Blinkbox books launches 'biggest ever' marketing campaign

Blinkbox books is this week launching its biggest marketing campaign to date, which includes a partnership with the Mirror Group of newspapers. The Tesco-owned company’s marketing drive will celebrate “the joys of digital reading – without needing to buy a dedicated device”. A three-month campaign with the Mirror Group, described as a “branded content partnership”, will see key moments in contemporary books presented as newspaper articles to “show newspaper readers just how relevant and exciting book themes are”. Continue reading at 'The Bookseller'

[ The Bookseller | 2014-11-19 00:00:00 UTC ]
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PRH Launches Book the Vote Initiative

Penguin Random House has partnered up with PEN America, Out of Print, and When We All Vote to launch Book the Vote, which the publisher describes as a "nonpartisan initiative to protect free speech and ensure every voter’s right to participate in elections." Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-10-13 04:00:00 UTC ]
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Amazon Publishing launches first UK ad campaign for celeb author

Amazon Publishing is launching its first ever ad campaign for a celebrity in the UK, rolling out digital signage across 100 London bus stops for essay collection Nothing Like I Imagined by US actress Mindy Kaling. Continue reading at The Bookseller

[ The Bookseller | 2020-10-13 00:14:33 UTC ]
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Fox News Is Launching a Book Line

Fox News has created Fox News Books and signed a three-book deal with HarperCollins, whose Broadside Books will oversee the imprint. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-10-07 04:00:00 UTC ]
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Libraries Week features nationwide Haig event and Bonnier book club launch

Libraries Week kicks off today (5th October), featuring behind the scenes looks at authors' bookshelves, a nationwide live reading of The Midnight Library by author Matt Haig (Canongate) and the launch of a Bonnier book club. Continue reading at The Bookseller

[ The Bookseller | 2020-10-05 05:45:33 UTC ]
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Thomas Nelson, Lysa TerKeurst Launch New Book Brand

Thomas Nelson's Nelson Books imprint is partnering with bestselling author Lysa TerKeurst on COMPEL, a new author training and publishing program geared toward female Christian authors. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-10-05 04:00:00 UTC ]
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Cowell launches campaign to highlight children's authors and illustrators of colour

A campaign designed to help create visibility and generate book sales for emerging children's authors and illustrators of colour has been launched by BookTrust Represents and Waterstones children’s laureate Cressida Cowell. Continue reading at The Bookseller

[ The Bookseller | 2020-10-05 01:01:07 UTC ]
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Robert Peston launches fiction career in two-book deal with Zaffre

Bonnier imprint Zaffre Books has signed a two-book, six-figure deal with Robert Peston, ITV's political editor. His first novel, The Whistleblower, will be published in September 2021.  Continue reading at The Bookseller

[ The Bookseller | 2020-10-02 01:25:36 UTC ]
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YA Book Prize launches for 2021

The YA Book Prize, which aims to recognise the best Young Adult fiction from the UK and Ireland, has re-opened for submissions.   Continue reading at The Bookseller

[ The Bookseller | 2020-09-29 14:33:44 UTC ]
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New Ijeoma Oluo title to launch Basic Books UK

Basic Books UK, John Murray Press' new imprint, has acquired Mediocre: The Dangerous Legacy of White Male Power by Ijeoma Oluo to publish as its first title in 2021.  Continue reading at The Bookseller

[ The Bookseller | 2020-09-22 20:18:01 UTC ]
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The biggest-ever children’s book deal is for a fantasy series about bloodthirsty unicorns.

The murderous unicorns are coming! A 28-year-old lawyer and debut children’s book author from England, Annabel Steadman, has landed what is reportedly the largest children’s book deal ever—a healthy seven figures—for a fantasy adventure series, Skandar and the Unicorn Thief. The series is set in... Continue reading at Literrary Hub

[ Literrary Hub | 2020-09-16 16:36:23 UTC ]
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Every Book Has a Market. Storiad Helps You Find It.

The book marketing software platform provides publishers and authors with the tools to create customized marketing campaigns that reach reviewers and readers, boosting book sales. (Sponsored) Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-08-31 04:00:00 UTC ]
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S&S to launch Sperring and Hunt picture book series

Simon & Schuster Children's UK is to publish two rhyming picture books by author Mark Sperring and illustrator Matt Hunt, with the first out next year. Continue reading at The Bookseller

[ The Bookseller | 2020-08-25 22:03:02 UTC ]
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Women Don't Owe You Pretty author launches instagram campaign

Author Florence Given is launching an instagram campaign, encouraging followers to pose with a copy of her debut feminist memoir, Women Don't Owe You Pretty (Cassell).  Continue reading at The Bookseller

[ The Bookseller | 2020-08-20 11:12:41 UTC ]
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Texas Company Launches Five Celebrity Curated Book Clubs

Austin-based Literati is launching five celebrity-branded subscription book clubs, curated by Stephen Curry, Malala Yousafzai, Sir Richard Branson, Susan Orlean, and the Joseph Campbell Foundation. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-08-19 04:00:00 UTC ]
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US Publishers, Authors, Booksellers Call Out Amazon’s ‘Concentrated Power’ in the Book Market

American professional associations for authors, publishers, and booksellers write to the House subcommittee on antitrust issues about Amazon. The post US Publishers, Authors, Booksellers Call Out Amazon’s ‘Concentrated Power’ in the Book Market appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2020-08-17 14:51:35 UTC ]
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Hodder bags second Borough Market book

Hodder & Stoughton has bagged Borough Market: Edible Histories, Epic Tales of Everyday Ingredients by Mark Riddaway, with illustrations by Emily Langford. Continue reading at The Bookseller

[ The Bookseller | 2020-08-12 18:51:51 UTC ]
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Kennedy launches crowdfunder for Beirut book industry

The director of an international publishing consultancy company has launched a crowdfunding campaign to support those who work in Beirut's book industry, following an explosion that killed over 200 people in the Lebanese capital last week. Continue reading at The Bookseller

[ The Bookseller | 2020-08-11 02:48:14 UTC ]
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Free Books Campaign partners with Round Table

The Free Books Campaign is partnering with Round Table Books to launch a children's reading list. Continue reading at The Bookseller

[ The Bookseller | 2020-08-09 18:21:30 UTC ]
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Book Professionals Launch Auction to Fight Racism

Authors for Black Voices is a silent auction offering exclusive book-related collectibles and services in order to raise funds to benefit nonprofits working to fight racism in publishing, education, and literacy. The auction will run from August 3-31. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-08-04 04:00:00 UTC ]
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Italian book market shows signs of recovery

The Italian book market is on the road to recovery, according to fresh figures from the Italian Publishers Association (AIE), which state that its book trade's year-on-year revenue losses almost halved in the space of a few months, improving from –20% in April to –11% in July. Continue reading at The Bookseller

[ The Bookseller | 2020-07-28 17:19:03 UTC ]
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