All the News That’s Fit to Like

When Facebook entered the news business in 2006, it set out to cover its own users. Facebook had launched as a static collection of profiles, but now, every time a user uploaded a new photo or changed her favorite quote, the development surfaced in a rolling stream of updates that Facebook called the “News Feed.” Every status update was a “news story”; the algorithm that chose which stories to boost was called “the publisher.” The publisher, Facebook told its users at the time, was interested in stories like “Mark adds Britney Spears to his Favorites” and “your crush is single again.” As David Kirkpatrick reported in his 2010 book The Facebook Effect, Mark Zuckerberg articulated the News Feed’s guiding principle to staff like so: “A squirrel dying in front of your house may be more relevant to your interests right now than people dying in Africa.” The New York Times would cover the African conflict. The News Feed would show you the squirrel. Continue reading at 'Slate'

[ Slate | 2015-05-11 00:00:00 UTC ]

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All the News That’s Fit to Like

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