Google’s buy button and other mobile tech can allow advertisers to leave behind the “spray and pray” approach of days gone byLike many children of the 1970s, I spent many hours immersed in the futuristic visions of the comic book 2000AD, whose Judge Dredd stories were compellingly dystopian. One memorable storyline involved two lovers courting, blissfully alone, by the light of a full moon. A young man kneels down to pop the question of questions. All of a sudden the perfection of their romantic interlude is shattered, as blaring adverts are projected on to the surface of the moon itself. In the fictional future of 2000AD, mega-city populations were tormented by inescapable advertising.Fast-forward to 2015, when formerly outlandish predictions from comic books are furiously filling the news feeds on our pocket supercomputers. In a few months from now, a Japanese soft drink manufacturer is scheduled to place the first advert on the moon. Advertising is indeed ubiquitous, colonising social media channels such as Facebook, Twitter and most recently Instagram. Paying to avoid advertising is sometimes an option, but in many situations it’s simply unavoidable. But how are marketing and technology companies ensuring we don’t experience some sort of dystopian advertising burnout? Related: Mobile UX: the invisible link to the digital world Continue reading... Continue reading at 'The Guardian'
[ The Guardian | 2015-06-10 00:00:00 UTC ]
Comic book-inspired films such as The Avengers have increased interest in comics in general, Christchurch comics fans say. Continue reading at Stuff
[ Stuff | 2015-05-17 00:00:00 UTC ]
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Powers is the first series to come from Sony PlayStation's original programming push, a partnership with Sony Pictures Entertainment, and it's not rated "E" for everyone. With comic books as its source material, the racy superhero cop drama from crea... Continue reading at Engadget
[ Engadget | 2015-04-01 00:00:00 UTC ]
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Scribd's monthly subscription includes unlimited access to its library of audio and ebooks, and as of today, you can add comics to that list. The service announced that it added over 10,000 comic books for leisurely reading, and the more visually st... Continue reading at Engadget
[ Engadget | 2015-02-11 00:00:00 UTC ]
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With 1bn views a day, the social network says that its users are now seeing nearly four times more videos in their news feeds than a year agoYouTube may be the king of online video with more than one billion monthly viewers, but Facebook is aiming to knock Google’s service off its perch in... Continue reading at The Guardian
[ The Guardian | 2015-01-08 00:00:00 UTC ]
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I’m a nostalgic at heart. I have a hard time letting go of things. My wife would probably describe it as low-level hoarding. That may be true. Stashed throughout our apartment are an impressive array of retro sneakers, old hip-hop magazines, comic books, CDs, and stickers. It all harkens back a... Continue reading at Slate
[ Slate | 2014-12-30 00:00:00 UTC ]
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Facebook keeps coming up with ways to reduce the amount of bloat in people's news feeds. But while recent efforts have angered those putting out that bloat -- advertisers and social gaming firms -- Facebook's latest move seems intended to pre-empt any pushback.Facebook unveiled a few new tools... Continue reading at Advertising Age
[ Advertising Age | 2014-12-11 00:00:00 UTC ]
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The social network's plans to control even more of the media industry squeezed a collective gasp out of publishers. Was that a last breath?Facebook recently wrapped up a "listening tour," hoping to lure publishers across the United States to deliver their content pages and news feeds to... Continue reading at Fast Company
[ Fast Company | 2014-11-03 00:00:00 UTC ]
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When combined, maps and comic books are irresistible to fans who want to explore their favorite fictional worlds. Continue reading at Wired
[ Wired | 2014-07-14 00:00:00 UTC ]
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Facebook has helped catapult sites like BuzzFeed and Upworthy into social stardom, boosting the visibility of media content on the News Feeds of millions of users and generating a deluge of traffic. But in this rising tide, some publishers have seen ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2014-07-14 00:00:00 UTC ]
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If you use Facebook and found yourself momentarily feeling either better or worse in early 2012, an algorithm may have caused your shift in mood. And that's what has some social media users upset today. A controversial research study published by the Proceedings of the National Academy of... Continue reading at AdWeek
[ AdWeek | 2014-06-30 00:00:00 UTC ]
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A Facebook researcher apologized after conducting an experiment that temporarily influenced what almost 700,000 readers saw on their news feeds, reviving some customers' concerns about privacy issues.The number of positive and negative comments that users saw on their feeds of articles and... Continue reading at Advertising Age
[ Advertising Age | 2014-06-30 00:00:00 UTC ]
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Facebook and two outside social scientists recently published a scientific paper in which they revealed that they had manipulated users’ news feeds to tweak their emotions. Since then, there has been a growing debate over the ethics and practice of Facebook experimenting on its users, as... Continue reading at Slate
[ Slate | 2014-06-30 00:00:00 UTC ]
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Last week we dropped my two sons off at their first overnight camp. They are 9 and 11. They will spend almost a month there, and we will be here, at home, feeling weird about things. Since the only way I can communicate with them is by mail, and since one of my favorite Slate pieces this year... Continue reading at Slate
[ Slate | 2014-06-19 00:00:00 UTC ]
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Along with the growing popularity of graphic novels, there's also been a boom in books about comics. Here's a short list of new and upcoming books that should have a place on the shelf of every serious comics enthusiast. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-05-07 00:00:00 UTC ]
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Coinciding with the Angoulême International Comics Festival tomorrow, French comics guru Guy Delcourt has announced the opening of a new comic book academy in Paris. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2014-01-30 00:00:00 UTC ]
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Literature. Love. They get skewered — though generously — by Los Angeles author Mark Haskell Smith in his new novel, 'Raw: A Love Story.'It's impossible to count how many times literature has died. In the last century alone, it's been killed by radio, television, comic books, video games and,... Continue reading at Los Angeles Times
[ Los Angeles Times | 2013-12-13 00:00:00 UTC ]
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Facebook says it wants to continue sending traffic to publishers, citing how news stories perform well in the News Feed. Facebook said it would start showing more links to news stories in particular to mobile users. And it would begin resurfacing articles in News Feeds that have attracted... Continue reading at Digiday
[ Digiday | 2013-12-03 00:00:00 UTC ]
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Calling J.J. Watt a "freak" to his face is probably not a good idea, but Gatorade decided to chance it.Football and comic books go together like chocolate and, er, pumpkin bread--they're not a bad combination, but we don't see them put together very often. The on-field heroics of stars like... Continue reading at Fast Company
[ Fast Company | 2013-11-21 00:00:00 UTC ]
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Just like the Marvel movies, Agents of S.H.I.E.L.D. enjoys adding references to the more obscure details of the Marvel Universe as tiny presents for longtime readers of the comic books. And we enjoy breaking them down. Continue reading at Wired
[ Wired | 2013-10-17 00:00:00 UTC ]
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Just like the Marvel movies, Agents of S.H.I.E.L.D. enjoys adding references to the more obscure details of the Marvel Universe as tiny presents for longtime readers of the comic books. And we enjoy breaking them down. Continue reading at Wired
[ Wired | 2013-10-10 00:00:00 UTC ]
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