Google’s buy button and other mobile tech can allow advertisers to leave behind the “spray and pray” approach of days gone byLike many children of the 1970s, I spent many hours immersed in the futuristic visions of the comic book 2000AD, whose Judge Dredd stories were compellingly dystopian. One memorable storyline involved two lovers courting, blissfully alone, by the light of a full moon. A young man kneels down to pop the question of questions. All of a sudden the perfection of their romantic interlude is shattered, as blaring adverts are projected on to the surface of the moon itself. In the fictional future of 2000AD, mega-city populations were tormented by inescapable advertising.Fast-forward to 2015, when formerly outlandish predictions from comic books are furiously filling the news feeds on our pocket supercomputers. In a few months from now, a Japanese soft drink manufacturer is scheduled to place the first advert on the moon. Advertising is indeed ubiquitous, colonising social media channels such as Facebook, Twitter and most recently Instagram. Paying to avoid advertising is sometimes an option, but in many situations it’s simply unavoidable. But how are marketing and technology companies ensuring we don’t experience some sort of dystopian advertising burnout? Related: Mobile UX: the invisible link to the digital world Continue reading... Continue reading at 'The Guardian'
[ The Guardian | 2015-06-10 00:00:00 UTC ]
Facebook's ongoing battle against fake news continues, and the social network has a new weapon in its arsenal. To cut down on the amount of spam and fake news appearing in News Feeds, users who post a lot each day will have their visibility reduced. The thinking behind this is that there are... Continue reading at Betanews
[ Betanews | 2017-07-01 00:00:00 UTC ]
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Could comic books be the way future Kiwi teens learn about their country's past? Continue reading at Stuff
[ Stuff | 2017-06-20 00:00:00 UTC ]
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If waterproof is high on your checklist of e-reader must-haves, we recommend that most people consider the Kobo Aura H20. It’s a capable ebook reader designed to stand up to the occasional poolside splash or even an extended soak in a hot tub. For anyone already invested in Amazon’s extensive... Continue reading at PC World
[ PC World | 2017-05-03 00:00:00 UTC ]
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Women are fighting back against sexism in an industry steeped in a history of hyper-sexualised female characters. Continue reading at BBC News
[ BBC News | 2017-02-16 00:00:00 UTC ]
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You may have felt immersed in a comic book before, but never quite so literally as this. Madefire has released a free Gear VR preview app that lets you read its Motion Books in virtual reality. As you might guess, it's all about depth. Pages now fill... Continue reading at Engadget
[ Engadget | 2016-10-12 00:00:00 UTC ]
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Food-themed social videos have been all the rage, but everything has a saturation point. So publishers including BuzzFeed, Thrillist Media Group and NowThis are glomming on to booze-related content. Seems cocktail stirring, like the hands-in-bowls genre, is well suited to the 30-second,... Continue reading at Digiday
[ Digiday | 2016-07-08 00:00:00 UTC ]
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At Gawker Media, co-founder Nick Denton has made commenting a particular obsession, even building an in-house online commenting system, Kinja. The quality of that discussion doesn’t always carry over to Facebook, though. So Gawker built a tool to pull in comment threads to run at the end of its... Continue reading at Digiday
[ Digiday | 2016-07-01 00:00:00 UTC ]
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Even as Facebook plans on de-emphasizing publisher-posted content in users' news feeds in favor of posts from friends and family, video seems to be on the way up. According to data compiled by SocialFlow, a social analytics company used by many major publishers, video content posted by... Continue reading at AdWeek
[ AdWeek | 2016-06-30 00:00:00 UTC ]
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Facebook is to give posts by users' friends and family greater prominence - a move that may challenge professional publishers. Continue reading at BBC World
[ BBC World | 2016-06-30 00:00:00 UTC ]
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The Los Angeles Convention Center has booked 30 major conventions for 2016, a 30% increase over last year and a new record for big multi-day gatherings at the city facility. The conventions this year include a celebration of comic books and movies, a gathering of experts on allergies and a... Continue reading at Los Angeles Times
[ Los Angeles Times | 2016-04-19 00:00:00 UTC ]
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Some social-centric publishers saw double-digit drops in their Facebook referral traffic last month, with some suspecting that this is the flip side of Facebook's pushing Instant Articles (and video) into people’s news feeds. Those initiatives are designed to keep people in Facebook's app, but... Continue reading at Digiday
[ Digiday | 2016-04-08 00:00:00 UTC ]
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While comic books based on video games are easy to find, comics about gaming are few and far between. Here are 10 great examples of comic books about gaming. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-03-22 00:00:00 UTC ]
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The Return of the Black Panther Ta-Nehisi Coates, The Atlantic Ta-Nehisi Coates is one of the most important voices of our time, and he went to work on a new Black Panther series of comic books for Marvel. Coates previews the first issue in the se... Continue reading at Engadget
[ Engadget | 2016-03-12 00:00:00 UTC ]
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Many "Walking Dead" fans have been moping about over the past few weeks due to an unexpected and violent character death. Now the recent casting news of actor Jeffrey Dean Morgan has readers of the comic books in a tizzy. Hero Complex can confirm that Morgan has been officially cast in the role... Continue reading at Los Angeles Times
[ Los Angeles Times | 2015-11-11 00:00:00 UTC ]
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The Avengers? The Dark Knight? Weird Science?! Picking a page-to-screen winner isn't easy. But then, neither is CGI.In Fast Company's September issue, we speak with Walking Dead creator Robert Kirkman to hear how he took America's favorite flesh-eating zombies from the pages of comic books to... Continue reading at Fast Company
[ Fast Company | 2015-08-31 00:00:00 UTC ]
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A new exhibition chronicles the iconic artist's lesser known fascination with sea and sky.Roy Lichtenstein was once derided as the "worst artist in America," but time has proven him to be synonymous with 1960s Pop Art and cemented him in the annals of art history. After all, good art typically... Continue reading at Fast Company
[ Fast Company | 2015-08-13 00:00:00 UTC ]
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The graphic novel 'The Guardian' represents a growing trend in which soft power and civil society initiatives are increasingly being leveraged to fight extremism. Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2015-07-15 00:00:00 UTC ]
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The graphic novel 'The Guardian' represents a growing trend in which soft power and civil society initiatives are increasingly being leveraged to fight extremism. Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2015-07-07 00:00:00 UTC ]
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Google’s buy button and other mobile tech can allow advertisers to leave behind the “spray and pray” approach of days gone byLike many children of the 1970s, I spent many hours immersed in the futuristic visions of the comic book 2000AD, whose Judge Dredd stories were compellingly dystopian. One... Continue reading at The Guardian
[ The Guardian | 2015-06-10 00:00:00 UTC ]
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You might find yourself browsing more than the shelves at your local store, if Facebook knows you’re there. It’s expanding a location-aware program that will let businesses pop information into the top of your news feed. Place Tips lets brick-and-mortar stores send information to people’s News... Continue reading at PC World
[ PC World | 2015-06-09 00:00:00 UTC ]
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