Blinkbox books launches 'biggest ever' marketing campaign

Blinkbox books is this week launching its biggest marketing campaign to date, which includes a partnership with the Mirror Group of newspapers. The Tesco-owned company’s marketing drive will celebrate “the joys of digital reading – without needing to buy a dedicated device”. A three-month campaign with the Mirror Group, described as a “branded content partnership”, will see key moments in contemporary books presented as newspaper articles to “show newspaper readers just how relevant and exciting book themes are”. Continue reading at 'The Bookseller'

[ The Bookseller | 2014-11-19 00:00:00 UTC ]
News tagged with: #blinkbox books #week launching #digital reading #key moments

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Book Launches Get More Creative

Authors, shut out of holding in-person events at bookstores, have adapted to the digital book event, and book launches are getting more creative and collaborative as a result. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-07-10 04:00:00 UTC ]
More news stories like this | News stories tagged with: #book launches #digital book


Phoebe Robinson is partnering with Plume to launch a new imprint called Tiny Reparations Books.

Today, Penguin Random House announced the launch of a new imprint, Tiny Reparations Books, founded by New York Times bestselling author, comedian, actress, and producer Phoebe Robinson. Robinson will be partnering with Plume (a division of Dutton, which is itself an imprint of PRH) and its... Continue reading at Literrary Hub

[ Literrary Hub | 2020-07-08 14:20:42 UTC ]
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Bluemoose launches inclusive campaign with Arkbound Foundation

Bluemoose Books and charity publisher Arkbound Foundation are launching a crowdfunding campaign to support marginalised writers and diversity-led publishers struggling to survive in the wake of the pandemic.  Continue reading at The Bookseller

[ The Bookseller | 2020-07-01 04:49:00 UTC ]
More news stories like this | News stories tagged with: #bluemoose books #crowdfunding campaign


One more week to book for Bookseller Marketing & Publicity Conference

Just one week remains until the Bookseller Marketing & Publicity Conference 2020, themed How We Work Now and tackling the challenges presented by our post-Covid world. Continue reading at The Bookseller

[ The Bookseller | 2020-06-26 00:05:47 UTC ]
More news stories like this | News stories tagged with: #challenges presented #post-covid world #bookseller


Bonnier Books UK to launch Ollerton as fiction brand

Ex-special forces soldier turned TV star Matthew "Ollie" Ollerton is publishing a debut thriller with Bonnier Books UK. Continue reading at The Bookseller

[ The Bookseller | 2020-06-24 00:04:04 UTC ]
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New Books From Italy: Launching an International Rights Sales Program

the Italian book business opens 'New Books from Italy' to promote contemporary titles, industry directories, and translation funding opportunities. The post New Books From Italy: Launching an International Rights Sales Program appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2020-06-11 13:55:15 UTC ]
More news stories like this | News stories tagged with: #book business


Vesuvian Media Group Launches Romance Book Line

Vesuvian Media Group announced plans to launch Rosewind Books, a romance media division focused on contemporary, historical, fantasy and holiday romance titles. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-06-09 04:00:00 UTC ]
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Lockdown diaries: the book marketer

If you’d asked me how I was coping a month ago, the truth would have been not so well actually. I let the anxiety that so many of us have been feeling overwhelm me, and I was tired of all the Zoom. SO TIRED. Continue reading at The Bookseller

[ The Bookseller | 2020-06-03 17:53:34 UTC ]
More news stories like this | News stories tagged with: #lockdown diaries #book marketer #month ago


Book launches just got better

It’s pretty obvious that the book industry, along with nearly all other businesses, will be hammered by the plague. The damage is somewhat mitigated by online ordering and delivery of printed books from you-know-who and by digital delivery of e-books and audiobooks. But that cannot compensate... Continue reading at The Bookseller

[ The Bookseller | 2020-06-01 14:21:00 UTC ]
More news stories like this | News stories tagged with: #printed books #book launches #pretty obvious #book industry


'Legacy-defining' David Attenborough book to launch new Ebury imprint

Ebury is launching a new environmental imprint with a “legacy-defining” book by David Attenborough, A Life On Our Planet. Continue reading at The Bookseller

[ The Bookseller | 2020-05-28 10:16:04 UTC ]
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Dawson's Meat Market wins the YA Book Prize

Juno Dawson has won the YA Book Prize 2020 with her “gritty and compelling” exposé of the fashion industry, Meat Market (Quercus Children’s Books). Continue reading at The Bookseller

[ The Bookseller | 2020-05-27 20:01:44 UTC ]
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Ebury's BBC Books launches BBC Radio partnership

BBC Books, part of Ebury Publishing, has launched an expanded partnership with BBC Radio, giving it exclusive first option on books accompanying series and Sounds podcasts. Continue reading at The Bookseller

[ The Bookseller | 2020-05-20 17:47:20 UTC ]
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National Book Tokens and Puffin launch children's writing contest

National Book Tokens and Puffin have joined forces to launch a new writing competition for children across the UK and Ireland. Continue reading at The Bookseller

[ The Bookseller | 2020-05-17 13:20:46 UTC ]
More news stories like this | News stories tagged with: #writing contest #joined forces #writing competition #puffin


AHRC launches pandemic culture campaign

The Arts and Humanities Research Council (AHRC) is to explore the impact of culture during the Covid-19 pandemic via a new campaign, Boundless Creativity. Continue reading at The Bookseller

[ The Bookseller | 2020-05-07 09:18:11 UTC ]
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Elliott & Thompson launches online campaign of 'soothing words'

Elliott & Thomspon is launching an online campaign to show "the comfort words can bring", in partnership with author Paul Anthony Jones. Continue reading at The Bookseller

[ The Bookseller | 2020-05-06 02:55:55 UTC ]
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National Writing Day launches online #writefromhome campaign

National Writing Day is launching a bank of online writing resources for students, as part of a campaign to encourage them to write during lockdown. Continue reading at The Bookseller

[ The Bookseller | 2020-04-28 22:46:41 UTC ]
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Edwards-Jones launches Great Big Book Club

Author Imogen Edwards-Jones and friends have launched the online Great Big Book Club featuring author interviews, book reviews and a series of “Lockdown Lunches”. Continue reading at The Bookseller

[ The Bookseller | 2020-04-27 10:03:35 UTC ]
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Random House Children’s Books Launches MAGIC TREE HOUSE Home Adventures

Random House Children’s Books will launch Magic Tree House Home Adventures, an online program of activities, crafts, recipes, reading challenges, and more. Continue reading at Book Riot

[ Book Riot | 2020-04-24 17:57:06 UTC ]
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Former Book People c.o.o. Sarah Walden launches packager Noodle Fuel

Sarah Walden, the former chief operating officer of the Book People, has launched a new creative consultancy and book packager called Noodle Fuel.  Continue reading at The Bookseller

[ The Bookseller | 2020-04-23 12:15:49 UTC ]
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City Lights Bookstore launches successful GoFundMe campaign

One of the world's most famous bookstores was forced to close because of the coronavirus outbreak and asked for help to pay the bills Continue reading at ABC News

[ ABC News | 2020-04-12 16:59:42 UTC ]
More news stories like this | News stories tagged with: #coronavirus outbreak #bookstore