Celebrities sharing literary recommendation on social media—and especially Instagram—have become a powerful force in book publicity. Continue reading at 'Publishers Weekly'
[ Publishers Weekly | 2017-09-15 00:00:00 UTC ]
Same-store sales for the first six months of 2023 rose 9.7% over the comparable period 2022 at the 220 independent Christian retailers who report data to the Parable Group. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-07-25 04:00:00 UTC ]
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On Jan. 1, the privately owned business publisher Bloomberg Media shut off its open-market programmatic advertising, a move to better control its user experience and drive advertisers to reach its audience by buying directly from the company itself. Six months later, the strategy produced its... Continue reading at AdWeek
[ AdWeek | 2023-07-18 11:31:59 UTC ]
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With its Paris Book Market opening today, BIEF is observing 150 years of its service to French publishing in the international industry. The post In Paris, BIEF Celebrates Its 150th Year: ‘Open Marketplace’ appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2023-06-02 17:27:52 UTC ]
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Pod Digital Media is introducing a platform to unite brands with Black and Latino influencers who double as podcast hosts. Continue reading at Advertising Age
[ Advertising Age | 2023-05-16 17:20:39 UTC ]
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“I have only the vaguest understanding of what TikTok is,” Patchett insists. And yet she and her bookstore, Parnassus Books, have become microcelebrities on the app thanks to the shop's savvy marketing manager, Sarah Arnold. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-04-28 04:00:00 UTC ]
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The median income for self-published authors increased substantially in 2022 compared to 2021, to $12,749 last year—more than the median for authors published by traditional houses. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-04-17 04:00:00 UTC ]
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In its fourth annual report on how its diversity, equity, and inclusion efforts are progressing, HBG said 61% of new hires last were BIPOC employees, bringing the percentage of BIPOC staff members to 36.4% of its total workforce. However, progress stalled in expanding BIPOC representation at... Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-04-11 04:00:00 UTC ]
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The Interactive Advertising Bureau's annual NewFronts is almost here, which for advertisers means a week of sprinting around Manhattan to view multiple presentations from digital publishers. But for Day 3 of this year's digital content event, taking place May 1-4, in-person attendees will be... Continue reading at AdWeek
[ AdWeek | 2023-04-10 10:00:00 UTC ]
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The first monthly StatShot report from the Association of American Publishers in 2023 shows trade revenues up 3.1 percent in January. The post AAP StatShot: US Book Industry Gains 3.5 Percent in January appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2023-03-21 18:18:29 UTC ]
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Bookstore sales posted surprisingly strong gains in January, jumping 15.9% over 2022. Sales in January 2023 were $997 million. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-03-16 04:00:00 UTC ]
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When IPG-owned performance marketing agency Reprise Digital began using a form of the same AI that powers ChatGPT a couple of years ago, it started with a test. The firm pitted its OpenAI-powered copywriting software, Transcribe--paired with human editors--against internal and external teams of... Continue reading at AdWeek
[ AdWeek | 2023-03-15 00:00:00 UTC ]
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Print unit sales rose 0.6% in the week ended February 25, over the similar week last year, driven by a 12.2% gain in adult fiction sales. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-03-03 05:00:00 UTC ]
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After Lonesome Dove author Larry McMurtry died in 2021, his bookstore in Archer City, Texas, was turned over to the long-term store manager, Khristal Merklin. But as CNN reports, in November 2022, the deed was snapped up by Fixer Upper’s Chip Gaines. Will Gaines tear out the bookshelves and... Continue reading at Literrary Hub
[ Literrary Hub | 2023-02-23 14:27:50 UTC ]
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A 19% increase in Scholastic's children's book publishing and distribution segment drove total sales up 12% in the second quarter, while operating income rose 20%. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-12-16 05:00:00 UTC ]
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The Miami Book Fair began as a two-day event in November 1984, when a small group of determined individuals—including educators from Miami Dade College, independent booksellers, and librarians—founded Miami Book Fair International. In the nearly 40 years since, Miami Book Fair has grown into one... Continue reading at Literrary Hub
[ Literrary Hub | 2022-11-22 09:51:48 UTC ]
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To further capitalise on the popularity of BookTok the social media giant will let users purchase titles through partnerships with publishers and retailersTikTok has proved to be a hugely successful way to promote books in recent years, with publishers attributing the popularity of books such as... Continue reading at The Guardian
[ The Guardian | 2022-11-17 16:49:24 UTC ]
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#harpercollins
The new literary magazine is distributed in Europe via Antenne Books in print and online. Founding editor Benoît Loiseau shares how independent literature forms forge new inroads into publishing for minority authors and readers. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-11-15 05:00:00 UTC ]
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The new literary magazine is distributed in Europe via Antenne Books in print and online. Founding editor Benoît Loiseau shares how independent literature forms forge new inroads into publishing for minority authors and readers. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-11-10 05:00:00 UTC ]
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In surveys spanning from Q1 to Q3, Digiday+ Research found a difference growing between how publishers make money from direct-sold ads and programmatic ads. Continue reading at Digiday
[ Digiday | 2022-10-17 04:01:00 UTC ]
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Book.io, which describes itself as “an NFT marketplace for buying, reading, and selling e-books and audiobooks,” is looking to help authors build new revenue streams, and has buy-in from Ingram. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-10-14 04:00:00 UTC ]
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