Local-news publishers are able to reach people cheaper and more easily on the Web than they can through legacy media. But few have nailed the revenue side of the equation, which has been harder to crack. North Carolina’s Charlotte Agenda is trying to solve that problem by eschewing low-CPM display ads in favor of brand-building sponsorships from local and regional advertisers. The site plans to limit its offer to 16 advertisers next year with deals lasting a minimum of six months. The post Charlotte Agenda’s local news formula: fewer advertisers, deeper partnerships appeared first on Digiday. Continue reading at 'Digiday'
[ Digiday | 2015-09-02 00:00:00 UTC ]
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Trying to stick it to Google is an understandable impulse, a resentment fed by the company's monolithic influence over the web. But all the Google News shutdown in Spain really shows is how powerless traditional publishers really are. The post The Google News Shutdown in Spain Is An Empty... Continue reading at Wired
[ Wired | 2014-12-17 00:00:00 UTC ]
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Bleak results for Rupert Murdoch’s British newspapers and book publisher Rupert Murdoch’s British newspaper and publishing division suffered an operating loss of £3.5m in the year up to June 2014 compared to a £51m profit the year before.The loss by News Corp UK & Ireland, which owns the... Continue reading at The Guardian
[ The Guardian | 2014-12-17 00:00:00 UTC ]
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Trying to stick it to Google is an understandable impulse, a resentment fed by the company's monolithic influence over the web. But all the Google News shutdown in Spain really shows is how powerless traditional publishers really are. The post Spain’s Google News Shutdown Is a Silly Victory for... Continue reading at Wired
[ Wired | 2014-12-17 00:00:00 UTC ]
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Google removed its news aggregation service from Spain a few days ago, but the Spanish Newspaper Publishers’ Association (AEDE) is already asking the government to bring it back. AEDE claims the removal of Google News will be bad business for the publishing industry overall and will have more of... Continue reading at Betanews
[ Betanews | 2014-12-16 00:00:00 UTC ]
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Google News will withdraw from Spain, after the government passed a law to charge aggregators for linking to news publishers. A tech lawyer answers the big questions Continue reading... Continue reading at The Guardian
[ The Guardian | 2014-12-12 00:00:00 UTC ]
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Robert Thomson, CEO of HarperCollins parent company News Corp, told analysts News could make another purchase in the book industry following its purchase of Harlequin. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-12-10 00:00:00 UTC ]
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Audio line debut for IVP; 2015 Grawemeyer winner announced; Target Holiday Book Club features Nelson book; Baker titles selected as best church resources; Puritan/Reformed publisher releases new Bible, books. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-12-10 00:00:00 UTC ]
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In S&S reorg, Perl rises and Hirschhorn leaves and more in this week's publishing news briefs. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-12-05 00:00:00 UTC ]
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HC to provide books for JetBlue’s Content Hub and more in this week's publishing news briefs. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-11-28 00:00:00 UTC ]
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The Chinese government official behind the Shanghai Children’s Book Fair (CCBF) has said he is committed to co-operating with the team behind the London Book Fair (LBF), with further events in China under consideration. Kan Ning Hui, whose official title is deputy director of the Shanghai Press... Continue reading at The Bookseller
[ The Bookseller | 2014-11-27 00:00:00 UTC ]
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Amazon has trebled its number of collection points for customers via a partnership with Royal Mail. The e-commerce giant revealed the link-up today ( 25th November), which has added an extra 10,500 collection points in post offices to its PickUp Location Programme in the UK, bringing its total... Continue reading at The Bookseller
[ The Bookseller | 2014-11-25 00:00:00 UTC ]
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Our fragmented attention spans are so fickle that if something doesn't grab us in the first few seconds, we're likely to turn away. Research by Web performance monitoring company Catchpoint Systems suggests that news sites may be in trouble because publishers are putting too many assets on... Continue reading at AdWeek
[ AdWeek | 2014-11-24 00:00:00 UTC ]
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Hachette agrees to buy Black Dog & Leventhal and more in this week's publishing news briefs. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-11-21 00:00:00 UTC ]
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Website speculates on changes at Rupert Murdoch’s publishing company Continue reading... Continue reading at The Guardian
[ The Guardian | 2014-11-21 00:00:00 UTC ]
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Barbie really wants to program a computer, but she can't do it without the help of her two male friends. That's the story that has set off a social media firestorm Wednesday after Random House published a book about the Mattel doll called "Barbie: I Can Be a Computer Engineer." Women are... Continue reading at Silicon Valley Business Journal
[ Silicon Valley Business Journal | 2014-11-20 00:00:00 UTC ]
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Premium programmatic is a hot concept, and it's catching on. The ad industry's top brands are embracing more automation for digital campaigns—Cadillac, Tory Burch, CBS—and publishers are too. Instead of open exchanges where low-quality advertisers compete for low-quality Web inventory, a more... Continue reading at AdWeek
[ AdWeek | 2014-11-20 00:00:00 UTC ]
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Regional newspaper publishers pool ad space to compete with tech companies such as Facebook, Microsoft and Google Continue reading... Continue reading at The Guardian
[ The Guardian | 2014-11-19 00:00:00 UTC ]
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HBG sales fell 18% in third quarter and more in this week's publishing news briefs. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-11-14 00:00:00 UTC ]
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Nominations for small publishers awards are closing; more awards and honors; new app brings the liturgy to Catholics on their phones; 100,000 have joined Max Lucado's Prayer Challenge. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-11-12 00:00:00 UTC ]
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At some point, we've all said no to an offer of help before realizing that some help would actually be rather useful. It's a situation that German news publisher Axel Springer has found itself in after spending months lobbying Google to stop indexing... Continue reading at Engadget
[ Engadget | 2014-11-07 00:00:00 UTC ]
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