Bookstagrammers Gain Influence in a Diffuse Marketplace

Celebrities sharing literary recommendation on social media—and especially Instagram—have become a powerful force in book publicity. Continue reading at 'Publishers Weekly'

[ Publishers Weekly | 2017-09-15 00:00:00 UTC ]

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New Hearst App Blends the Marketplace with the Newsroom

There have been tons of focus groups, studies and market research done on the topic: how do you intersect content and commerce? Continue reading at Folio Magazine

[ Folio Magazine | 2011-03-24 00:00:00 UTC ]
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