Bloomberg LP Poaches Atlantic Media's Justin Smith

Bloomberg LP has made another big raid on old media again, poaching Justin Smith from the Atlantic Media Co. to be global media CEO. Smith is the Atlantic Media president who is credited with reversing 154-year-old Atlantic magazine’s losses by advancing an aggressive, digital-first strategy. He was rewarded with a promotion to president, a role he used to push the company into new areas of revenue. His digital acumen and experience in leveraging specialized news and information across multiple platforms and revenue sources will come in handy at Bloomberg, which been trying to diversify in its own right. The financial data powerhouse has sought to spread its costs and influence across other platforms and reduce its reliance on market data subscription revenue. In that vein, it’s bought Businessweek (which, as it happens, previously courted Smith to be its global publisher), expanded its TV footprint and moved into government and legal information services. Atlantic Media owner and chairman David Bradley may have lost a heavy hitter but wins points for graciousness. In the memo he sent to employees, Bradley praised Smith for helping the company double its revenue, return the Atlantic to profitability and spearhead the creation of new, original online properties including the Atlantic Wire and Quartz. “In my frame, Atlantic Media was earning its doctoral degree in modern media from one of modern media's master practitioners,” Bradley wrote. Bradley’s memo was also... Continue reading at 'AdWeek'

[ AdWeek | 2013-07-29 00:00:00 UTC ]

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How advertisers are addressing media wastage

Nicholas Greco, senior vice president, U.S. sales, Channel Factory The digital advertising industry is increasingly scrutinizing media wastage, and recent numbers highlight the extent of the issue. Next&Co’s annual Digital Media Wastage report revealed that $5.6 billion of digital ad spend... Continue reading at Digiday

[ Digiday | 2023-04-07 15:17:55 UTC ]
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Clint Smith Returns to His Roots in Poetry

Clint Smith is a staff writer at The Atlantic and the author of How the Word Is Passed: A Reckoning with the History of Slavery Across America, which debuted at #1 on The New York Times bestseller list and won a National Book Critics Circle award. His new book, Above Ground, is a return to … The... Continue reading at The Millions

[ The Millions | 2023-04-07 10:00:00 UTC ]
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School Reports: Essence biggest faller among top 10 media shops in Nielsen table

WPP outfit merged with the UK's biggest media agency Mediacom earlier this year. Continue reading at Media Week

[ Media Week | 2023-03-26 21:50:25 UTC ]
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Little Atlantic puffin rescued on busy N.B. roadway

A lost Atlantic puffin found itself in a bit of a bind after crashing down onto a busy New Brunswick street, far from where the seabirds are supposed to be found this time of year. Continue reading at CBC

[ CBC | 2023-03-04 11:00:00 UTC ]
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Ozy Media shuts down in wake of founder Carlos Watson's arrest on fraud charges

It's the second time in about 16 months that the Mountain View digital media company said it would shut down. Continue reading at Silicon Valley Business Journal

[ Silicon Valley Business Journal | 2023-03-02 23:25:40 UTC ]
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Attention: a new Zadie Smith novel is coming this fall.

This morning, Penguin Press announced that they will be publishing Zadie Smith’s next novel, The Fraud, on September 5, 2023. Here’s how the publisher describes the book: From acclaimed and bestselling novelist Zadie Smith, The Fraud is a kaleidoscopic work of historical fiction set against the... Continue reading at Literrary Hub

[ Literrary Hub | 2023-03-02 14:57:55 UTC ]
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Bologna Book Fair Names Cross Media Award Winners

A Hungarian book-to-animated-film project and a Canadian online platform for kids take Bologna's top Cross Media Award honors. The post Bologna Book Fair Names Cross Media Award Winners appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2023-02-16 14:17:21 UTC ]
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Women still vastly underrepresented in Australian media, report says

Study from Women in Media finds men still dominate newsrooms and gender parity will not be achieved for at least a decadeFollow our Australia news live blog for the latest updatesGet our morning and afternoon news emails, free app or daily news podcastWomen in media are still vastly... Continue reading at The Guardian

[ The Guardian | 2023-02-13 01:49:08 UTC ]
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Here’s what a $7M, 30-second Super Bowl ad can purchase in digital media in 2023

Let’s once again put that cost in perspective and take a look at what $7 million can afford a buyer elsewhere elsewhere in the media landscape. Continue reading at Digiday

[ Digiday | 2023-02-10 05:01:00 UTC ]
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Media Agencies Call on Marketers to Change Their Digital Strategies

Most senior media agency professionals want their clients to invest in emerging media and explore new digital channels this year. With global advertising spend forecast to slow this year from record levels of spend and the rising cost of digital media spend, marketers will be scrutinizing where... Continue reading at AdWeek

[ AdWeek | 2023-01-11 13:54:14 UTC ]
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Media chiefs predict quick industry recovery from recession

The commercial chiefs of ITV, Hearst and Spotify say the industry is more resilient to economic shocks than in previous downturns. Continue reading at Media Week

[ Media Week | 2023-01-09 10:49:09 UTC ]
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The 2023 Digiday Publishing Summit Preview: How publisher needs and programmatic trends are shaping revenue, data and media

Presented by Rise Join a panel led by editor-in-chief Jim Cooper as Digiday and Rise kick off 2023 with a special preview of the upcoming Digiday Publishing Summit. As our editors prepare to put a lens on revenue, data and editorial strategies at the Vail summit this March, RSVP to save your... Continue reading at Digiday

[ Digiday | 2023-01-05 15:47:27 UTC ]
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Lachlan Murdoch seeks to draw Private Media chairman Eric Beecher into lawsuit against Crikey

News Corp co-chair pushes to extends defamation lawsuit against the independent media companyFollow our Australia news live blog for the latest updatesGet our morning and afternoon news emails, free app or daily news podcastLachlan Murdoch is seeking to draw Private Media chairman Eric Beecher... Continue reading at The Guardian

[ The Guardian | 2022-12-22 01:17:18 UTC ]
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Vox Media Will No Longer License Chorus, Its CMS Software

The digital media company Vox Media, which houses editorial titles including Vox, New York Magazine and Thrillist, is discontinuing its business of licensing its content management system, Chorus, to publishers, Adweek has learned. Chorus, which has six clients currently, will no longer take on... Continue reading at AdWeek

[ AdWeek | 2022-12-09 19:51:02 UTC ]
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Why media investors are saying publishing company VC funding slowdown is a good thing

The venture capital market is slowing -- and while that might be a good thing for some investors, it'll likely be more difficult for media companies to raise capital. Continue reading at Digiday

[ Digiday | 2022-11-10 05:01:00 UTC ]
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Why Vox Media’s Eater Is Entering the Book Publishing Business

The online city guide and dining resource is partnering with Abrams on an Eater-branded series of cookbooks and city guides, which will release starting next year. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-11-08 05:00:00 UTC ]
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How brick-and-mortar retail stores are the digital media channel of the future

Brick-and-mortar stores are being transformed into an interactive digital media and merchandising experience thanks to in-store smart screens. Continue reading at Advertising Age

[ Advertising Age | 2022-11-04 13:00:00 UTC ]
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After Massive July Layoff, Callisto Media Cuts Staff Further

After a large job cut in mid-July, Callisto Media made another significant staff reduction on Monday in a move to cut costs during an uncertain economic climate. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-10-25 04:00:00 UTC ]
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How Publishers Can Capitalize on the Rise of Intent Media

The intent media model has come to dominate the digital media world, and Future plc is one of its most well-known practitioners. Future's chief revenue officer, Zack Sullivan, joined Adweek media editor Lucinda Southern at Publishing Week to discuss the rise of intent media, how the pandemic... Continue reading at AdWeek

[ AdWeek | 2022-10-21 10:00:00 UTC ]
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A Brief History of Social Media Platforms, from LiveJournal to Meme Warriors

The internet did not cause the insurrection. But it enabled it. The technology of any age in human history shapes the culture of that time. With the advent of agriculture and farming tools, humans developed stationary civilizations and abandoned thousands of years of itinerancy. The printing... Continue reading at Literrary Hub

[ Literrary Hub | 2022-10-07 08:59:43 UTC ]
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