow has created a children’s picture book based on this year's John Lewis Christmas advert to be published today (10th November) to coincide with the release of the retailer’s advert. Continue reading at The Bookseller

[ The Bookseller | 2016-11-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #john lewis #nosy crow


PWC Sees Stable Future for German Book Market

In its annual review of Germany’s entertainment media sector, PriceWaterhouseCooper predicts stable revenue from the German book market through 2020. The post PWC Sees Stable Future for German Book Market appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-11-10 00:00:00 UTC ]
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Email Marketing Continues to Confound Publishers

[Sponsored] An exclusive survey conducted by Folio: and WhatCounts reveals a lack of consensus on the all-important marketing channel. The post Email Marketing Continues to Confound Publishers appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2016-11-08 00:00:00 UTC ]
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Ladybird Book of Boxing Day coming for Christmas

Penguin Random House is to release the 20th title in the Ladybird Books for Grown Ups series: The Ladybird Book of Boxing Day. Continue reading at The Bookseller

[ The Bookseller | 2016-11-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ladybird book #ladybird books #boxing day


Penguin Random House Rules the Children's Book Market

The publisher has a 20-point lead in market share over its closest competitor, HarperCollins. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-11-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book market #market share #closest competitor


Barbour launches Snowman Christmas campaign with Penguin

Clothing brand Barbour is basing its Christmas campaign on Raymond Briggs’ The Snowman and The Snowdog, in a collaboration with Penguin Ventures. Continue reading at The Bookseller

[ The Bookseller | 2016-11-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #penguin ventures #christmas campaign #raymond briggs