BookExpo’s International Market Forum Sessions: Rights and Regions

Rather than focusing on a single country or region, BookExpo's Market Forum sessions this year address several territories and issues on May 31. The post BookExpo’s International Market Forum Sessions: Rights and Regions appeared first on Publishing Perspectives. Continue reading at 'Publishing Perspectives'

[ Publishing Perspectives | 2017-05-11 00:00:00 UTC ]
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ACFW 2019: Changing Market Creates New Publishing Opportunities

The 2019 American Christian Fiction Writers conference took place in San Antonio, Tex. from September 26-29, gathering 480 aspiring writers, authors, agents, and publishers, revealing trends and changes in the category. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-10-01 04:00:00 UTC ]
More news stories like this | News stories tagged with: #san antonio #christian fiction


Vicky Photiou joins Michael Joseph as marketing director

Penguin Random House Children’s head of marketing Vicky Photiou has joined Michael Joseph as marketing director, replacing Louise Jones who moves to Ebury. Continue reading at The Bookseller

[ The Bookseller | 2019-09-30 12:36:32 UTC ]
More news stories like this | News stories tagged with: #marketing director #penguin random house


The UK’s Publishers Association Schedules an ‘Urgent’ Brexit Forum

Set at London's Barbican Centre on October 10, the UK Publishers Association's Brexit Forum is will offer discussions on key Brexit challenges and legal advice for book publishers. The post The UK’s Publishers Association Schedules an ‘Urgent’ Brexit Forum appeared first on Publishing... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2019-09-30 12:30:51 UTC ]
More news stories like this | News stories tagged with: #book publishers #publishers association's #publishers association


A vintage Benson & Hedge's ad evokes a cheekier (but no less deadly) era of cigarette marketing

Sometimes an ad gets just a little too truthful for its own good.  By the time this 1972 full-pager for Benson & Hedges 100’s ran in Life magazine, smoking was widely understood to be associated with a range of serious diseases. So, sure, let’s equate using our product to jumping out of a... Continue reading at Advertising Age

[ Advertising Age | 2019-09-30 09:00:00 UTC ]
More news stories like this | News stories tagged with: #merger talks #minority stake #recent months #memoir


PA to hold no-deal Brexit advice forum for publishers

The Publishers Association has convened a free industry-wide event to help the trade deal with the legal and logistical challenges of a no-deal Brexit. Continue reading at The Bookseller

[ The Bookseller | 2019-09-29 18:05:04 UTC ]
More news stories like this | News stories tagged with: #trade deal #logistical challenges #no-deal brexit #publishers association


Steve Fisher Joins Adams Publishing Group as a Regional President

Steve Fisher is joining Adams Publishing Group as regional president of APG Media of Southern Minnesota. Before joining APG, Fisher Continue reading at Editor & Publisher

[ Editor & Publisher | 2019-09-27 20:19:01 UTC ]
More news stories like this | News stories tagged with: #steve fisher #regional president #apg media #southern minnesota #joining apg


Steve Fisher Joins Adams Publishing Group as a Regional President

Steve Fisher is joining Adams Publishing Group as regional president of APG Media of Southern Minnesota. Before joining APG, Fisher Continue reading at Editor & Publisher

[ Editor & Publisher | 2019-09-27 20:19:01 UTC ]
More news stories like this | News stories tagged with: #steve fisher #regional president #apg media #southern minnesota #joining apg


Williams leaves Bounce to set up marketing firm

Bounce trade marketing manager Graeme Williams is leaving the company to set up his own venture. Continue reading at The Bookseller

[ The Bookseller | 2019-09-26 22:16:56 UTC ]
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In pursuit of truth: why marketers must act now to sustain trusted news

When did the term “fake news” begin to permeate everyday conversation? In an informal poll of friends and colleagues, almost everyone said, “sometime in 2016.” And when asked, “how do you distinguish between real and fake news?” the entire group answered the same way: they check reliable news... Continue reading at Advertising Age

[ Advertising Age | 2019-09-20 17:16:34 UTC ]
More news stories like this | News stories tagged with: #american democracy #premium publisher


Faber snaps up Sam Knight non-fiction as Amazon triumphs in 19-way auction for screen rights

Faber will publish a major work of non-fiction by New Yorker staff writer Sam Knight, as Amazon Studios options screen rights after a 19-way auction. Continue reading at The Bookseller

[ The Bookseller | 2019-09-20 07:26:12 UTC ]
More news stories like this | News stories tagged with: #faber snaps #screen rights #major work


How economists turned all of society into a market

From policy to dating, seeing issues through this lens has ill effects, Binyamin Appelbaum writes. Continue reading at The Washington Post

[ The Washington Post | 2019-09-20 01:24:30 UTC ]
More news stories like this | News stories tagged with: #ill effects


Now trending in ad tech: 4 things digital marketers should get smart about

At the end of 2018, Magna Global released its advertising forecast, which predicted that digital advertising will account for 50 percent of global ad spend in 2019. During my decade in the digital media space, part of which has been as the vice president of a digital media and ad tech marketing... Continue reading at Advertising Age

[ Advertising Age | 2019-09-18 14:00:00 UTC ]
More news stories like this | News stories tagged with: #growing exponentially #digital media


Rebel Girls joins forces with International Rescue Committee

Rebel Girls has joined forces with the International Rescue Committee (IRC) and will donate $100,000 to the organisation over the next year.  Continue reading at The Bookseller

[ The Bookseller | 2019-09-15 15:28:50 UTC ]
More news stories like this | News stories tagged with: #rebel girls #joined forces


Adams Publishing Group Regional President Carl Esposito to Retire Nov. 1

Carl Esposito, publisher of The Daily Times (Maryville/Alcoa, Tennessee) for nine years and regional president for Adams Publishing Group for Continue reading at Editor & Publisher

[ Editor & Publisher | 2019-09-13 17:12:55 UTC ]
More news stories like this | News stories tagged with: #regional president


Taking Middle Grade to Market

With an increasing number of books for the middle grade audience in the pipeline, publishers share their strategies for capturing the interest of preteens. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-09-13 04:00:00 UTC ]
More news stories like this | News stories tagged with: #increasing number #publishers share


Middle Grade Marketing Then and Now

Publishers provide some historical perspective on how promotional efforts have evolved in the digital era. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-09-13 04:00:00 UTC ]
More news stories like this | News stories tagged with: #publishers provide #digital era


Author-Tested Middle Grade Marketing Tips

Though marketing departments do great work launching middle grade books out into the world, their job ideally includes a strong partnership with the authors whose titles they are promoting. For their part, middle grade authors quickly learn that they play a big role in inspiring readers, and... Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-09-13 04:00:00 UTC ]
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Harris lined up for expert Q&A as Missingham revamps Lounge Marketing

Lounge Marketing is kicking off its relaunch as The Empowered Author with a series of expert Q&As. Continue reading at The Bookseller

[ The Bookseller | 2019-09-12 12:00:43 UTC ]
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BookExpo Announces a Shorter Trade Show for 2020 in New York City

In a letter, Reed's BookExpo event director Jennifer Martin announces a shortened trade show for 2020 despite what she says were successful bookseller programs in 2019. The post BookExpo Announces a Shorter Trade Show for 2020 in New York City appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2019-09-09 14:45:22 UTC ]
More news stories like this | News stories tagged with: #bookseller #bookexpo


Headline Review bags Holsinger novel as Universal snaps up TV rights

Headline Review has scooped Bruce Holsinger's "electrifying" novel, The Gifted School, while rights for a TV version have been secured by Universal Television. Continue reading at The Bookseller

[ The Bookseller | 2019-09-09 04:08:06 UTC ]
More news stories like this | News stories tagged with: #tv rights #headline review #tv version