Miriam Robinson takes a look at Profile's campaign for Mary's Beard's Women & Power. Continue reading at 'The Bookseller'
[ The Bookseller | 2017-11-21 00:00:00 UTC ]
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A debut author has arranged a marketing and publicity campaign she estimates is worth £200,000 to support the release of her book, and which her agent said “must be unique for a first-time author”. Janet Kelly’s Dear Beneficiary, about an older woman who has a relationship with a Nigerian man... Continue reading at The Bookseller
[ The Bookseller | 2015-03-20 00:00:00 UTC ]
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New media titans have shown they can attract investors' money, raking in millions in venture capital funding, but they have not answered clearly whether they can show a profit.At South by Southwest, sales chiefs for three heavily-funded digital publishers said they can do that too, or can soon,... Continue reading at Advertising Age
[ Advertising Age | 2015-03-15 00:00:00 UTC ]
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What Super Bowl Sunday is to ESPN, today is to the tech publishing world. For today, Apple will unveil (for the second time) its Internet-enabled “smartwatch,” appropriately dubbed the Apple Watch. Which means that every tech publ ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2015-03-10 00:00:00 UTC ]
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Anne Tyler, Sarah Waters, Ali Smith, and five debut novelists including Emma Healey and Sara Taylor are on the longlist for this year's Baileys Women's Prize for Fiction. Meanwhile chair of judges Shami Chakrabarti has told The Bookseller: "Until you can honestly see that women are getting the... Continue reading at The Bookseller
[ The Bookseller | 2015-03-10 00:00:00 UTC ]
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The Guardian reviews the results of a survey that suggests “self-publishing helps women break through the book industry’s glass ceiling.” The post Traditional Publishing is for Men, Self-Publishing is for Women appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-03-10 00:00:00 UTC ]
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#traditional publishing
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What Super Bowl Sunday is to ESPN, today is to the tech publishing world. For today, Apple will unveil (for the second time) its Internet-enabled “smartwatch,” appropriately dubbed the Apple Watch. Which means that every tech publication of note is live-blogging what is, despite the oversized... Continue reading at Digiday
[ Digiday | 2015-03-09 00:00:00 UTC ]
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Facebook continues its campaign to invade Google's ad-tech turf.Facebook is building an ad exchange that would automate the sale of other publishers' ads, according to people familiar with the matter. LiveRail, the online video ad-tech firm that Facebook bought last summer, will be the one... Continue reading at Advertising Age
[ Advertising Age | 2015-03-06 00:00:00 UTC ]
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Worldreader now offers solar powered charging stations for schools and libraries in Africa; France's Bookeen is developing a new light-powered eink device. The post Using Solar Power for E-readers in Africa, France appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-03-03 00:00:00 UTC ]
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In 2011 Mika Brzezinski released her powerful New York Times bestselling manifesto, Knowing Your Value: Women, Money and Getting What You're Worth—a must read for women everywhere. And now, Brzezinski, co-host of MSNBC's Morning Joe, will bring that book to life with the unveiling of the Know... Continue reading at AdWeek
[ AdWeek | 2015-03-02 00:00:00 UTC ]
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Five women have made the shortlist for the £30,000 Sunday Times EFG Short Story Award. British newcomer Rebecca F John, whose first book will be published by Parthian this year, has been nominated for her story "The Glove Maker's Numbers", about a woman grieving over her brother, alongside... Continue reading at The Bookseller
[ The Bookseller | 2015-03-01 00:00:00 UTC ]
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Cookery writer and television presenter Mary Berry will be Guest of Honour at The London Book Fair (LBF), officially opening the conference on Tuesday 14th April. Jacks Thomas, director of LBF, said: “What better way to celebrate LBF’s move to a much-loved and world-renowned new home than to... Continue reading at The Bookseller
[ The Bookseller | 2015-02-26 00:00:00 UTC ]
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The first marketing for Apple Watch has arrived in a customary form for the brand: glossy print ads.The March issue of Conde Nast's Vogue includes 12 pages of advertising for Apple's upcoming device, set to go on sale in April. The three versions -- the leather-bound standard model, a... Continue reading at Advertising Age
[ Advertising Age | 2015-02-26 00:00:00 UTC ]
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Market statistics indicate that women buy the greatest share of books, and publishers offer titles that address some of their unique struggles. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-02-25 00:00:00 UTC ]
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It's a tough time to be an old-school business publisher, with upstarts like Quartz and even Yahoo Finance muscling in. To combat this, WSJ has launched a new consumer-focused ad campaign featuring will.i.am and Tory Burch that shows how these busy people make time to read the Journal. This,... Continue reading at Digiday
[ Digiday | 2015-02-24 00:00:00 UTC ]
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Corporate publishers need to offer female employees a flexible working environment and take advantage of decentralised office arrangements in order to encourage more female executives to take the step to the next tier of management, key figures in the trade have told The Bookseller. However,... Continue reading at The Bookseller
[ The Bookseller | 2015-02-14 00:00:00 UTC ]
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Ad blocking technology presents a growing threat to digital publishers and ad-tech companies -- and they're starting to pay close attention.Ad blocking technology removes ads from the internet via a browser extension. There are a number of such extensions -- the two most notable being Adblock... Continue reading at Advertising Age
[ Advertising Age | 2015-02-13 00:00:00 UTC ]
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Hearst UK title lifts combined print and digital sales by 1.2% year on year, as its Condé Nast rival falls by 2.5%Good Housekeeping boosted its sales in the second half of last year to remain the most popular women’s monthly lifestyle title.The Hearst UK title overtook long-time leader Glamour... Continue reading at The Guardian
[ The Guardian | 2015-02-12 00:00:00 UTC ]
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#popular women
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Female authors account for the vast majority of this year’s Waterstones Children’s Book Prize this year, with 15 of the 18 titles written by women (see full shortlists below). The prize is divided into three categories – best illustrated book, best fiction for 5-12s and best book for teens –... Continue reading at The Bookseller
[ The Bookseller | 2015-02-12 00:00:00 UTC ]
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Independent publishers have come out on top in the shortlist for the 2015 Folio Prize for Fiction, with Faber and Granta getting three books each on the list. Faber’s three titles are All My Puny Sorrows by Miriam Toews, about sisters, suicide and how to carry on after grief; Family Life by... Continue reading at The Bookseller
[ The Bookseller | 2015-02-10 00:00:00 UTC ]
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A newspaper story on Marion Brown’s plight fuels a grassroots campaignA speech last week by the BBC’s head of news, James Harding, was badly received by newspaper publishers, as I reported, because he thinks the corporation needs to fill a reporting vacuum created by a dwindling industry.This... Continue reading at The Guardian
[ The Guardian | 2015-02-05 00:00:00 UTC ]
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