BlogHer Looks At A 'Post-Oprah, Post-Martha' World

BlogHer co-founder and CEO Lisa Stone sounded triumphant today in San Diego, where her women-focused blog and advertising network was hosting its seventh annual BlogHer conference. More than 3,500 bloggers were in attendance, and the company announced some new partnerships like the "Live Well Lived" initiative with P&G. In the years since BlogHer was founded in 2005, Stone said the company has crossed "the credibility gap", so advertisers take it seriously. There's still plenty of opportunity for future growth, though. Stone said one of her big efforts in the coming year will be the LATISM-BlogHer Publishing Network, a new, joint effort with the Latinos in Social Media group to create a bilingual network of Latino blogs. She's also interested in expanding BlogHer's support for video and "mobile, mobile, mobile" —on the latter front, Stone hinted that there will be announcements coming soon, but she declined to offer any details. Asked how BlogHer's model changes as more and more online conversation moves onto social networks, Stone said she welcomes the shift. BlogHer's properties reach 26 million women every month, but its bloggers connect with another 8 million people through social networks, she said. She also suggested that private social networks such as Google Circles could offer new opportunities, because women want to have conversations with trusted bloggers about sensitive issues, and they don't want to have those conversations in public. "Facebook doesn't... Continue reading at 'AdWeek'

[ AdWeek | 2011-08-06 00:00:00 UTC ]
News tagged with: #social networks #facebook doesn #glam media #annual revenue #makes money

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Helen Macdonald’s ‘Vesper Flights’ — like ‘H Is for Hawk’ — is a beautiful, poignant celebration of the natural world

These 41 essays tell another type of nature story, one that asks readers to see the natural world as something other than a reflection of themselves. Continue reading at The Washington Post

[ The Washington Post | 2020-08-24 14:25:16 UTC ]
More news stories like this | News stories tagged with: #helen macdonald #vesper flights #natural world #asks readers


Print Units Post Double-Digit Gains in Mid-August

Unit sales of print books jumped 14.3% in the week ended Aug. 15, 2020, over the comparable week in 2019, at outlets that report to NPD BookScan, with sales skyrocketing in three categories. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-08-21 04:00:00 UTC ]
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The World’s Biggest Brands Are Spending More in Programmatic

Some of the world's largest brands are spending more on programmatic advertising, just as the practice is set to become much harder. Members of the World Federation of Advertisers (WFA) are directing 41% of their digital media budgets to programmatic channels, up from 16% in 2016. Exact figures... Continue reading at AdWeek

[ AdWeek | 2020-08-20 15:32:30 UTC ]
More news stories like this | News stories tagged with: #programmatic advertising #biggest brands #digital media


Literary world overwhelmed by 600 books to be published on one day

Hundreds of titles will flood the market because of Covid. It’s bad news for minority authors, says former Booker prize judgeOver the summer, novelist and screenwriter David Nicholls has been something of a hero. With a humorous nod to the less glamorous aspects of publishing life – hastily... Continue reading at The Guardian

[ The Guardian | 2020-08-16 07:29:05 UTC ]
More news stories like this | News stories tagged with: #big names #traditionally published #bad news #writers including #window displays #paperback edition #sweet sorrow


Jean Giorno: Fighting the Battle of Gay Liberation in a Homophobic World

“I don’t know what it means!” Andy Warhol bleats, in John Giorno’s Great Demon Kings: A Memoir of Poetry, Sex, Art, Death, and Enlightenment (out now from Farrar, Straus and Giroux). Warhol’s ditzy refrain is a mantra for the perpetually bemused, at once tragicomic and tongue-in-cheek. He says... Continue reading at Literrary Hub

[ Literrary Hub | 2020-08-14 08:48:26 UTC ]
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We at Literary Hub hereby approve of Oprah’s newest book club pick.

Phew. I know, you were all waiting on us, right? Especially you, Oprah. Oprah definitely cares what we think. Well, good news everybody: the official position of Literary Hub is that Oprah’s latest book club pick, Isabel Wilkerson’s Caste, is a knockout choice. “Of all the books I’ve chosen for... Continue reading at Literrary Hub

[ Literrary Hub | 2020-08-06 12:49:57 UTC ]
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Create Your Dream Magical World and Find Your Next Great YA Book About Immigrants

Create the magical world of your dreams with this quiz and find a fantastic YA book about immigrants. Continue reading at Book Riot

[ Book Riot | 2020-08-06 10:33:00 UTC ]
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S&S Posts Q2 Profit Gain Despite Sales Decline

Lower production and distribution costs were enough to give Simon & Schuster a 9% increase in earnings in the second quarter, despite an 8% drop in sales. Digital revenue jumped 44% in the quarter. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-08-06 04:00:00 UTC ]
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My Novel’s Heroine is Doing Better in the Publishing World Than I Did

When I started writing my current novel, Paris Never Leaves You, I had no idea the protagonist, a young widow struggling to survive in Occupied Paris, would end up working in a New York publishing house. I knew she would get to America, but I assumed she would enter the fashion or beauty... Continue reading at Literrary Hub

[ Literrary Hub | 2020-07-31 08:48:22 UTC ]
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What Media Buyers Think About Print Cuts at O, The Oprah Magazine

After more than 20 years in production, Oprah Winfrey's eponymous magazine O, The Oprah Magazine, will reconsider how often it prints in 2021. The magazine, which launched in 2000 in conjunction with Hearst Magazines, was an expansion of Winfrey's "Live your best life" motto. It is scheduled for... Continue reading at AdWeek

[ AdWeek | 2020-07-28 19:52:06 UTC ]
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In Lauren Beukes’s ‘Afterland,’ a mother and son go on the run in a post-pandemic America

Beukes imbues what could have simply been a sensational thriller with psychological depth and sharp detail. Continue reading at The Washington Post

[ The Washington Post | 2020-07-27 12:00:00 UTC ]
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How Many Books is Too Many? Ask the World’s 10 Biggest Libraries

There are 22 libraries in the world with a whopping 15 million items catalogued. Here are ten of the world's biggest - with a few facts and some pictures. Continue reading at Book Riot

[ Book Riot | 2020-07-27 10:30:43 UTC ]
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Penguin Classics Science Fiction review – a fresh look at brave new worlds

Sci-fi preconceptions are challenged by little-known marvels from James Tiptree Jr, Angélica Gorodischer and othersThe border between science fiction and mainstream literature is more permeable than booksellers or publishers would have us think. Double Booker prize-winner Margaret Atwood’s... Continue reading at The Guardian

[ The Guardian | 2020-07-27 06:00:46 UTC ]
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Post-pandemic Publishing for Indie Authors

Indie authors are well positioned to survive and thrive in the post-pandemic publishing landscape Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-07-24 04:00:00 UTC ]
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Which Post-Apocalyptic YA Book Should You Read Next?

Ponder how long you would survive after society collapses and take our quiz to find out which post-apocalyptic YA book you should read next! Continue reading at Book Riot

[ Book Riot | 2020-07-21 10:33:38 UTC ]
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World's Worst Parents scores hat-trick in the charts top spot

David Walliams and Tony Ross' The World's Worst Parents (HarperCollins) has topped the UK Official Top 50 for a third week running, selling 32,013 copies. Continue reading at The Bookseller

[ The Bookseller | 2020-07-21 02:42:45 UTC ]
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Print Units Post Surprising Increase in First Half of 2020

Despite the economic turmoil caused by the Covid-19 pandemic, unit sales of print books rose 2.8% in the first six months of 2020 over the comparable period in 2019 at outlets that report to NPD BookScan. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-07-10 04:00:00 UTC ]
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Print Units Post Gains in First Half of 2020

In what is perhaps the biggest surprise in publishing since the Covid-19 pandemic began roiling the U.S. economy this spring, unit sales of print books in the first half of 2020 were up 2.8% over the same period in 2019 at outlets the report to NPD BookScan. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-07-10 04:00:00 UTC ]
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Why the President Didn’t Want the World to Read Mary Trump’s Story

The new memoir takes you inside a dysfunctional American family—and into Donald Trump’s mind. Continue reading at Slate

[ Slate | 2020-07-09 19:25:33 UTC ]
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Medill Selects Jeremy Gilbert of Washington Post as Knight Chair in Digital Media Strategy

Northwestern University Medill School of Journalism, Media, Integrated Marketing Communications has selected Jeremy Gilbert (BSJ00, MSJ00), director of strategic initiatives Continue reading at Editor & Publisher

[ Editor & Publisher | 2020-07-07 17:10:58 UTC ]
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