Bookstagrammers Gain Influence in a Diffuse Marketplace

Celebrities sharing literary recommendation on social media—and especially Instagram—have become a powerful force in book publicity. Continue reading at 'Publishers Weekly'

[ Publishers Weekly | 2017-09-15 00:00:00 UTC ]

Other Publishing stories related to: 'Bookstagrammers Gain Influence in a Diffuse Marketplace'


Bookstagrammers Gain Influence in a Diffuse Marketplace

Celebrities sharing literary recommendation on social media—and especially Instagram—have become a powerful force in book publicity. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-09-15 00:00:00 UTC ]
More news stories like this |


Harper Group Launches Nonfiction Imprint, Harper Influence

Senior VP Lisa Sharkey has been tapped to helm Harper Influence, which will publish a "wide range of nonfiction spanning popular culture," including general lifestyle, entertainment, and inspiration. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-06-05 04:00:00 UTC ]
More news stories like this | News stories tagged with: #wide range


Research Briefing: Publisher events and influencer partnerships offer key brand marketing opportunities

In this edition of the Digiday+ Research Briefing, we examine how publisher-hosted events and influencer partnerships offer brands more key marketing opportunities, how The New Yorker refocused its newsletter strategy in the last year, and how digital media companies are exploring the fediverse,... Continue reading at Digiday

[ Digiday | 2024-05-30 04:01:00 UTC ]
More news stories like this | News stories tagged with: #digiday+ research #digital media


Barnes & Noble Education Cuts Loss on Small Sales Gain

Barnes & Noble Education has released preliminary financial results that showed company revenue rising 1.5% in the fiscal year ended April 27, 2024, and net loss falling to $63 million, from $90 million a year ago. Total sales were $1.57 billion. B&NE expects to receive final approval... Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-05-28 04:00:00 UTC ]
More news stories like this | News stories tagged with: #total sales #barnes


How Hearst Magazines is using its digital membership model to grow its e-commerce marketplace business 

Hearst's Sheel Shah took the stage at the Digiday Publishing Summit to speak about why its marketplace business is focusing on authority. Continue reading at Digiday

[ Digiday | 2024-03-27 04:01:00 UTC ]
More news stories like this | News stories tagged with: #hearst magazines #sheel shah #publishing summit #hearst


RuPaul Launches Author-Owned Online Book Marketplace

Allstora, an e-commerce platform with a wholesale membership model, promises to split profits with authors and offer books at steep discounts. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-03-04 05:00:00 UTC ]
More news stories like this | News stories tagged with: #online book


Why Did Atria Books Send a TikTok Influencer on a Cruise to Antarctica?

When TikTok influencer and self-described nonreader Marc Sebastian asked to be sent on the “ultimate world cruise,” Colleen Hoover's publisher answered the call—and picked up the tab. The publisher’s marketing stunt has proven divisive. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-01-19 05:00:00 UTC ]
More news stories like this | News stories tagged with: #colleen hoover


HarperCollins Posts Big Gains in Q1 of Fiscal 2024

Revenue in the quarter ended September 30, 2023, rose 8% over fiscal 2023 at HarperCollins, and profits jumped 67%. Executives at parent company News Corp expect the publisher to show marked improvement over last year. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-11-10 05:00:00 UTC ]
More news stories like this | News stories tagged with: #news corp


PRH Makes More Small Gains in Diversifying Its Workforce

Penguin Random House's annual update on its workforce demographics showed modest progress in adding more employees from BIPOC groups despite a rise in hiring of new white workers. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-11-07 05:00:00 UTC ]
More news stories like this | News stories tagged with: #prh makes #annual update


Strong Trade Publishing Sales Drive Six-Month Gains at Bloomsbury

Sales were up 11% and profits increased 8% in the first half of the U.K.-based publisher's fiscal year. Sales in the U.S. were about $76 million, accounting for 46% of total revenue. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-10-26 04:00:00 UTC ]
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What Sets Latinx Influencers Apart From the Rest of The Creator Economy

The Latinx population is one of the fastest-growing U.S. demographics, making up nearly 19% of the U.S. population. It is the youngest major racial and ethnic group in the U.S. By 2025, the Latinx community will account for 12% of all U.S. buying power. They are also digitally connected. A... Continue reading at AdWeek

[ AdWeek | 2023-10-11 20:30:38 UTC ]
More news stories like this | News stories tagged with: #creator economy #nielsen


Top 5 food and beverage brands ranked by ‘share of influence’: Datacenter Weekly

Plus, Nielsen names a new CEO, Hispanic audiences are undercounted, macroeconomic news in a nutshell—and more. Continue reading at Advertising Age

[ Advertising Age | 2023-09-15 18:24:18 UTC ]
More news stories like this | News stories tagged with: #datacenter weekly #nielsen names #macroeconomic news #nielsen


Scribd Originals Gains Traction

Digital subscription reading and listening platform Scribd began publishing original nonfiction e-books in 2019, and has since released nearly 60 titles in what has proved to be a growing program. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-09-08 04:00:00 UTC ]
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PRH: 9-Percent International Revenue Gains, January-June

Between January 1 and June 30, Penguin Random House saw its international revenues rise by 9 percent year over year, to €2.1 billion. The post PRH: 9-Percent International Revenue Gains, January-June appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2023-08-30 13:08:32 UTC ]
More news stories like this | News stories tagged with: #post prh #penguin random house


Inside the women-led printmaking collective that influenced generations of designers

In the 1950s, a group of women known as the Folly Cove Designers made prints that still capture the imagination today. A simple Yankee swap in 1938 between neighbors in the quaint neighborhood of Folly Cove, in Gloucester, Massachusetts—design lessons in exchange for music instruction—became... Continue reading at Fast Company

[ Fast Company | 2023-08-29 04:00:00 UTC ]
More news stories like this | News stories tagged with: #influenced generations #american history #renowned children #book author #mike mulligan #children’s book


Circana on July’s US Print Book Market: A Slight Frontlist Gain

Despite overall flat sales this July, Circana reports that the US book market also saw some frontlist gains and new voices on the bestseller list. The post Circana on July’s US Print Book Market: A Slight Frontlist Gain appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2023-08-08 19:27:46 UTC ]
More news stories like this | News stories tagged with: #flat sales #bestseller list #book market #print book


A New Startup Proposes Influencer-Driven Publishing

Bindery, cofounded by Matt Kaye and Meg Harvey, wants to harness the bookselling power of TikTok and other social media platforms by putting influencers at the helms of their own "micro-imprints." Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-07-28 04:00:00 UTC ]
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The Ironic Influence of Richard Dawkins

PW talks with the editors of Coming to Faith Through Dawkins: 12 Essays on the Pathway from New Atheism to Christianity. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-07-26 04:00:00 UTC ]
More news stories like this | News stories tagged with: #richard dawkins