BuzzFeed Maps Social Sharing's Ripple Effect With New Analytics Tool

BuzzFeed has built its business on publishing articles that get widely shared across various social channels, including Facebook and Twitter. Now it has a new way to better measure the relationship of those shares.On Monday at its NewFronts presentation, BuzzFeed announced an analytics tool that tracks how a piece of BuzzFeed content gets shared from one channel to the next. As opposed to only seeing that a story got X tweets, Y Facebook shares and Z Pinterest pins, the tool can show that, hypothetically, a tweet directly led to 20 Facebook shares and 7 Pinterest pins.Called POUND, which stands for Process for Optimizing and Understanding Network Diffusion, the tool is able to trace this cross-platform sharing by tracking an anonymous code included in an article's URL. The tool doesn't expose the identities of the individuals who shared a piece of content, according to the company. Continue reading at AdAge.com Continue reading at 'Advertising Age'

[ Advertising Age | 2015-04-27 00:00:00 UTC ]
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APA: Audiobooks’ US Share Up 5 Percent, 2017 to 2022

The Audio Publishers Association's Michele Cobb sees a steady gain by audiobooks in the United States' publishing marketplace. The post APA: Audiobooks’ US Share Up 5 Percent, 2017 to 2022 appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2023-11-22 19:35:05 UTC ]
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Black Romance Authors and Editors Share Their Passion for Love Stories

Amid ongoing challenges, Black authors and editors are creating the love stories they want to read. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-11-17 05:00:00 UTC ]
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Publishers of Academic Religious Books Share Topics for Tomorrow

When asked about their plans for their publishing programs, several publishers of academic religious books shared their ideas. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-11-08 05:00:00 UTC ]
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Sharing the Gospel of Silence: PW Talks with Sarah Anderson

Sarah Anderson, who founded the Travel Bookshop in London before becoming a writer and painter, discusses the value of quiet in 'The Lost Art of Silence' (Shambhala, Dec.). Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-11-01 05:00:00 UTC ]
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BuzzFeed in Advanced Talks to Sell Complex, Backtracking on Digital Media Bet

BuzzFeed is negotiating a sale of much of Complex Networks for under $140 million, less than half of what it paid to acquire it two years ago. Continue reading at The New York Times

[ The New York Times | 2023-10-27 16:26:21 UTC ]
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A Nation Haunted: The Social Significance of Ghost Stories

The ghost story is one of the most vibrant modes in U.S. American literature today. But why are ghost stories still relevant? Continue reading at Book Riot

[ Book Riot | 2023-10-26 10:35:00 UTC ]
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This e-book tool is powered by ChatGPT

If you’ve got a story to tell or advice to give, an eBook is a compelling avenue to share with the world and maybe even make a little money. You don’t even have to work all that hard thanks to My AI eBook Creation Pro. Powered by ChatGPT, this eBook creation tool takes all of the pain... Continue reading at PC World

[ PC World | 2023-10-23 08:00:00 UTC ]
More news stories like this | News stories tagged with: #pain points #lifetime subscription #e-book


Spotify’s new audiobook streaming could have ‘devastating effect’, says Society of Authors

The industry body says the music giant’s move to make more than 150,000 titles available has not been discussed with authors and may compete with salesThe Society of Authors (SoA) has said it is “deeply concerned” about Spotify’s new audiobook provision. The industry body cited “the devastating... Continue reading at The Guardian

[ The Guardian | 2023-10-11 15:40:05 UTC ]
More news stories like this | News stories tagged with: #authors soa #music streaming #audiobook streaming #devastating effect #industry body #deeply concerned #audiobook


Lego employees share 10 secrets for finding boundless creativity

Tips for feeling motivated, embracing bad ideas, getting over creative blocks, and more. Some conference room tables boast bowls of candy or a gaggle of diminutive bottles of water. Others, painfully benign centerpieces, like a vase filled with colored glass beads. But when the Chronicle Books... Continue reading at Fast Company

[ Fast Company | 2023-10-07 05:00:00 UTC ]
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Appeals Court Lets Texas Book Rating Law Take Effect, Orders Expedited Hearing

The Fifth Circuit ordered an administrative stay to remain in place while an "expedited" appeals process plays out, effectively allowing Texas to enforce HB 900, the state's controversial book rating law, despite a district court finding it to be “a web of unconstitutionally vague requirements." Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-10-06 04:00:00 UTC ]
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Hands-on: Windows 11’s new AI tools aren’t ready for prime time

AI will change the way that we work. Or so says the most fervent purveyors of the tech, which now includes Microsoft. But after seeing ChatGPT, Dall-E, and other AI systems integrated into the latest versions of Windows 11, Office, and the company’s Microsoft 365 platform, I can’t say that... Continue reading at PC World

[ PC World | 2023-09-26 17:00:00 UTC ]
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9 free AI tools that run locally on your PC

It’s no coincidence that many programs using artificial intelligence techniques are open source and thus completely free. This is because the early approaches originated in academia, where free licences for software are common practice in order to promote collaboration and further... Continue reading at PC World

[ PC World | 2023-09-18 11:30:00 UTC ]
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Top 5 food and beverage brands ranked by ‘share of influence’: Datacenter Weekly

Plus, Nielsen names a new CEO, Hispanic audiences are undercounted, macroeconomic news in a nutshell—and more. Continue reading at Advertising Age

[ Advertising Age | 2023-09-15 18:24:18 UTC ]
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These tools from Arthur Brooks and Oprah Winfrey will help you get happier at work

Try the emotional self-management tools from their new book, ‘Build the Life You Want,’ to create a culture of shared growth and happiness. The best advice I’ve received about being myself came from happiness expert Arthur Brooks. While he explained the PANAS test—which measures your Positive... Continue reading at Fast Company

[ Fast Company | 2023-09-12 05:30:00 UTC ]
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Oxford University Press Opens Topical Interdisciplinary Research Tool

A cross-disciplinary approach is planned for Oxford University Press' newly announced "Intersections" online academic resource. The post Oxford University Press Opens Topical Interdisciplinary Research Tool appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2023-09-08 22:06:03 UTC ]
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Texas Argues Parts of New 'Book Rating' Law Should Be Allowed to Take Effect

In a filing late last week, attorneys for the state renewed their broader bid to stay the court's August 31 preliminary injunction blocking HB 900 from taking effect, but also argue that parts of the law are outside the scope of the plaintiffs' claims and should be allowed to take effect. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-09-05 04:00:00 UTC ]
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Devotionals for Children: A Faith-Based Teaching Tool

Short, faith-based content that can be approached one day at a time is a winning combination for young readers, according to religion publishers. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-08-25 04:00:00 UTC ]
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Share This Link 9 Times or Never Read a Good Book Again!

Share that link right now or ruin your reading life! Do it, do it now! Or, a brief history of chain letters. Continue reading at Book Riot

[ Book Riot | 2023-08-07 10:36:00 UTC ]
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An Essential Tool: Close-Up on APA Style

For students embarking on their college journeys this fall, there’s no tool more essential than an APA style guide. Now in their seventh editions, the Publication Manual of the American Psychological Association and Concise Guide to APA Style remain invaluable resources for those tasked with... Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-08-02 04:00:00 UTC ]
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Judge Temporarily Blocks Montana’s Drag Law from Taking Effect

In a July 28 ruling, federal judge Brian Morris found sufficient evidence to grant a temporary restraining order blocking the law so that Montana Pride, which began on July 30 and will run through August 6, can proceed without legal risk. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-07-31 04:00:00 UTC ]
More news stories like this | News stories tagged with: #taking effect #legal risk