Blaming a new social hierarchy for the rise of populism

Michael Lind says elite “managers” have stoked the resentments of the working class. Continue reading at 'The Washington Post'

[ The Washington Post | 2020-02-21 13:00:00 UTC ]

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Book Marketing Q&A with Scholastic’s Social Media Director, Morgan Baden

Morgan Baden is responsible for directing social media strategy at Scholastic and engaging teen readers online. Hear her speak at Reaching Readers Book Marketing Conference on May 28 in NYC. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-05-01 00:00:00 UTC ]
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Turkish Publishing on the Rise: It’s “More Than Orhan Pamuk”

Turkey's professionalized publishing industry is on full display at the London Book Fair with the hope that foreigners will take a greater interest in translations and trade. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-04-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #orhan pamuk #greater interest

Indie publisher staff see pay and benefits rise

Staff at independent publishers have seen increases in pay and benefits over the last three years... Continue reading at The Bookseller

[ The Bookseller | 2013-04-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #independent publishers

AOP Census Predicts 15% Rise in Digital Revenue this Year

Digital revenue growth among online publishers in the UK is expected to grow by 15 per cent in 2013 according to the fifth annual organisation census by the Association of Online Publishers, while technology and data will play an increased role in re ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2013-04-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital revenue #online publishers #increased role

Amazon Picks Up Bibliophilic Social Platform Goodreads

Amazon continues to socialize itself. The e-commerce giant announced today that it has acquired bibliophilic social platform Goodreads. “Goodreads has helped change how we discover and discuss books and, with Kindle, Amazon has helped expand reading around the world. In addition, both Amazon... Continue reading at AdWeek

[ AdWeek | 2013-03-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #independent entity #inching closer #couple months #profile pages #foreseeable future

Bowker charts rise in e-retailer market share

The rise in ebook reading in the US and UK over the past three years has driven market share... Continue reading at The Bookseller

[ The Bookseller | 2013-03-18 00:00:00 UTC ]
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Literary Asia on the Rise and Translators Are Key, Says Agent

As Asian authors come to prominence, the West should publish them, something that will be impossible without nurturing translators, says a Hong Kong literary agent Kelly Falconer. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-03-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #asian authors

Integrating Social Marketing Into Brand Campaigns

Social marketing isn’t close to peaking yet, but it’s already a part of almost every conversation between brands and marketers. Close to 90 percent of advertisers are using some form of it, according to a recent Nielsen study. Continue reading at Folio Magazine

[ Folio Magazine | 2013-03-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #brand campaigns

Facebook Eying Movies, Books, TV as Next Dominant Social Content

Outside of photos and status updates, Facebook's original shareable content was game activity. So-and-so just planted a new crop, etc. Next Facebook rolled out the Like button, and news articles became popular. Then Facebook debuted its Open Graph in fall 2011 so that someone could listen to a... Continue reading at AdWeek

[ AdWeek | 2013-02-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #big fish

Daunt condemns business rates rise

Waterstones m.d. James Daunt (above) has called on the government to address the issue... Continue reading at The Bookseller

[ The Bookseller | 2013-02-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #james daunt

Social Analytics: What to Measure and How to Drive Growth

Measuring social traffic should not be confused with engagement—driving a reader to a website is a long way from having them actually interact in a meaningful way with a brand’s content. Continue reading at Folio Magazine

[ Folio Magazine | 2013-01-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #drive growth

3 Epiphanies About Social Media Marketing for Books

When it comes to book marketing, social media is a honeytrap, never quite delivering on its promises, but a few simple best practices can vastly improve your results. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-01-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book marketing

Bloomsbury reports end-2012 profit rise

Bloomsbury has reported a year-on-year profit boost in the final quarter of 2012, at the same... Continue reading at The Bookseller

[ The Bookseller | 2013-01-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #final quarter

Libraries 'fundamental' says Hurd, as TRA celebrates Reading Challenge rise

More young people than ever are getting involved in reading schemes at their local libraries,... Continue reading at The Bookseller

[ The Bookseller | 2013-01-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #local libraries

Move to hand York libraries to social enterprise

Libraries in York could be run by community or social enterprise, after the city's council... Continue reading at The Bookseller

[ The Bookseller | 2013-01-09 00:00:00 UTC ]
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Should Book Editors Be Involved in Social Media Engagement?

The cry has gone out that publishers need to engage more with readers. Who is the right person for the job? Editors? Marketers? Or should it be the authors? Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2012-12-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book editors

Printed book sales rise £8m week on week

Printed book sales soared by £8m in the UK last week, as shoppers flocked to the high... Continue reading at The Bookseller

[ The Bookseller | 2012-12-04 00:00:00 UTC ]
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‘The Hobbit’ Tops in Social Media

The books drawing the most interest on social media in November were mostly tied to movies, according to CoverCake, whose analytical tools track what is trending on various social media platforms. Continue reading at Publishers Weekly

[ Publishers Weekly | 2012-12-03 00:00:00 UTC ]
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