Booksellers "crucial" to media promotion - BIC

Written By: Lisa Campbell Publication Date: Mon, 16/05/2011 - 15:30 Booksellers need to be treated as a crucial partner in the process of promoting books through the media or risk looking "irrelevant", the Book Industry Conference (BIC) has been told. Waterstone's bookseller Cathy Rentzenbrink told delegates at the BIC today (16th May) it was vital retailers are informed when books will be featured in newspapers and on television programmes because customers will expect them to have the information and the title in stock. read more Continue reading at 'The Bookseller'

[ The Bookseller | 2011-05-16 00:00:00 UTC ]
News tagged with: #promoting books

Other Publishing stories related to: 'Booksellers "crucial" to media promotion - BIC'


Hearst's Swartz Eyes B2B Media, Entertainment, for Growth

Hearst Corp. had record revenue and profits in 2013, when it marked the fourth year in a row of growth on both fronts since the 2008 recession, Steven Swartz said in a New Year’s letter to employees recapping the year he took over as chief executive. Swartz, formerly the head of Hearst’s... Continue reading at AdWeek

[ AdWeek | 2014-01-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #financial services #digital revolution #digital studio #digital sites


These Stories Dominated Digital Media in 2013

Digital media is thriving. Online advertising is growing faster than any other medium. The Web is hot. Except for the fact that the Web has had all sorts of growing pains. And major business challenges. And it changes constantly, sometimes quite radically. It's certainly never boring, and... Continue reading at AdWeek

[ AdWeek | 2013-12-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #big deal #focal point #katie couric #vox media


Bestsellers, Social Media and Humor as a Path to God

As Chaplain of The Colbert Report and a bestselling author, Rev. James Martin S.J. is one few religious figures to star on the mass media. Here, the bestselling author discusses his career and beliefs. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-12-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #colbert report #bestselling author #james martin #mass media


6 Media Tech Predictions for 2014

From big data to responsive design to the next iOS, technology has become inextricably linked to publishing. No one has a perfect model for it yet though. In many cases, content has raced ahead of monetization. In other instances, it's reversed. Neither side is stopping to wait for the other to... Continue reading at Folio Magazine

[ Folio Magazine | 2013-12-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #big data #responsive design #inextricably linked


Indie booksellers Christmas trading survey

Independent booksellers are invited to complete The Bookseller's annual Christmas trading... Continue reading at The Bookseller

[ The Bookseller | 2013-12-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #independent booksellers


Guardian News & Media appoints David Pemsel as deputy chief executive

Ex-ITV marketing director promoted from position as Guardian publisher's chief commercial officerDavid Pemsel, chief commercial officer of Guardian publisher Guardian News & Media, has been promoted to deputy chief executive.Pemsel, the former ITV marketing director, will take over... Continue reading at The Guardian

[ The Guardian | 2013-12-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #key role #michael bloom #previously worked #global strategy


HMRC asked to investigate Vice Media over 'unpaid internship' advert

Tax officials have been asked to investigate Vice Media, the multi-platform publishing group, over its apparent attempt to recruit an administrator on an unpaid work experience basis.A report on Graduate Fog, the website that offers careers advice to graduates, points to the headline on the job... Continue reading at The Guardian

[ The Guardian | 2013-12-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #unpaid internships #joint initiative #hm revenue


Indie Booksellers, Authors Team Up

Many independent booksellers have begun to have a change of heart about self-published books. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-12-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #indie booksellers #independent booksellers #self-published books


Promotions at Orchard

Orchard Books has promoted Jessica Clarke to fiction editorial director, reporting to publishing... Continue reading at The Bookseller

[ The Bookseller | 2013-12-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #orchard books


Rupert Murdoch cards turn Twitter gems into festive greetings | Media Monkey

Fans of Rupert Murdoch's musings on Twitter can now share his thoughts with their friends this festive season. No, the Times isn't publishing a Christmas supplement compiling its owner's thoughts – New York artist Michelle Vaughan has produced letterpress cards featuring a selection of his... Continue reading at The Guardian

[ The Guardian | 2013-12-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #choice words #phone hacking #status quo


In Qatar, Booksellers Face Book-By-Book Censorship Bottleneck

All books submitted for sale in Qatar must been approved by the Ministry of Culture even if the same book has already been approved for another retailer. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-12-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #books submitted


Children's Booksellers Give Thanks for Thanksgivukkah

The holiday started the evening before Thanksgiving, fueling "Thanksgivukkah" hype and perhaps goosing sales. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-12-05 00:00:00 UTC ]
More news stories like this |


Indies First: Authors share their experiences working as booksellers

The Indies First movement garnered more than 1,000 authors working at bookstores across the US and in Canada for Small Business Saturday, including James Patterson and Garth Stein. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2013-12-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #garth stein


Hearst's Troy Young Spills: This Is How You Make Money In Digital Media

The 126-year-old publishing company's new head of digital talks about what kind of content works, balancing legacy with progress, and how to find the "unicorns" to lead your brand where it needs to go.The publishing industry in the digital age is a lawless frontier of fluctuating business... Continue reading at Fast Company

[ Fast Company | 2013-12-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishing industry #digital age


'Cider Monday' catches on with indie booksellers

After the staff at New Hampshire bookstores proposed 'Cider Monday' as a holiday to celebrate on America's Cyber Monday, the idea caught on with other indie sellers. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2013-12-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #indie booksellers #cyber monday


Obama's tech wizard hones his media weapons to help Miliband get to No 10

He was the scourge of Mitt Romney in the 2012 US election, now Obama's 'backroom Brit' is heading Labour's digital response team for its 2015 campaignIn his new book about the 2012 US presidential election campaign, the Time journalist Mark Halperin singles out the role played by a young Briton... Continue reading at The Guardian

[ The Guardian | 2013-12-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #higher quality #daily mail


Buczacki heads Garden Media Guild prizewinners

Professor Stefan Buczacki has been presented with the Lifetime Achievement Award at the Garden... Continue reading at The Bookseller

[ The Bookseller | 2013-11-28 00:00:00 UTC ]
More news stories like this |


The Holidays Are Here—and Booksellers Are Ready!

With Indies First, Shop Small, and Thanks for Shopping Indie, independent bookstores could get off to a strong start. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-11-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #independent bookstores #strong start


David Hyde Launches Superfan Promotions

Former DC Entertainment and Random House publicity executive David Hyde plans to launch Superfan Promotions, a new publicity and marketing firm aimed at supporting traditional authors as well as a new generation of comics and graphic novel creators. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-11-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #dc entertainment


The Downside of Digital Media’s Scale Fetish

In the world of online publishing, traffic means little in and of itself. That fact is often overlooked by some in the digital media world. The post The Downside of Digital Media’s Scale Fetish appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2013-11-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #online publishing