BuzzFeed Will Get a Taste of the Chinese Market in a Deal With a Local Media Giant

A few years ago BuzzFeed Inc. posted a picture of a cocktail dress online and asked readers what colors they saw.The photo triggered a raging debate about colors and racked up millions of views for the online publisher. But one question gnawed at BuzzFeed's bosses: how the picture went viral in China. Chinese censors block the country's web users from using Facebook -- one of BuzzFeed's preferred outlets.Now BuzzFeed, the online media giant famous for its viral listicles and memes, will gain more insight into one of the world's largest internet markets through a licensing deal with Beijing Bytedance Technology Co. Bytedance will distribute BuzzFeed's content, including its popular Tasty food videos, to its millions of users, helping the U.S. publisher get around the Chinese firewall. Continue reading at AdAge.com Continue reading at 'Advertising Age'

[ Advertising Age | 2018-01-26 00:00:00 UTC ]
News tagged with: #licensing deal #chinese market #asked readers #facebook --

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Immediate Media acquires Hearst titles

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[ Media Week | 2012-01-12 00:00:00 UTC ]
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[ AllThingsD | 2012-01-10 00:00:00 UTC ]
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Chinese Writers Sue Apple for Allegedly Hosting Pirated E-books

A group of Chinese writers has filed a lawsuit against Apple, alleging that the company's App Store sells pirated versions of the authors' works. Continue reading at PC World

[ PC World | 2012-01-10 00:00:00 UTC ]
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F+W Buys World Tea Media

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[ Folio Magazine | 2012-01-10 00:00:00 UTC ]
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IPC Media appoints Evans as publisher of Marie Claire

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[ Media Week | 2012-01-06 00:00:00 UTC ]
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Haines joins Penguin Children's in new media role

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[ The Bookseller | 2012-01-06 00:00:00 UTC ]
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[ The Bookseller | 2011-12-23 00:00:00 UTC ]
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[ The New York Times | 2011-12-19 00:00:00 UTC ]
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Harper in Deal with IPS for Christian Bookstore Distribution

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[ Publishers Weekly | 2011-12-19 00:00:00 UTC ]
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Faceless net giants writing own rule books

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[ The Sydney Morning Herald | 2011-12-19 00:00:00 UTC ]
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[ The Bookseller | 2011-12-16 00:00:00 UTC ]
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[ Folio Magazine | 2011-12-13 00:00:00 UTC ]
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Hoffman Media to Cease Publishing Sandra Lee Semi-Homemade Magazine

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[ Folio Magazine | 2011-12-09 00:00:00 UTC ]
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[ The Bookseller | 2011-12-09 00:00:00 UTC ]
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[ The New York Times | 2011-12-05 00:00:00 UTC ]
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[ AdWeek | 2011-12-03 00:00:00 UTC ]
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[ Folio Magazine | 2011-12-02 00:00:00 UTC ]
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[ The New York Times | 2011-11-30 00:00:00 UTC ]
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